AVR machinery
AVR machinery's Overview
AVR is a Belgian manufacturer specializing in a full range of machinery for potato cultivation. With a history spanning over 170 years (founded in 1849), AVR offers solutions from seedbed preparation, planting, ridging, haulm topping, to harvesting. The company focuses on reliability, efficiency, user-friendliness, and providing excellent service to help potato growers worldwide achieve better yields and operational excellence. AVR aims to be a reliable partner for farmers, understanding their needs and delivering smart, sustainable solutions.
Where is AVR machinery's Headquarters?
HQ Function
The Roeselare headquarters serves as the central hub for AVR's global operations, encompassing corporate administration, research and development, main manufacturing and assembly lines, international sales, and customer support.
Notable Features:
Modern production facilities equipped with advanced manufacturing technology, a dedicated R&D wing for continuous innovation, a comprehensive parts warehouse, and a service center. The site is currently undergoing expansion to further enhance production capacity.
Work Culture:
AVR fosters a dynamic and engineering-driven work environment that encourages innovation, collaboration, and a strong commitment to quality. Employees often share a passion for agricultural technology, sustainable farming practices, and ensuring customer success through practical solutions.
HQ Significance:
The Roeselare headquarters is crucial as it's the birthplace of AVR's innovations and the core of its manufacturing capabilities, enabling the company to serve potato growers globally with high-quality, reliable machinery.
Values Reflected in HQ: The HQ's efficient design, investment in advanced manufacturing tools, ongoing expansion, commitment to R&D, and focus on employee expertise reflect AVR's core values of innovation, quality, growth, sustainability, and customer dedication.
Location:
AVR supports potato growers globally through its headquarters in Roeselare (Belgium), its branch office in Veendam (Netherlands), and an extensive network of independent dealers and distributors. This network spans across Europe, Asia, North America, South America, Africa, and Oceania, providing sales, local service, and parts support to ensure farmers worldwide have access to AVR's advanced potato cultivation technology and expertise.
Street Address:
Meensesteenweg 545
City:
Roeselare
State/Province:
West Flanders
Country:
Belgium
AVR machinery's Global Presence
Veendam, Groningen, Netherlands
Address: Lloydsweg 20A, 9641 KJ Veendam, The Netherlands
To strengthen AVR's presence and provide localized support, service, and product adaptation within the significant Dutch potato farming industry, ensuring close proximity to customers and understanding of regional requirements.
Buying Intent Signals for AVR machinery
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Executive Team of AVR machinery
As of April 2025, AVR machinery' leadership includes:
Investors of AVR machinery
AVR machinery has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
The most significant event concerning AVR's leadership structure in the last 12 months was its acquisition by Dewulf Group, completed in November 2023. Stefan Top has continued in his role as Managing Director of AVR following the acquisition. No other major public announcements regarding executive hires or exits specifically within AVR's management team have been made during this period.
Technology (Tech Stack) used by AVR machinery
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AVR machinery Email Formats and Examples
AVR likely utilizes standard corporate email formats based on employee names and their official domain, avr.be. While the precise primary format is not publicly detailed, common conventions are typically effective for communication.
Common formats include [first_initial][last_name]@avr.be (e.g., jdoe@avr.be) or [first_name].[last_name]@avr.be (e.g., jane.doe@avr.be).
Format
stop@avr.be
Example
75%
Success rate
News and media
AVR Website News / Landbouwleven • February 21, 2024
AVR expands with new building in Roeselare
AVR is investing in a new 5,000 m² production hall and office space at its Roeselare headquarters. This expansion aims to meet growing demand, particularly for its Puma self-propelled harvesters, and improve overall production flow and capacity....more
Future Farming • November 2, 2023
Dewulf Group acquires fellow Belgian potato machinery manufacturer AVR
Dewulf Group announced its acquisition of AVR, uniting two major Belgian manufacturers of potato and root crop machinery. AVR will continue to operate under its own name and brand, with Stefan Top remaining as Managing Director, to strengthen their collective market position and innovation capabilities....more
AVR Website News • October 12, 2023
AVR launched new Ceres 450 trailed 4-row potato planter at Agritechnica 2023
AVR introduced its new Ceres 450, a 4-row trailed potato planter, at the Agritechnica 2023 trade fair. The machine boasts new planting elements, precision farming capabilities, and is designed for high capacity and accurate planting....more
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