Avid Games
Avid Games's Overview
Avid Games is an independent mobile games studio headquartered in Birmingham, UK, renowned for developing the award-winning strategy collectible card game, CUE (Cards, the Universe and Everything). Founded in 2017, the company focuses on creating engaging and unique gaming experiences for a global audience. Avid Games is committed to fostering a creative and collaborative environment to produce high-quality mobile titles, aiming to build games that are both fun and intellectually stimulating.
Where is Avid Games's Headquarters?
HQ Function
Serves as the primary hub for game development, creative design, operations, marketing, and strategic management for Avid Games' mobile titles, including their flagship game CUE.
Notable Features:
Located within The Custard Factory, a complex known for its distinctive architecture, artistic installations, and as a center for creative and digital businesses. This environment fosters innovation and collaboration.
Work Culture:
Avid Games promotes a creative, collaborative, and agile work culture. The environment is geared towards passionate game developers and designers who thrive on innovation and teamwork to build unique mobile gaming experiences.
HQ Significance:
The headquarters is central to Avid Games' development pipeline and company culture. Its location within a creative hub provides inspiration and access to a network of digital professionals, supporting the creation of their successful games.
Values Reflected in HQ: The headquarters' location and design reflect Avid Games' values of creativity, innovation, and community. Being part of The Custard Factory's ecosystem aligns with their mission to develop original and engaging games.
Location:
While Avid Games is headquartered in the UK, its flagship title, CUE (Cards, the Universe and Everything), enjoys a diverse and active global player base. The company's operations, including game support, marketing, and community engagement, are geared towards an international audience, leveraging digital platforms to connect with and serve gamers worldwide.
Street Address:
Studio 3, Archways, The Custard Factory, Gibb Street
City:
Birmingham
State/Province:
West Midlands
Country:
United Kingdom
Avid Games's Global Presence
Buying Intent Signals for Avid Games
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Executive Team of Avid Games
As of April 2025, Avid Games' leadership includes:
Investors of Avid Games
Avid Games has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Based on publicly available information, there have been no major C-suite executive hires or departures announced by Avid Games in the last 12 months. The company appears to be maintaining stability in its leadership team while focusing on game development and expansion.
Technology (Tech Stack) used by Avid Games
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Avid Games Email Formats and Examples
Avid Games likely utilizes standard professional email address formats common in the tech and gaming industries. These typically involve combinations of an employee's first name, last name, or initials, followed by the company domain '@avid.games'.
first.last@avid.games
Format
jane.doe@avid.games
Example
70%
Success rate
News and media
Pocket Gamer • May 16, 2024
Avid Games secures investment from FOV Ventures
Avid Games, the UK-based studio behind the mobile TCG Cards, the Universe and Everything (CUE), has announced a new investment from FOV Ventures. The funding amount remains undisclosed but is described as 'significant' and will be used to enhance CUE and develop new IP....more
Game Developer • May 16, 2024
Avid Games receives 'significant' investment from FOV Ventures
UK mobile studio Avid Games has received a 'significant' investment from FOV Ventures. The CUE Cards developer will use the cash to expand its popular digital TCG and develop new intellectual property....more
Pocket Gamer • March 10, 2021
Avid Games raises $3.2 million to expand CUE and develop new titles
Avid Games, developer of CUE (Cards, the Universe and Everything), secured $3.2 million in a funding round led by Hiro Capital. Vespa Capital and Rooks Nest Ventures also participated. The investment is aimed at expanding CUE's reach and developing new games....more
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