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ASTERRA's Overview

Total employees88
HeadquartersRosh Haayin
Founded2013

ASTERRA (formerly Utilis) is a global leader in using patented satellite-based L-band Synthetic Aperture Radar (SAR) technology for infrastructure intelligence. They provide data-driven solutions for water utilities, government agencies, and various industries to detect underground water leaks, assess ground conditions, and identify potential hazards. Their technology penetrates the ground to analyze soil moisture, enabling proactive maintenance, resource conservation, and disaster prevention. ASTERRA's solutions are used in over 65 countries to manage critical infrastructure like water pipelines, roadways, railways, and dams.

Where is ASTERRA's Headquarters?

HQ Function

Serves as the primary center for research and development, global operations management, strategic planning, and corporate leadership for ASTERRA's satellite-based infrastructure intelligence solutions.

Notable Features:

While specific architectural details are not widely publicized, the facility likely houses advanced data processing centers, R&D labs, and collaborative workspaces designed to foster innovation in remote sensing technology.

Work Culture:

The work culture at ASTERRA's headquarters is likely dynamic, innovative, and mission-driven, emphasizing technological excellence, problem-solving, and a collaborative approach to addressing global infrastructure and environmental challenges. Being an Israeli tech company, it probably fosters a fast-paced, entrepreneurial spirit.

HQ Significance:

The Rosh Haayin headquarters is significant as the birthplace of ASTERRA's core technology and the command center for its international expansion and impact on water conservation and infrastructure resilience.

Values Reflected in HQ: The headquarters likely reflects ASTERRA's values of innovation, sustainability, global impact, and technological leadership through its operations and the focus of its teams.

Location:

ASTERRA supports global clients with its satellite-based solutions for water leak detection, ground infrastructure assessment (including pipes, roads, rails, dams, and property), and mineral exploration. This includes remote data analysis, project deployment in over 65 countries, localized customer support, and business development activities across North America, Europe, Asia-Pacific, Latin America, and Africa. They work with a network of partners and regional offices to deliver their services worldwide.

Street Address:

11 HaMelacha St.

City:

Rosh Haayin

State/Province:

Central District

Country:

Israel

ASTERRA's Global Presence

San Diego, California, USA

Address: 9920 Pacific Heights Blvd, Suite 150, San Diego, CA 92121, USA

To expand ASTERRA's presence and provide localized support to utilities and infrastructure operators across North America, leveraging its solutions for water leak detection and ground infrastructure assessment.

Tokyo, Japan

Address: Specific address not publicly listed, operations managed through partnerships.

To cater to the Japanese market's needs for advanced infrastructure monitoring, particularly for water management and geological hazard assessment in a seismically active region.

Netherlands (European Operations)

Address: Specific city and address not publicly listed, but European operations are active.

To serve the diverse European market, addressing varying regulatory landscapes and infrastructure needs related to water loss and ground stability.

Buying Intent Signals for ASTERRA

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ASTERRA

As of April 2025, ASTERRA' leadership includes:

Elly Perets - Chief Executive Officer
Lauren Guy - Founder & Chief Technology Officer
Gadi Kovarsky - Chief Business Officer
Yuval Lorig - Chief Operating Officer
James Perry - Vice President, Business Development - North America
Pazit Magen - VP Human Resources
Eran Primost - VP Finance

Investors of ASTERRA

ASTERRA has been backed by several prominent investors over the years, including:

Beringea
FATHOM
XPV Water Partners
Viola Ventures
Amoon
Qualcomm Ventures
Valor Equity Partners

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, ASTERRA's core executive team has remained relatively stable over the past 12-18 months with no major high-profile exits or new C-suite hires widely announced. The company has been focusing on expansion and product development.

Technology (Tech Stack) used by ASTERRA

Discover the tools ASTERRA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ASTERRA Email Formats and Examples

ASTERRA likely uses common corporate email formats. Based on industry standards and observed patterns for tech companies, the most probable formats are [first_initial][last]@asterra.io or [first].[last]@asterra.io.

[first_initial][last]@asterra.io or [first].[last]@asterra.io

Format

lguy@asterra.io (for Lauren Guy) or elly.perets@asterra.io (for Elly Perets)

Example

80%

Success rate

News and media

Water OnlineMay 7, 2024

ASTERRA’s MasterPlan Reduces Non-Revenue Water Losses By Over A Billion Gallons In Two U.S. Cities

ASTERRA announced that its MasterPlan solution helped two U.S. cities save over one billion gallons of water, significantly reducing non-revenue water (NRW) losses. This highlights the effectiveness of their satellite-based leak detection technology....more

PR NewswireApril 16, 2024

ASTERRA Launches First-Ever Satellite-Based Solution for Lithium Exploration

ASTERRA introduced a new satellite-based solution aimed at enhancing lithium exploration. This technology utilizes AI and SAR analytics to identify subsurface lithium brine deposits, potentially revolutionizing the mining industry for this critical mineral....more

Business WireOctober 24, 2023

ASTERRA Expands Solutions to Pinpoint Mineral Deposits, Supporting Energy Transition

ASTERRA announced the expansion of its mineral exploration solutions, leveraging its satellite-based technology to identify subsurface mineral deposits crucial for the energy transition, including copper and other critical minerals, in addition to lithium....more

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