HQ Function

The London headquarters serves as the central hub for Astrid & Miyu's global operations, including design, product development, marketing, e-commerce management, finance, and strategic planning.

Notable Features:

Likely a modern, open-plan office space designed to foster creativity and collaboration, reflecting the brand's contemporary aesthetic. It may include showrooms for wholesale partners or press, and dedicated areas for design conceptualization.

Work Culture:

The work culture at Astrid & Miyu's HQ is described as dynamic, fast-paced, and innovative, typical of a growing fashion retail brand. There's an emphasis on teamwork, creativity, and a passion for the brand and its customers.

HQ Significance:

The London HQ is significant as it's the birthplace of the brand and the nerve center for its international expansion. It drives the brand's vision, product innovation, and global marketing strategies.

Values Reflected in HQ: The HQ likely reflects values of innovation, collaboration, customer-centricity, and a passion for design, fostering an environment where the brand's unique identity can thrive.

Location:

Astrid & Miyu supports global e-commerce shipping to a wide range of countries. Physically, they have expanded with retail stores and operational hubs in key international markets including the United Kingdom (multiple cities), the USA (New York, with plans for further expansion), and Europe (e.g., Paris, Berlin). Their global functions include localized marketing campaigns, regional customer service teams, international logistics and fulfillment, and management of their growing international retail footprint.

Street Address:

Unit 209, Screenworks, 22 Highbury Grove

City:

London

State/Province:

England

Country:

United Kingdom