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Axo Finans's Overview

Total employees72
HeadquartersOslo
Founded2008

Axo Finans is a prominent financial technology company and loan broker operating primarily in the Nordic region (Norway, Sweden, Finland, and Denmark). They specialize in comparing and brokering consumer loans, refinancing options, and other personal finance products without charging a fee to the consumer. Axo Finans acts as an intermediary, connecting individuals seeking financial solutions with a wide panel of banks and lenders, thereby helping users find the most favorable loan terms and interest rates. Their service aims to simplify the loan application process, making it more transparent and accessible for customers. Axo Finans is part of the Sambla Group, which in turn was acquired by Schibsted.

Where is Axo Finans's Headquarters?

HQ Function

The Oslo office serves as a key operational hub for Axo Finans's Norwegian market activities, including customer service, marketing, partnerships with lenders, and strategic alignment within the Sambla Group and Schibsted's financial services division.

Notable Features:

Located in the modern 'Barcode' business district, known for its contemporary architecture and concentration of major companies. The area offers state-of-the-art facilities.

Work Culture:

Likely a dynamic, results-oriented, and collaborative fintech environment, emphasizing customer satisfaction and technological innovation. The culture would reflect Nordic values of flat hierarchies and work-life balance, integrated within the larger Sambla Group and Schibsted corporate atmosphere.

HQ Significance:

The Oslo headquarters is significant for its direct access to the Norwegian financial market, proximity to key partners, and its role in Axo Finans's origin story and continued brand presence in Norway.

Values Reflected in HQ: Modernity, efficiency, transparency, and a forward-thinking approach to financial services, leveraging technology in a prime business location.

Location:

Axo Finans's operations are primarily concentrated within the Nordic countries: Norway, Sweden, Finland, and Denmark. While not 'global' in the traditional sense, it has a strong regional presence, offering tailored financial comparison and brokerage services adapted to each country's specific financial landscape, regulatory requirements, and consumer preferences. Its integration into Sambla Group and Schibsted provides a broader Nordic operational footprint.

Street Address:

Dronning Eufemias gate 16

City:

Oslo

State/Province:

Oslo

Country:

Norway

Axo Finans's Global Presence

Stockholm, Sweden

Address: Hammarby Allé 93, 120 63 Stockholm, Sweden (Sambla Group HQ)

Central hub for Swedish operations and overarching group functions supporting all Nordic markets, including Axo Finans.

Helsinki, Finland

Address: c/o Sambla Group, Aleksanterinkatu 15 B, 00100 Helsinki, Finland

Facilitates access to the Finnish consumer finance market and ensures tailored service delivery for Finnish customers.

Copenhagen, Denmark

Address: Kalvebod Brygge 39-41, 1560 Copenhagen, Denmark (Likely co-located with other Sambla Group or Schibsted entities)

Manages operations and customer engagement for the Danish market, ensuring compliance with local regulations and consumer needs.

Buying Intent Signals for Axo Finans

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Axo Finans

As of April 2025, Axo Finans' leadership includes:

Per Westerberg - CEO, Sambla Group
Carl Karles - CFO, Sambla Group
Linus Larsson - COO, Sambla Group
Johannes Runemark - Chief Product & Technology Officer, Sambla Group
Morten Heuing - Country Manager Norway (Axo Finans, Sambla Group)

Investors of Axo Finans

Axo Finans has been backed by several prominent investors over the years, including:

Schibsted (current ultimate parent company, via Sambla Group)
Nordic Capital (former majority owner of Sambla Group)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Executive changes for Axo Finans are typically managed at the Sambla Group level. Information below pertains to Sambla Group, which directly impacts Axo Finans operations.

Technology (Tech Stack) used by Axo Finans

Discover the tools Axo Finans uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Axo Finans Email Formats and Examples

Axo Finans, as part of Sambla Group, primarily uses the Sambla Group email domain. Common formats are firstname.lastname@samblagroup.com or for country-specific roles, potentially firstname.lastname@axofinans.countrycode (e.g., .no, .se).

firstname.lastname@samblagroup.com

Format

per.westerberg@samblagroup.com

Example

80%

Success rate

News and media

Schibsted MediaOctober 26, 2021

Schibsted acquires leading loan brokerage platform Sambla Group (owner of Axo Finans)

Schibsted announced its acquisition of Sambla Group, which includes brands like Axo Finans. This strategic move significantly strengthens Schibsted’s offering within personal finance by combining Sambla Group’s brokerage services with Schibsted’s existing Lendo platform....more

Schibsted Q4 2023 ReportFebruary 8, 2024

Schibsted Reports Strong Performance in Financial Services & Ventures, Including Sambla Group Operations

In its Q4 2023 earnings report, Schibsted highlighted the positive development within its Financial Services & Ventures segment, where Sambla Group (including Axo Finans) operates. The report noted growth and successful integration efforts contributing to the segment's results....more

Axo Finans Website / Sambla GroupOngoing

Axo Finans Continues to Offer Loan Comparison Services Across Nordics

Axo Finans maintains its focus on providing transparent and efficient loan comparison and brokerage services to consumers in Norway, Sweden, Finland, and Denmark, leveraging its panel of lenders to secure favorable terms for its users under the Sambla Group umbrella....more

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