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ASUS Indonesia's Overview

Total employees17000
HeadquartersJakarta Selatan
Founded1989

ASUS Indonesia is the Indonesian division of ASUSTeK Computer Inc., a Taiwanese multinational company known for the world’s best motherboards, PCs, monitors, graphics cards, and routers. In Indonesia, ASUS offers a wide range of products including laptops (Zenbook, Vivobook, ROG, TUF Gaming), desktops, components, mobile phones (Zenfone, ROG Phone), and accessories. The company is recognized for its commitment to innovation, quality, and design, catering to diverse consumer needs from everyday users and students to hardcore gamers and creative professionals. ASUS Indonesia actively engages with the local market through product launches, community events, and robust after-sales support.

Where is ASUS Indonesia's Headquarters?

ASUS Indonesia officeASUS Indonesia officeASUS Indonesia officeASUS Indonesia office
*Images sourced via web search. Rights belong to original owners

HQ Function

Manages sales, marketing, distribution, customer service, and business development for ASUS products across Indonesia. It coordinates with local partners and retailers.

Notable Features:

Located in a prominent business district (Mega Kuningan), offering modern office facilities and accessibility. It may house product demonstration areas or service points.

Work Culture:

Likely a dynamic, fast-paced, and tech-driven environment, emphasizing innovation, teamwork, and customer satisfaction, reflecting ASUS's global corporate culture adapted to local Indonesian nuances.

HQ Significance:

Crucial for ASUS's strategy in Southeast Asia's largest economy, enabling direct market engagement, localized product strategies, and support for a vast customer base.

Values Reflected in HQ: Innovation, customer-centricity, technological leadership, and quality, as demonstrated by its product offerings and market presence.

Location:

ASUSTeK Computer Inc. has a significant global footprint, with operations spanning nearly every continent. Functions supported globally include research and development (primarily in Taiwan), manufacturing (in Taiwan, China, and other locations), sales and marketing offices in numerous countries across Asia-Pacific, Europe, North America, and South America, and a worldwide network of service centers. ASUS Indonesia is a key part of this global network, focusing on the Indonesian market.

Street Address:

RDTX Tower, Lt. 7, Jl. Prof. DR. Satrio Kav. E IV No. 6, Mega Kuningan

City:

Jakarta Selatan

State/Province:

DKI Jakarta

Country:

Indonesia

ASUS Indonesia's Global Presence

Surabaya, East Java/Indonesia

Address: Ruko Klampis Jaya No.39, Jl. Klampis Jaya, Klampis Ngasem, Kec. Sukolilo, Surabaya, Jawa Timur 60117 (ASUS Service Center - Example)

Ensures customers in East Java and surrounding areas have convenient access to product support and maintenance, enhancing customer satisfaction and brand trust.

Medan, North Sumatra/Indonesia

Address: Komplek Ruko Centre Point Blok M No. 12-12A, Jl. Jawa, Gg. Buntu, Kec. Medan Tim., Kota Medan, Sumatera Utara 20231 (ASUS Service Center - Example)

Strengthens ASUS's support network in Sumatra, catering to a significant regional market and providing accessible after-sales care.

Bandung, West Java/Indonesia

Address: Ruko Paskal Hyper Square Blok A No. 20, Jl. Pasir Kaliki No.25-27, Kb. Jeruk, Kec. Andir, Kota Bandung, Jawa Barat 40181 (ASUS Service Center - Example)

Supports the large user base in West Java by offering localized customer care and technical expertise, crucial for maintaining market presence.

Buying Intent Signals for ASUS Indonesia

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ASUS Indonesia

As of April 2025, ASUS Indonesia' leadership includes:

Jonney Shih - Chairman
S.Y. Hsu - Co-CEO
Samson Hu - Co-CEO
Ted Hsu - CFO and Corporate Vice President

Investors of ASUS Indonesia

ASUS Indonesia has been backed by several prominent investors over the years, including:

Publicly Traded on Taiwan Stock Exchange (TWSE: 2357)
Various Institutional Investors (e.g., Vanguard, BlackRock, Fidelity - common for large tech firms, specific holdings vary)
Retail Investors

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

ASUS generally maintains stability in its top executive leadership. Significant changes at the Co-CEO or Chairman level are infrequent and would be major corporate news. Most changes, if any, occur at VP or regional head levels and may not always be publicly announced globally unless material to investors. No major widely publicized global executive hires or exits at the top-most tier (Chairman, Co-CEOs) have been noted in the last 12 months.

Technology (Tech Stack) used by ASUS Indonesia

Discover the tools ASUS Indonesia uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ASUS Indonesia Email Formats and Examples

ASUS commonly uses standardized email formats for its employees globally. The most prevalent formats are typically [first_initial][last_name]@asus.com or [first_name]_[last_name]@asus.com. Variations might exist for different departments or regions.

[first_initial][last_name]@asus.com, [first_name]_[last_name]@asus.com

Format

j_doe@asus.com, john_doe@asus.com

Example

80%

Success rate

News and media

GadgetrenOctober 27, 2023

ASUS ROG Phone 7 Ultimate Resmi Rilis di Indonesia, Harganya Rp19 Jutaan!

ASUS Indonesia officially launched the ROG Phone 7 Ultimate in Indonesia, targeting hardcore mobile gamers with its top-tier specifications and gaming-centric features. The phone is priced around IDR 18,999,000....more

Liputan6.comAugust 29, 2023

Asus Zenfone 10 Resmi Masuk Indonesia, Cek Harga dan Spesifikasinya

ASUS Indonesia introduced the Zenfone 10 to the Indonesian market, a compact flagship smartphone offering powerful performance. Prices start from IDR 8,999,000 for the 8GB/128GB variant....more

CNN IndonesiaJanuary 11, 2024

ASUS Luncurkan Laptop AI Pertama di CES 2024, Zenbook Duo

ASUS globally unveiled its first AI-powered laptops at CES 2024, including the innovative dual-screen Zenbook Duo. These models are expected to arrive in Indonesia later in the year, showcasing advancements in AI integration....more

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