AS Watson
AS Watson's Overview
A.S. Watson Group (ASW) is the world's largest international health and beauty retailer, with a rich history dating back to 1841. Operating over 16,000 stores under 12 core retail brands in 28 markets, ASW employs over 130,000 people worldwide. Its diverse portfolio includes well-known retail chains such as Watsons, Superdrug, The Perfume Shop, Kruidvat, Trekpleister, Rossmann (in specific markets), and ParknShop supermarkets in Hong Kong. ASW is dedicated to providing customers with quality products, great value, and a seamless O+O (Offline plus Online) shopping experience, focusing on health, beauty, luxury perfumeries & cosmetics, and food and general merchandise.
Where is AS Watson's Headquarters?
HQ Function
The headquarters serves as the central hub for global strategy formulation, operational management, financial oversight, brand portfolio development, technological innovation, and corporate governance for its extensive network of retail businesses worldwide.
Notable Features:
Watson House is a modern corporate office facility designed to support a large-scale international operation. It's equipped with contemporary amenities to facilitate efficient global communication, collaboration, and decision-making.
Work Culture:
The HQ fosters a dynamic, fast-paced, and multicultural work environment, reflecting its global footprint and diverse workforce. There is a strong emphasis on innovation, customer-centricity, agility, and operational excellence. Collaboration across different brands and international markets is a key cultural aspect.
HQ Significance:
The Hong Kong headquarters is pivotal due to its historical roots, its location in a leading global financial hub, and its proximity to key Asian growth markets. This allows ASW to effectively manage its vast international operations and drive its global expansion strategy.
Values Reflected in HQ: The headquarters reflects A.S. Watson's core values of passion, commitment, teamwork, innovation, and a customer-first approach through its operational efficiency, global connectivity, and professional environment.
Location:
A.S. Watson Group supports a wide array of functions globally across its 28 markets in Asia and Europe. These include retail store operations, O+O (Offline plus Online) platform development, supply chain management and logistics, global sourcing and merchandising, marketing and brand strategy, e-commerce and digital transformation, customer relationship management (CRM), finance and accounting, human resources development, and information technology. Each regional and brand-specific team tailors its approach to meet local customer preferences while leveraging the Group's global scale, expertise, and best practices.
Street Address:
Watson House, 1-5 Wo Liu Hang Road
City:
Fo Tan, Shatin
State/Province:
New Territories
Country:
Hong Kong SAR
AS Watson's Global Presence
Croydon, United Kingdom
Address: Superdrug Head Office, Interchange, 81-85 Station Road, Croydon, CR0 2RD, United Kingdom
Acts as the central operational hub for A.S. Watson's significant retail presence in the UK and Irish markets, driving growth and customer engagement in the health and beauty sector.
Renswoude, Netherlands
Address: Kruidvat Head Office, Nijborg 15, 3927 DA Renswoude, Netherlands
Key operational center for the Benelux region, focusing on delivering value and a wide range of products to customers, and spearheading market growth for ASW's brands in these European countries.
Warsaw, Poland
Address: Rossmann Supermarkety Drogeryjne Polska Sp. z o.o., ul. św. Teresy 109, 91-222 Łódź, Poland (Note: ASW holds a 40% stake in Rossmann in Germany, Poland, Hungary, Czech Republic. This is Rossmann Poland HQ, a significant associate.)
Strategic presence in the Central European health and beauty market through its partnership with Rossmann, contributing to ASW's broader European footprint.
Buying Intent Signals for AS Watson
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Executive Team of AS Watson
As of April 2025, AS Watson' leadership includes:
Investors of AS Watson
AS Watson has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
The most notable executive leadership update in the last 12 months is the appointment of Ms. Malina Ngai as Group CEO of A.S. Watson Group, effective from May 1, 2024. She succeeded Mr. Dominic Lai in the Group CEO role, with Mr. Lai continuing as Group Managing Director of A.S. Watson and an Executive Director of parent company CK Hutchison. This planned transition ensures leadership continuity and strategic focus.
New Appointments:
Technology (Tech Stack) used by AS Watson
Discover the tools AS Watson uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AS Watson Email Formats and Examples
A.S. Watson Group, like many large multinational corporations, typically utilizes standardized email address formats for professional communication. The most common formats usually involve combinations of an employee's first name and last name.
Common patterns include [firstinitial][lastname]@aswatson.com (e.g., jsmith@aswatson.com) or [firstname].[lastname]@aswatson.com (e.g., john.smith@aswatson.com). For specific business units or brands, the domain might change (e.g., @superdrug.com, @kruidvat.nl).
Format
example: mngai@aswatson.com (speculative example based on common format)
Example
70%
Success rate
News and media
A.S. Watson Group Press Release • February 7, 2024
A.S. Watson Group Announces New Group CEO Appointment - Ms Malina Ngai
A.S. Watson Group announced the appointment of Ms Malina Ngai, currently Group Chief Operating Officer, A.S. Watson Group and Chief Executive Officer, A.S. Watson (Asia & Europe), as Group CEO of A.S. Watson Group, effective 1st May 2024. Mr Dominic Lai, Group Managing Director of A.S. Watson Group, will retire from his role as Group CEO of A.S. Watson, but will remain Group Managing Director and Executive Director of CK Hutchison....more
A.S. Watson Group / CK Hutchison Holdings • March 21, 2024
CK Hutchison Announces 2023 Annual Results: ASW Delivers Resilient Performance and Continues O+O Journey
A.S. Watson Group, the retail division of CK Hutchison, reported total revenue of HK$169.6 billion for 2023. The Health and Beauty segment saw an 8% increase in revenue. ASW highlighted its continued investment in its O+O (Offline plus Online) platform strategy, with significant growth in its loyalty member base, now exceeding 176 million....more
A.S. Watson Group Press Release • May 22, 2024
A.S. Watson Celebrates 10th Anniversary of MoneyBack in Hong Kong and Launches All-New App Experience
A.S. Watson's MoneyBack, one of Hong Kong's largest loyalty programmes, celebrated its 10th anniversary. To mark this milestone, MoneyBack launched an upgraded app with enhanced features to improve the O+O shopping experience for its nearly 4 million members in Hong Kong, offering personalised offers and digital services....more
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