AutoTrader.ca
AutoTrader.ca's Overview
AutoTrader.ca is Canada's largest and most trusted automotive marketplace, connecting millions of Canadian car shoppers with a vast inventory of new, used, and certified pre-owned vehicles from private sellers and dealerships nationwide. Launched in 1999, AutoTrader.ca provides a comprehensive suite of tools and resources, including vehicle reviews, price comparisons, financing information, and expert advice, empowering Canadians to make informed decisions when buying or selling a car. It is a digital platform renowned for its user-friendly interface, extensive listings, and commitment to facilitating a transparent and efficient vehicle transaction process. AutoTrader.ca is a brand of TRADER Corporation.
Where is AutoTrader.ca's Headquarters?
HQ Function
The headquarters serves as the central hub for TRADER Corporation's operations, including strategic planning, product development for AutoTrader.ca, marketing, sales, technology infrastructure, and corporate administration.
Notable Features:
Modern office facilities designed to foster collaboration, innovation, and a dynamic work environment, equipped with technology and amenities to support its large workforce.
Work Culture:
The work culture at TRADER Corporation, influencing AutoTrader.ca, is often described as innovative, collaborative, customer-focused, and fast-paced, reflecting the dynamic nature of the automotive and technology sectors. Emphasis is placed on digital excellence and providing value to Canadian car buyers and sellers.
HQ Significance:
The headquarters is pivotal for driving the national strategy of AutoTrader.ca, ensuring its platform remains at the forefront of the Canadian automotive digital marketplace and effectively serves its vast user base and dealer network.
Values Reflected in HQ: The headquarters likely reflects values such as innovation, customer-centricity, technological advancement, and collaborative teamwork, essential for maintaining AutoTrader.ca's market leadership.
Location:
AutoTrader.ca primarily serves the Canadian market. While its platform is accessible globally for users interested in the Canadian automotive market, its operational focus, dealer network, and services are tailored to Canada. Its parent company, TRADER Corporation, operates within Canada.
Street Address:
405 The West Mall, Suite 900
City:
Etobicoke
State/Province:
Ontario
Country:
Canada
AutoTrader.ca's Global Presence
Montreal, Quebec, Canada
Address: 7250 Mile End, Suite 201, Montreal, QC H2R 3A4, Canada
To provide localized services and support for the Francophone market, address regional automotive trends, and ensure comprehensive national coverage for AutoTrader.ca users and partners.
Buying Intent Signals for AutoTrader.ca
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of AutoTrader.ca
As of April 2025, AutoTrader.ca' leadership includes:
Investors of AutoTrader.ca
AutoTrader.ca has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No major publicly announced executive hires or departures specifically within the last 12 months (approximately mid-2023 to mid-2024) have been prominently identified for AutoTrader.ca or its parent company, TRADER Corporation. Key leadership appointments, such as the Chief Marketing Officer and Chief Product Officer for TRADER Corporation, occurred in early 2023, indicating a period of relative stability in top leadership more recently. Standard team adjustments may occur but are not always broadly publicized.
Technology (Tech Stack) used by AutoTrader.ca
Discover the tools AutoTrader.ca uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AutoTrader.ca Email Formats and Examples
AutoTrader.ca is part of TRADER Corporation. Corporate email addresses likely use the '@trader.ca' domain. Common formats in such organizations include [first_initial][last] or [first].[last].
[first_initial][last]@trader.ca or [first].[last]@trader.ca
Format
jdoe@trader.ca or jane.doe@trader.ca
Example
75%
Success rate
News and media
Newswire.ca (Cision) • January 24, 2024
Cox Automotive Canada and TRADER Corporation Announce New Strategic Alliance
TRADER Corporation, operator of AutoTrader.ca, and Cox Automotive Canada announced a strategic alliance to leverage their respective strengths and deliver enhanced value to Canadian automotive dealers, consumers, and lenders....more
AutoTrader.ca Media Room / Various Automotive News Outlets • June 12, 2024
AutoTrader.ca Study: Canadians Still Keen on EVs, but Affordability is Biggest Hurdle
AutoTrader.ca released a study indicating continued Canadian consumer interest in electric vehicles, while highlighting affordability and charging infrastructure as primary concerns affecting wider adoption....more
AutoTrader.ca Media Room / Various Automotive News Outlets • January 30, 2024
AutoTrader.ca Reveals 2024's Best Cars in Canada
AutoTrader.ca announced the winners of its 2024 AutoTrader Awards, recognizing the best vehicles across various categories based on evaluations by a panel of Canadian automotive experts. These awards aim to help car shoppers make informed decisions....more
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