Assan Hanil Automotive, established in 1997, is a prominent Turkish-South Korean joint venture between Kibar Holding and Seoyon E-Hwa. The company is a leading Tier 1 supplier in the automotive industry, specializing in the design, development, and manufacturing of critical components such as driver and passenger seats, door panels, headliners, carpets, and bumpers. Assan Hanil serves major automotive OEMs and is known for its commitment to quality, innovation, and customer satisfaction, operating multiple state-of-the-art production facilities and R&D centers.
Serves as the central administrative hub, overseeing strategic operations, R&D, engineering, and manufacturing management. It also houses significant production capabilities and an advanced R&D center.
Located within a major organized industrial zone, facilitating logistics and industry collaboration. The facility is equipped with modern production lines, advanced robotics, and dedicated R&D and design centers focusing on automotive interior and exterior components.
The work culture at Assan Hanil emphasizes innovation, quality (Total Quality Management), continuous improvement (Kaizen), and collaboration, reflecting its joint venture heritage and commitment to automotive excellence. Employee development, safety, and a participative management approach are key priorities.
The Kocaeli headquarters is strategically vital due to its proximity to major automotive assembly plants in Turkey, a key hub for automotive manufacturing in the region. It anchors the company's operations, innovation efforts, and R&D capabilities.
While Assan Hanil Automotive's primary manufacturing footprint is in Turkey, its global presence is realized through supplying components to multinational OEMs whose vehicles are exported worldwide. The company's R&D and manufacturing capabilities adhere to international automotive standards, enabling its products to be part of global vehicle platforms. Assan Hanil actively exports components and aims to expand its international collaborations and customer base, contributing to the global automotive supply chain from its strategic Turkish base.
Asım Kibar Organize Sanayi Bölgesi, Köseler Mah. Anten Cad. No:26
Dilovası
Kocaeli
Turkey
Address: Aksaray Organize Sanayi Bölgesi, 1. Cad. No: 1, Aksaray
To provide Just-In-Time (JIT) and Just-In-Sequence (JIS) supply to key automotive manufacturers in the Aksaray region, specializing in the commercial vehicle segment and supporting their production schedules.
Address: Serbest Bölge Mah. K Cd. 2/1, 16600 Gemlik/Bursa (Bursa Free Zone)
Strategically located in the Bursa automotive hub (Turkey's 'Detroit') to efficiently supply key passenger and light commercial vehicle manufacturers in the Marmara region, leveraging the benefits of the Free Zone for export-oriented production.
Address: Within Ford Otosan Gölcük Plant, İhsaniye, 41650 Gölcük/Kocaeli (Exact address is typically internal to Ford Otosan)
To ensure seamless and highly synchronized supply chain integration with Ford Otosan's large-scale production in Gölcük, minimizing logistics costs and optimizing production flow.
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As of April 2025, Assan Hanil' leadership includes:
Assan Hanil has been backed by several prominent investors over the years, including:
In the last year, Assan Hanil Automotive has seen a significant leadership appointment with Atilla Tazegüney becoming the General Manager. This change aims to steer the company towards continued growth and innovation in the competitive automotive sector.
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Assan Hanil Automotive typically uses a standard corporate email format, most commonly [firstinitial][lastname] or [firstname].[lastname] followed by @assanhanil.com.tr. Variations might exist for different departments or legacy systems.
[firstinitial][lastname]@assanhanil.com.tr or [firstname].[lastname]@assanhanil.com.tr
Format
atoy@assanhanil.com.tr or ahmet.toy@assanhanil.com.tr
Example
80%
Success rate
Otomobilport / Kocaeli Gazetesi • February 27, 2024
Assan Hanil was honored with the prestigious 'Gold Star' award by Ford Otosan during its annual Supplier Summit. This recognition highlights Assan Hanil's exceptional performance in quality, timely delivery, cost management, and collaborative partnership as a key supplier to Ford Otosan....more
Sanayi Gazetesi • November 21, 2023
Assan Hanil is actively engaged in research and development for innovative seating solutions targeting the emerging urban air mobility (UAM) market, commonly known as 'flying cars'. This strategic initiative underscores the company's commitment to future automotive technologies and lightweight, safe component design....more
ST Endüstri • June 14, 2023
Assan Hanil Automotive announced the appointment of Atilla Tazegüney as its new General Manager. Tazegüney, with a rich background and extensive experience in various leadership positions within the automotive sector, is set to lead Assan Hanil in its next phase of development and strategic growth....more
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