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Aussie Pet Mobile's Overview

Total employees289
HeadquartersAliso Viejo
Founded1996

Aussie Pet Mobile, founded in Australia in 1996 and with its global headquarters established in Aliso Viejo, California in 1999, is the world's largest mobile pet grooming franchise. It offers convenient, professional, and cage-free grooming services for dogs and cats directly at their homes, in climate-controlled mobile vans. The company prides itself on its commitment to animal welfare, using environmentally friendly products and providing a one-on-one, stress-free experience for pets. Aussie Pet Mobile operates through an extensive network of franchisees across multiple countries, providing entrepreneurs with a proven business model in the booming pet care industry. In 2021, Aussie Pet Mobile was acquired by Home Franchise Concepts (HFC), a subsidiary of JM Family Enterprises, Inc., further strengthening its market position and growth potential.

Where is Aussie Pet Mobile's Headquarters?

Aussie Pet Mobile officeAussie Pet Mobile officeAussie Pet Mobile officeAussie Pet Mobile office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Aliso Viejo headquarters serves as the central command for global operations, franchise sales and support, marketing strategy development, national advertising, franchisee training programs, and overall administrative functions for the Aussie Pet Mobile brand worldwide.

Notable Features:

The headquarters is likely a modern office facility situated within a professional business park, designed to optimize corporate operations and provide comprehensive support to its extensive network of franchisees. Specific architectural highlights are not a primary public focus, typical for a franchise support center.

Work Culture:

The work culture at Aussie Pet Mobile's HQ is characterized by collaboration, a strong customer-centric approach, and a shared passion for pets and franchisee success. It fosters an entrepreneurial environment aimed at supporting growth, innovation, and brand excellence within the franchise network.

HQ Significance:

This global headquarters is crucial as it directs the international strategy, upholds brand standards, and drives the expansion of the Aussie Pet Mobile franchise system. It ensures consistent quality of service and provides essential ongoing support for franchisees across all operational territories.

Values Reflected in HQ: The headquarters' operations and environment reflect Aussie Pet Mobile's core values: compassion and care for pets, professionalism in service delivery, convenience for pet owners, and robust entrepreneurial support for its franchisees.

Location:

Aussie Pet Mobile maintains a significant global presence, supporting a robust network of franchisees who deliver mobile pet grooming services. The company operates in numerous countries, including the United States, Canada, Australia, New Zealand, United Kingdom, Ireland, Japan, South Korea, and Taiwan. Its international operations are focused on expanding the proven franchise model, providing localized support, and upholding consistent brand standards and service quality worldwide.

Street Address:

27121 Aliso Creek Rd #140

City:

Aliso Viejo

State/Province:

CA

Country:

USA

Aussie Pet Mobile's Global Presence

Bella Vista, NSW, Australia

Address: Unit 11, 6 Meridian Place, Bella Vista NSW 2153, Australia

To manage and facilitate franchise operations, support local marketing initiatives, provide localized training, and ensure brand consistency for Aussie Pet Mobile franchisees throughout Australia.

Buying Intent Signals for Aussie Pet Mobile

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Aussie Pet Mobile

As of April 2025, Aussie Pet Mobile' leadership includes:

Leon Kaplan - President & CEO
Nick Lai - Chief Financial Officer
Scott McMaster - Vice President of Franchise Development

Investors of Aussie Pet Mobile

Aussie Pet Mobile has been backed by several prominent investors over the years, including:

JM Family Enterprises, Inc. (as parent company of Home Franchise Concepts, which acquired Aussie Pet Mobile in 2021)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

There have been no major, publicly announced executive hires or exits specifically for the Aussie Pet Mobile brand's top leadership team in the last 12 months. Leadership continuity is generally maintained within its parent company structure, Home Franchise Concepts, a subsidiary of JM Family Enterprises.

Technology (Tech Stack) used by Aussie Pet Mobile

Discover the tools Aussie Pet Mobile uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Aussie Pet Mobile Email Formats and Examples

Aussie Pet Mobile likely utilizes standard corporate email address formats for its employees based at the global headquarters. The most common patterns generally involve combinations of an employee's first and last name.

Common formats include `[first_initial][last]@aussiepetmobile.com` (e.g., jsmith@aussiepetmobile.com) or `[first].[last]@aussiepetmobile.com` (e.g., jane.smith@aussiepetmobile.com).

Format

lkaplan@aussiepetmobile.com

Example

75%

Success rate

News and media

Entrepreneur.comJanuary 2024

Aussie Pet Mobile Recognized in Entrepreneur's Prestigious Franchise 500® List for 2024

Aussie Pet Mobile has once again secured a position on Entrepreneur magazine's highly competitive Franchise 500® list for 2024. This recognition highlights the company's outstanding performance in areas such as unit growth, financial strength and stability, and overall brand power, reaffirming its status as a leading and attractive franchise opportunity in the mobile pet grooming industry....more

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