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ATP Atelier's Overview

Total employees38
HeadquartersStockholm
Founded2011

ATP Atelier (All Tomorrow's Parties Atelier) is a Scandinavian luxury brand specializing in sustainably crafted leather goods, primarily shoes and handbags. Founded in 2011 by Jonas Clason and Maj-La Pizzelli, the brand masterfully combines contemporary Scandinavian design aesthetics with traditional Italian craftsmanship. ATP Atelier is renowned for its minimalist yet distinctive designs, high-quality materials, and a strong commitment to producing items with longevity and style. They aim to challenge the concept of fast fashion by creating timeless pieces that are both modern and classic, appealing to consumers who value design, quality, and mindful consumption. Their products are sold globally through their e-commerce platform and select premium retailers.

Where is ATP Atelier's Headquarters?

HQ Function

Serves as the central hub for design development, brand management, global marketing and sales strategy, e-commerce operations, and corporate administration.

Notable Features:

The headquarters likely embodies Scandinavian design principles with a minimalist, functional, and aesthetically pleasing workspace. Specific architectural details are not widely publicized, but it's expected to reflect the brand's ethos.

Work Culture:

The work culture at ATP Atelier's HQ is anticipated to be creative, collaborative, and dynamic, with a strong emphasis on design innovation, quality, and sustainability. It likely fosters a Scandinavian work-life balance.

HQ Significance:

The Stockholm HQ is pivotal as it's where the brand's unique design identity is conceived and its global strategy is directed, maintaining its Scandinavian roots while overseeing Italian production.

Values Reflected in HQ: The HQ environment likely reflects core brand values such as minimalism, enduring quality, sustainable practices, contemporary Scandinavian design, and thoughtful consumption.

Location:

ATP Atelier manages its global operations from its Stockholm headquarters, including design, brand strategy, and marketing, with manufacturing concentrated in Italy. The brand achieves a worldwide reach through its robust e-commerce platform and strategic partnerships with high-end department stores and select boutiques in key international markets, including North America, Europe, Asia, and Australia. Global brand awareness is further amplified through international press coverage and collaborations with fashion influencers.

Street Address:

Sankt Eriksgatan 117

City:

Stockholm

State/Province:

Stockholm County

Country:

Sweden

ATP Atelier's Global Presence

Tuscany region, Italy (Various artisan workshops)

Address: Specific workshop addresses are proprietary and not publicly listed, distributed across traditional leatherworking districts.

Ensuring the highest quality production standards, sourcing of premium Italian leathers, and access to skilled artisans essential for creating the brand's signature products.

Stockholm, Sweden

Address: Mäster Samuelsgatan 3, 111 44 Stockholm, Sweden

Showcasing the brand's collections in an immersive environment, strengthening customer relationships, and building brand presence in its home city.

Buying Intent Signals for ATP Atelier

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ATP Atelier

As of April 2025, ATP Atelier' leadership includes:

Maj-La Pizzelli - Co-Founder & Creative Director
Jonas Clason - Co-Founder

Investors of ATP Atelier

ATP Atelier has been backed by several prominent investors over the years, including:

ATP Atelier is primarily privately funded and founder-owned. Detailed information regarding specific external investors is not publicly disclosed.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

As a privately-held company, ATP Atelier's executive changes are not always widely publicized. Based on available information, there have been no prominent reports of major executive hires or departures within the last 12 months. The founding team continues to be the primary leadership.

Technology (Tech Stack) used by ATP Atelier

Discover the tools ATP Atelier uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ATP Atelier Email Formats and Examples

While ATP Atelier's exact internal email format isn't publicly confirmed, businesses of its nature and location often adopt standardized professional email structures. Common patterns usually incorporate the employee's first and last name.

Likely formats include [first].[last]@atpatelier.com or [first_initial][last]@atpatelier.com (e.g., j.doe@atpatelier.com or jane.doe@atpatelier.com).

Format

example.person@atpatelier.com

Example

70%

Success rate

News and media

Vogue ScandinaviaMay 3, 2023

ATP Atelier's Co-Founder Maj-La Pizzelli on Vegan Apple Leather and Brand Philosophy

In an interview, Maj-La Pizzelli discusses ATP Atelier's venture into innovative sustainable materials like vegan apple leather, highlighting the brand's commitment to eco-conscious practices alongside its signature minimalist style, particularly in relation to their Stockholm flagship store....more

Who What WearJune 16, 2023

ATP Atelier Is The Unsung Hero Of The Minimalist Shoe Movement

This feature article recognizes ATP Atelier's substantial impact on minimalist footwear trends, praising its distinct design aesthetic and superior quality craftsmanship, which have cultivated a dedicated international following....more

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