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Axis Promotions's Overview

Total employees57
HeadquartersNew York
Founded1991

Axis Promotions is a leading full-service promotional products agency and brand merchandising firm, now part of Brown & Bigelow. Founded in 1992, Axis specializes in creating innovative and impactful promotional solutions for a diverse range of clients. Their services include custom product development, corporate gifts, e-commerce solutions, global sourcing, warehousing, and fulfillment. Axis is known for its creativity, client-focused approach, and commitment to delivering high-quality branded merchandise that enhances brand visibility and engagement.

Where is Axis Promotions's Headquarters?

HQ Function

Serves as the central hub for Axis Promotions' operations, including client services, sales, design, and strategic management for their promotional products and brand merchandising business.

Notable Features:

Located in a modern office space within a historic building in Manhattan, offering a creative and collaborative environment. Proximity to major clients and industry partners in a key business district.

Work Culture:

A dynamic, creative, and client-centric work culture. Emphasis on innovation, teamwork, and delivering exceptional brand experiences. Employees are encouraged to be proactive and solution-oriented.

HQ Significance:

The New York City headquarters strategically positions Axis Promotions in a major global business and marketing hub, facilitating close collaboration with clients and access to a rich pool of creative talent and industry trends.

Values Reflected in HQ: The choice of a central, accessible, and modern office in New York reflects values such as innovation, client accessibility, creativity, and a commitment to being at the forefront of the marketing and branding industry.

Location:

While primarily operating with offices in the United States, Axis Promotions, as a division of Brown & Bigelow, possesses significant global sourcing and fulfillment capabilities. They work with a network of international manufacturing partners to develop and procure custom promotional products from around the world. This global network enables them to support clients with international branding campaigns and deliver merchandise globally, managing logistics and ensuring quality standards across different regions. Their e-commerce platforms can also be tailored for global employee stores or customer reward programs.

Street Address:

12 West 27th Street, 9th Floor

City:

New York

State/Province:

NY

Country:

USA

Axis Promotions's Global Presence

White Plains, NY, USA

Address: 445 Hamilton Ave, Suite 1102, White Plains, NY 10601

To cater to the specific branding and marketing needs of businesses in the suburban New York metropolitan area, offering personalized service and convenient access for local clients.

Boston, MA, USA

Address: Servicing clients in the Greater Boston Area (Specific public office address not listed)

To expand Axis Promotions' footprint in the key New England market, offering specialized brand merchandising strategies to businesses in and around Boston.

Chicago, IL, USA

Address: Servicing clients in the Midwest region (Specific public office address not listed)

To provide dedicated support and brand merchandising solutions to businesses in Chicago and the broader Midwestern United States, strengthening client relationships in this major economic hub.

Portsmouth, NH, USA

Address: Servicing clients in Northern New England (Specific public office address not listed)

To extend Axis Promotions' reach within New England, providing localized expertise and support for brand development and marketing initiatives in areas like Portsmouth.

Buying Intent Signals for Axis Promotions

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Axis Promotions

As of April 2025, Axis Promotions' leadership includes:

Larry Cohen - Chief Executive Officer
Joan Bluestone Landorf - Executive Vice President

Investors of Axis Promotions

Axis Promotions has been backed by several prominent investors over the years, including:

Axis Promotions was acquired by Brown & Bigelow in 2019. Brown & Bigelow is a privately held company.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major publicly announced executive hires or exits specifically for Axis Promotions have been identified in the last 12 months. As a division of Brown & Bigelow, key leadership changes may be integrated within the parent company's announcements or occur without broad public disclosure.

Technology (Tech Stack) used by Axis Promotions

Discover the tools Axis Promotions uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Axis Promotions Email Formats and Examples

Axis Promotions commonly utilizes the email format consisting of the first initial of an employee's first name followed by their last name, at the axispromo.com domain. Other formats might exist but this is the most frequently observed pattern.

[first_initial][last]@axispromo.com

Format

lcohen@axispromo.com

Example

85%

Success rate

News and media

Brown & Bigelow BlogFebruary 20, 2024

Axis Promotions (as part of Brown & Bigelow) Wins Seven 2024 PPAI Pyramid Awards

Axis Promotions, alongside parent company Brown & Bigelow, was recognized with seven PPAI Pyramid Awards in 2024, celebrating their excellence and creativity in the promotional products industry across various campaigns and product solutions. These awards highlight their continued impact and innovation in brand merchandising....more

Axis Promotions BlogJanuary 23, 2024

Axis Promotions Blog: Trend Alert: Stanley Phenomenon & Drinkware Popularity

Axis Promotions published a blog post analyzing the viral Stanley tumbler trend and the broader sustained popularity of high-quality drinkware in the promotional products market. The article discusses consumer preferences for durable, stylish, and sustainable items, offering insights for brands considering drinkware for their marketing campaigns....more

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