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Athleta's Overview

Total employees3009
HeadquartersSan Francisco
Founded

Athleta is a performance and lifestyle brand dedicated to empowering women and girls through active living and confidence. Founded in 1998 and acquired by Gap Inc. in 2008, Athleta designs versatile, high-quality apparel for activities such as yoga, training, running, travel, and everyday life. As a certified B Corporation, Athleta is committed to using business as a force for good, meeting rigorous standards of social and environmental performance, accountability, and transparency. Their product lines emphasize inclusivity with a wide range of sizes, sustainability through the use of recycled and eco-friendly materials, and innovative design to support women's well-being.

Where is Athleta's Headquarters?

HQ Function

The headquarters serves as the primary center for Athleta's brand strategy, product design and development, merchandising, marketing, and core operational functions.

Notable Features:

The office is part of Gap Inc.'s San Francisco campus, offering modern workspaces designed to foster collaboration. It is located near the Embarcadero, providing an inspiring urban environment. The facilities often reflect a commitment to sustainability and employee well-being, in line with B Corp principles.

Work Culture:

Athleta's headquarters fosters a mission-driven and collaborative work culture. Employees are typically passionate about the brand's 'Power of She' ethos, sustainability, inclusivity, and community impact. The environment encourages innovation, an active lifestyle, and a focus on empowering women.

HQ Significance:

The San Francisco headquarters is strategically important, providing access to a rich talent pool in design, retail, and technology. It's the nerve center for Athleta's brand identity and global initiatives, driving its B Corp mission and growth.

Values Reflected in HQ: The headquarters aims to embody Athleta's core values through sustainable office practices, focus on employee wellness, inclusive design elements, and spaces that encourage creative collaboration and community engagement.

Location:

Athleta primarily operates retail stores in the United States and Canada, with e-commerce capabilities extending its reach. As part of Gap Inc., Athleta benefits from a robust global presence for sourcing, manufacturing, and supply chain operations across Asia, Latin America, and other key regions. While brand strategy and design are largely US-based, they incorporate global trends and customer insights. Gap Inc.'s worldwide infrastructure supports Athleta's international logistics, IT, finance, and human resources functions.

Street Address:

1 Harrison Street

City:

San Francisco

State/Province:

CA

Country:

USA

Athleta's Global Presence

New York, NY/USA

Address: 55 Thomas Street, New York, NY 10013 (Gap Inc. Office)

Serves as a key East Coast operational and creative hub, facilitating industry connections, trend forecasting, and brand presence in a major market.

Portland, OR/USA

Address: Pearl District, Portland (Specific street address not publicly detailed)

Drives research and development for Athleta's technical apparel, aiming to enhance product performance, sustainability, and innovation in line with market trends.

Buying Intent Signals for Athleta

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Athleta

As of April 2025, Athleta' leadership includes:

Chris Blakeslee - President & CEO, Athleta
Tanu Sinha - Chief Marketing Officer, Athleta
Julia Leach - Chief Creative Officer, Athleta

Investors of Athleta

Athleta has been backed by several prominent investors over the years, including:

The Vanguard Group, Inc.
BlackRock, Inc.
Dodge & Cox
State Street Corporation
FMR LLC (Fidelity Management & Research)

Executive New Hires/Exits in the Last 12 Months

Hire3
Exits1

Over the past 12 months, Athleta has undergone significant leadership renewal, appointing Chris Blakeslee as President & CEO. The brand also welcomed Tanu Sinha as Chief Marketing Officer and Julia Leach as Chief Creative Officer. These appointments follow the earlier departure of the former Chief Product Officer, Anne S. Park, signaling a strategic refresh for the brand.

Departures

Anne S. Park, Anne S. Park concluded her tenure as Chief Product Officer at Athleta, after contributing to the brand's product strategy.

New Appointments:

Chris Blakeslee, Chris Blakeslee was appointed to lead Athleta, tasked with driving brand growth and reinforcing its market position.
Julia Leach, Julia Leach took on the role of Chief Creative Officer to evolve Athleta's creative expression and product aesthetics.
Tanu Sinha, Tanu Sinha was named the new Chief Marketing Officer, responsible for Athleta's brand positioning and customer engagement strategies.

Technology (Tech Stack) used by Athleta

Discover the tools Athleta uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Athleta Email Formats and Examples

As Athleta is a brand within Gap Inc., employees typically use Gap Inc. email addresses. The common email formats usually combine first name, last name, or initials.

[first_initial][last]@gap.com

Format

jdoe@gap.com

Example

75%

Success rate

News and media

Gap Inc. Press ReleaseMay 22, 2024

Athleta Expands Further Into Wellness With New Partnerships and Programming on AthletaWell

Athleta announced new collaborations with Oura Ring and a leading mindfulness application, enhancing its AthletaWell platform with fresh programming to support customers' holistic well-being....more

Gap Inc. Press ReleaseApril 2, 2024

Athleta Appoints Tanu Sinha as Chief Marketing Officer

Athleta named Tanu Sinha as its new Chief Marketing Officer, effective April 22, 2024. Sinha will lead Athleta's global marketing strategies and report to Chris Blakeslee, President and CEO of Athleta....more

Gap Inc. Press ReleaseMarch 5, 2024

Athleta Appoints Julia Leach as Chief Creative Officer

Athleta announced the appointment of Julia Leach as its new Chief Creative Officer. Leach is tasked with shaping Athleta's creative vision and its execution across all brand expressions and customer touchpoints....more

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