Excel Sports Management is an industry-leading, full-service sports agency representing some of the most accomplished and influential athletes and sports personalities worldwide. Founded in 2002, Excel is dedicated to maximizing clients' careers both on and off the field through expert contract negotiation, strategic marketing and endorsements, brand building, and comprehensive client services. They have a strong presence in basketball, baseball, golf, and football, among other sports, and are known for their deep industry relationships and commitment to their clients' long-term success.
The New York headquarters serves as the central command for the agency's operations, including executive leadership, primary client management across various sports divisions, marketing strategy development, and corporate functions.
Modern office design within a prominent Manhattan skyscraper, likely featuring open-plan areas for collaboration, private offices for executives, state-of-the-art meeting rooms equipped with A/V technology, and client entertainment spaces. Decor may subtly incorporate sports themes and celebrate client achievements.
Characterized by a high-energy, dynamic, and results-driven environment. The culture fosters teamwork, innovation, and a relentless dedication to client advocacy, all fueled by a shared passion for sports.
Its New York City location provides unparalleled access to major sports leagues (NBA, MLB, NFL, NHL), leading media conglomerates, global brands for endorsement opportunities, and financial institutions, which is critical for a top-tier sports agency.
Excel Sports Management supports its diverse roster of international athletes and US athletes competing globally by providing on-ground support during international tournaments and events, negotiating cross-border endorsement and marketing deals, and managing global brand-building strategies. Their network and expertise facilitate seamless operations for clients across international markets, ensuring comprehensive representation irrespective of their geographical location or competitive arena.
1700 Broadway, 27th Floor
New York
NY
USA
Address: 9701 Wilshire Blvd, Suite 800, Beverly Hills, CA 90212, USA
Serves as a vital hub for West Coast-based athletes, facilitates entertainment industry collaborations, and taps into the influential California sports and media landscape.
Address: 80 SW 8th Street, Suite 2000, Miami, FL 33130, USA
Supports athletes and partners in the Southeastern USA and acts as a crucial link to Latin American talent, markets, and opportunities.
Address: 350 N Orleans St, Suite 9000N, Chicago, IL 60654, USA
Provides client services and business development in the Midwest region, capitalizing on Chicago's status as a major sports city and business hub.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Athlete Management Group' leadership includes:
Athlete Management Group has been backed by several prominent investors over the years, including:
Excel Sports Management has actively strengthened its executive team over the past year with strategic hires aimed at expanding its service capabilities, particularly in content creation and business development.
Discover the tools Athlete Management Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Excel Sports Management typically utilizes standard professional email address formats for its employees. The most common patterns involve combinations of the employee's first name and last name or initials, followed by the company's domain.
Common formats include [first_initial][last]@excelsm.com (e.g., jdoe@excelsm.com) and [first].[last]@excelsm.com (e.g., jane.doe@excelsm.com).
Format
jschwartz@excelsm.com
Example
80%
Success rate
Sports Business Journal • March 11, 2024
Following his retirement from the NFL, former Philadelphia Eagles center Jason Kelce has signed with Excel Sports Management for representation in his burgeoning broadcasting career. Excel will guide Kelce's transition into media, leveraging their expertise in talent development for on-air roles....more
Sportico • January 23, 2024
Excel Sports Management announced its acquisition of Action Group, a prominent golf talent representation and event management firm. This strategic move significantly expands Excel's footprint in the golf world, adding new talent to its roster and enhancing its event management capabilities....more
Sports Business Journal • May 10, 2023
Excel Sports Management appointed Ryan Holcomb as its first Head of Content. Holcomb, formerly with AGBO and WME, is tasked with spearheading Excel's efforts to develop original content across various platforms for the agency and its extensive roster of athlete clients....more
See where a company’s workforce is located, by country or region.
View past and recent funding rounds with amounts and investors.
Understand company revenue estimates and financial scale.
Track active roles and hiring trends to spot growth signals.
Discover what a company offers—products, platforms, and solutions.
Get the company’s official SIC and NAICS classifications.
Analyze visitor volume, engagement, and top traffic sources.
Explore LinkedIn, Twitter, and other active social profiles.
Identify top competitors based on similar business traits.
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
Thousands of companies, including Athlete Management Group, are just a search away.