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Avon's Overview

Total employees6500
HeadquartersNorthampton
Founded1886

Avon Products (often referred to as Avon) is a globally recognized direct-selling company in the beauty, household, and personal care categories. Founded in 1886, Avon has a long history of empowering women through economic opportunity. It offers a wide range of products including makeup, skincare, fragrance, and personal care items, primarily sold through a network of independent sales representatives. In 2020, Avon became part of Natura &Co, a Brazilian global personal care cosmetics group that also includes The Body Shop and Aesop. Under Natura &Co, Avon continues its mission to celebrate women's power to make a beautiful and positive impact in the world, focusing on innovation, sustainability, and community engagement.

Where is Avon's Headquarters?

HQ Function

Serves as a major operational hub for Avon in the UK and for some global functions, housing administrative offices, advanced R&D facilities (Skincare Institute), and distribution centers. Supports global brand operations and product innovation.

Notable Features:

Extensive campus with state-of-the-art R&D laboratories, including a dedicated Skincare Institute. Modern office buildings and large-scale distribution facilities. Historically, it also housed significant manufacturing capabilities.

Work Culture:

A dynamic and collaborative environment focused on beauty innovation, empowering its employees and sales representatives, and upholding a legacy of female entrepreneurship. Since joining Natura &Co, there's an increased emphasis on sustainability, ethical practices, and purpose-driven initiatives.

HQ Significance:

Represents Avon's long-standing commitment to the UK and European markets. The R&D facilities in Northampton are crucial for global product development and maintaining Avon's reputation for quality and innovation in cosmetics and skincare.

Values Reflected in HQ: Innovation (through R&D), community (support for representatives and local employment), heritage (long-standing presence), and a growing commitment to sustainability and ethical sourcing aligned with Natura &Co's group values.

Location:

Avon supports a vast global network spanning approximately 50 countries across Europe, Latin America, Asia Pacific, and Africa. Its global functions include research and development (with key hubs like Northampton, UK, and Suffern, USA - historically, now integrated within Natura &Co structure), product innovation, marketing, supply chain management, digital platform development, and extensive support for its millions of independent sales representatives worldwide. The company tailors its product offerings and business model to diverse cultural and economic contexts.

Street Address:

Nunn Mills Road

City:

Northampton

State/Province:

Northamptonshire

Country:

United Kingdom

Avon's Global Presence

Warsaw, Mazowieckie, Poland

Address: Centrum Praskie Koneser, Plac Konesera 9, 03-736 Warszawa, Poland

To strengthen Avon's market presence and drive growth across Central and Eastern Europe by supporting local representative networks, tailoring product offerings, and implementing region-specific marketing campaigns.

Manila, National Capital Region, Philippines

Address: Avon Cosmetics, Inc., Gercon Plaza, 7901 Makati Avenue, Makati City, Manila, Philippines (Example address, specific corporate office may vary)

To cater to the specific beauty needs and preferences of consumers in the Philippines, empower local women through entrepreneurial opportunities, and maintain Avon's strong brand presence in the country.

São Paulo, Brazil

Address: Av. Alexandre Colares, 1188 - Parque Anhanguera, São Paulo - SP, 05106-000, Brazil (Natura &Co Headquarters, significant Avon presence)

To lead Avon's operations in Latin America's largest beauty market, drive innovation tailored to Latin American consumers, and leverage synergies within the Natura &Co group.

Buying Intent Signals for Avon

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Avon

As of April 2025, Avon' leadership includes:

Angela Cretu - CEO, Avon
Alex Long - Global Chief Marketing Officer, Avon
Gustavo Scalenghe - Global Chief Financial Officer, Avon
Joanne Liptrott - Global Chief People Officer, Avon

Investors of Avon

Avon has been backed by several prominent investors over the years, including:

Natura &Co (Parent Company)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits1

Avon has seen key leadership changes, particularly in its marketing division, over the past year to strengthen its brand and market position under Natura &Co.

Departures

Kristof Neirynck, Kristof Neirynck departed from his role as Global Chief Marketing Officer at Avon after leading global marketing initiatives.

New Appointments:

Alex Long, Alex Long was appointed Global Chief Marketing Officer for Avon, tasked with leading the brand's global marketing strategy and execution.

Technology (Tech Stack) used by Avon

Discover the tools Avon uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Avon Email Formats and Examples

Avon commonly uses the email format of [first].[last]@avon.com or [firstinitial][last]@avon.com. Variations may exist based on region or department. For Avon Worldwide, the domain @avonworldwide.com might also be used.

[first].[last]@avon.com

Format

jane.doe@avon.com

Example

85%

Success rate

News and media

Cosmetics BusinessMay 14, 2024

Avon news title: Avon targets gen z with new Hydramatic Matte lipstick shades

Avon has expanded its Hydramatic Matte Lipstick collection with five new shades, aiming to appeal to gen z consumers with bold colours and hydrating formulas....more

Natura &Co Press ReleaseMarch 8, 2024

Avon news title: Natura &Co (including Avon) recognized as one of the World's Most Ethical Companies

Natura &Co, Avon's parent company, was recognized by Ethisphere as one of the World's Most Ethical Companies for its commitment to ethical business practices and sustainability....more

Direct Selling NewsFebruary 1, 2024

Avon news title: Avon Appoints Alex Long as Global CMO

Avon announced the appointment of Alex Long as its new Global Chief Marketing Officer, effective January 2024. Long joins Avon with a wealth of experience in the beauty and consumer goods industries....more

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