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Atlanta Falcons's Overview

Total employees528
HeadquartersFlowery Branch
Founded

The Atlanta Falcons are a professional American football team based in Atlanta, Georgia. They compete in the National Football League (NFL) as a member club of the league's National Football Conference (NFC) South division. Founded in 1965 as an expansion team, the Falcons played their first season in 1966. The team has a passionate fanbase known for the 'Rise Up' and 'Dirty Birds' chants. They have made two Super Bowl appearances, in 1999 (Super Bowl XXXIII) and 2017 (Super Bowl LI). The Falcons strive for excellence on and off the field, with a commitment to their community and fans.

Where is Atlanta Falcons's Headquarters?

HQ Function

Serves as the primary training facility, team operations center, administrative offices, and media hub for the Atlanta Falcons.

Notable Features:

State-of-the-art facilities including multiple full-size grass practice fields, an indoor turf field, advanced weight training and conditioning rooms, hydrotherapy pools, team meeting rooms, auditorium, player locker rooms, broadcast studios, and office space for coaching and administrative staff.

Work Culture:

A high-performance, results-driven environment focused on athletic excellence, strategic planning, and teamwork. The culture emphasizes dedication, continuous improvement, and a strong connection with the Atlanta community and fanbase.

HQ Significance:

The IBM Performance Center is crucial for player development, game preparation, and the overall strategic and operational management of the team, enabling the Falcons to compete at the highest level in the NFL.

Values Reflected in HQ: The facility reflects the Falcons' commitment to excellence, innovation in sports science and player care, teamwork, and providing a premier environment for athletes and staff.

Location:

While the Atlanta Falcons' primary operations and fanbase are concentrated in the United States, particularly in Atlanta and the Southeastern region, their global presence is growing. This expansion is driven by the NFL's international marketing initiatives, including participation in international games series, digital media outreach engaging fans worldwide, and the sale of merchandise to a global audience. The team actively cultivates its international following through various fan engagement strategies.

Street Address:

4400 Falcon Parkway

City:

Flowery Branch

State/Province:

Georgia

Country:

USA

Atlanta Falcons's Global Presence

Atlanta, Georgia, USA

Address: Mercedes-Benz Stadium, 1 AMB Drive NW, Atlanta, GA 30313

Serves as the main gathering point for Falcons fans on game days, significantly contributing to the local economy and sports culture in Atlanta and the broader Southeast region. It also houses some administrative and event operations staff on game days and for stadium-related events.

Buying Intent Signals for Atlanta Falcons

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Atlanta Falcons

As of April 2025, Atlanta Falcons' leadership includes:

Arthur M. Blank - Owner and Chairman
Rich McKay - CEO, Atlanta Falcons
Greg Beadles - President, Atlanta Falcons
Terry Fontenot - General Manager
Raheem Morris - Head Coach

Investors of Atlanta Falcons

Atlanta Falcons has been backed by several prominent investors over the years, including:

Arthur M. Blank (via AMB Sports and Entertainment)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits1

The most significant executive changes for the Atlanta Falcons in the last 12 months involved the head coaching position, with Raheem Morris being appointed following the departure of Arthur Smith.

Departures

Arthur Smith, Arthur Smith parted ways with the Atlanta Falcons after three seasons as Head Coach.

New Appointments:

Raheem Morris, Raheem Morris was hired as the 19th Head Coach in Atlanta Falcons history.

Technology (Tech Stack) used by Atlanta Falcons

Discover the tools Atlanta Falcons uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Atlanta Falcons Email Formats and Examples

The Atlanta Falcons likely use common corporate email formats for their staff. While specific patterns can vary, a frequent structure is the first initial followed by the last name.

[first_initial][last]@atlantafalcons.com

Format

r.morris@atlantafalcons.com

Example

80%

Success rate

News and media

atlantafalcons.comMay 13, 2024

Atlanta Falcons news title: Falcons sign eight-member draft class, plus 2 undrafted free agents

The Atlanta Falcons announced they have signed all eight members of their 2024 NFL Draft class, including first-round pick Michael Penix Jr. Additionally, the team has signed two undrafted free agents to add to their roster....more

atlantafalcons.comJanuary 25, 2024

Atlanta Falcons news title: Falcons name Raheem Morris head coach

The Atlanta Falcons have named Raheem Morris as the organization’s 19th head coach. Morris returns to Atlanta after spending the last three seasons as defensive coordinator for the Los Angeles Rams....more

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