AudienceScience
AudienceScience's Overview
AudienceScience, originally founded as Revenue Science in 2003 and later rebranded, was a prominent digital marketing technology company. It specialized in audience targeting, data management (DMP), and programmatic advertising solutions. Their flagship product, the AudienceScience Gateway, was a Software-as-a-Service (SaaS) platform that enabled large global brands to create proprietary audience segments, unify their data sources, and optimize advertising spend across various channels. The company aimed to provide advertisers with more control and transparency over their data and media buying. AudienceScience ceased its primary operations around 2017, with key assets, particularly its DMP technology, being acquired by Eyeota.
Where is AudienceScience's Headquarters?
HQ Function
The headquarters in Bellevue served as the central hub for global operations, including executive leadership, product development, engineering, sales strategy, and administrative functions for its data management and advertising technology platform.
Notable Features:
Located in a modern office building within Bellevue's prominent business and technology district, offering typical amenities for a tech company. Specific unique architectural highlights are not widely documented.
Work Culture:
AudienceScience was reported to foster an innovative, fast-paced, and data-driven work environment, characteristic of technology companies in the competitive ad-tech sector. The culture likely emphasized problem-solving and technological advancement in audience segmentation and digital advertising.
HQ Significance:
The Bellevue headquarters was significant as it positioned AudienceScience within a major North American technology hub, facilitating access to skilled talent, industry partnerships, and proximity to other key players in the tech ecosystem.
Values Reflected in HQ: The choice of a modern office in a recognized technology center likely reflected AudienceScience's values of innovation, technological leadership, and a commitment to being at the forefront of the evolving digital advertising industry.
Location:
During its operational years, AudienceScience maintained a global presence with key offices and client support across North America, Europe, and the Asia-Pacific region. Functions supported globally included enterprise sales of its SaaS platform, client onboarding and services, technical support, data partnership management, and strategic business development to cater to multinational corporations and their advertising needs.
Street Address:
10900 NE 8th St, Suite 1500
City:
Bellevue
State/Province:
Washington
Country:
United States
AudienceScience's Global Presence
New York, New York, USA
Address: Historically located in Midtown Manhattan; a previous address was 360 Lexington Ave, New York, NY 10017.
To establish and grow AudienceScience's presence in the critical New York advertising market, engaging directly with key decision-makers in the media industry.
London, United Kingdom
Address: Historically located in central London; a previous address was Sackville House, 40 Piccadilly, London, W1J 0DR.
To expand AudienceScience's footprint in the diverse European digital advertising landscape and provide localized support to international clients in the EMEA region.
Shanghai, China
Address: Previously maintained an office presence in Shanghai to serve the APAC region.
To cater to the unique needs of clients in the APAC region and expand AudienceScience's technology adoption in Asian markets.
Buying Intent Signals for AudienceScience
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of AudienceScience
As of April 2025, AudienceScience' leadership includes:
Investors of AudienceScience
AudienceScience has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
AudienceScience ceased active operations around 2017, and its assets were acquired. Therefore, there have been no executive new hires or exits in the last 12 months. The information below would reflect historical changes if any were prominently reported in the company's final years of operation. Key historical executive roles are listed in the 'Executive Team' section.
Technology (Tech Stack) used by AudienceScience
Discover the tools AudienceScience uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AudienceScience Email Formats and Examples
Based on common corporate email patterns, AudienceScience likely utilized formats such as [first_initial][last]@[domain] or [first].[last]@[domain]. As the company is no longer operational and audiencescience.com is inactive, these email formats are historical, and emails sent to such addresses would not be deliverable.
[first_initial][last]@audiencescience.com or [first].[last]@audiencescience.com
Format
jdoe@audiencescience.com or jane.doe@audiencescience.com
Example
0%
Success rate
News and media
MarTech Today • October 3, 2017
Eyeota acquires AudienceScience DMP assets as it winds down
Eyeota, an audience data supplier, announced it has acquired the technology assets of data management platform (DMP) AudienceScience, which was in the process of winding down its operations. The deal included AudienceScience's DMP platform, related intellectual property, and enterprise client relationships....more
PR Newswire • March 19, 2014
AudienceScience Raises $20 Million in Growth Capital
AudienceScience announced it had secured $20 million in a new round of funding. The investment, led by existing backers including Mohr Davidow Ventures, Mayfield Fund, and Meritech Capital Partners, was intended to accelerate the global expansion of its AudienceScience Gateway enterprise data management platform....more
AudienceScience Press Release (via PR Newswire) • February 27, 2013
AudienceScience Announces Record Growth in 2012
AudienceScience reported record growth in 2012, citing significant expansion of its enterprise client base and increased adoption of its AudienceScience Helios platform (later integrated into Gateway) by global brands....more
Adweek • September 24, 2008
Revenue Science Rebrands as AudienceScience, Inks P&G Pact
Revenue Science announced its rebranding to AudienceScience, reflecting its focus on providing advanced audience-based solutions. Simultaneously, the company highlighted a significant partnership with Procter & Gamble to power its audience targeting efforts....more
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