ASM Clermont Auvergne, often simply called Clermont, is a renowned French professional rugby union club based in Clermont-Ferrand in Auvergne-Rhône-Alpes. Founded in 1911, the club competes in the Top 14, the top tier of French rugby, and has a rich history of success, including multiple French championships and European Challenge Cup victories. Known for its passionate supporters, the 'Yellow Army,' and its formidable home ground, Stade Marcel-Michelin, ASM Clermont Auvergne is a cornerstone of French and European rugby. The club is also recognized for its strong youth development program and deep connection with its regional identity, notably through its historical ties with the Michelin tire company.
Serves as the primary match day venue, main administrative hub, and a key training facility for the professional team. It also houses club shops and fan engagement areas.
Stade Marcel-Michelin is famed for its vibrant atmosphere created by the 'Yellow Army' supporters, modern spectator facilities, and a capacity of over 19,000. It's considered one of the toughest grounds for visiting teams in European rugby.
The work culture at ASM Clermont Auvergne revolves around high performance, teamwork, dedication to sporting excellence, strong community engagement, and upholding the rich traditions of the club.
The headquarters is the heart and soul of the club, symbolizing its deep roots in the Auvergne region and its status as a major European rugby institution. It's where history is made and the club's identity is most strongly felt.
ASM Clermont Auvergne maintains a significant global presence primarily through its participation in top-tier European rugby competitions like the Champions Cup and Challenge Cup, attracting international players to its squad from various rugby nations. The club has a global fanbase, supported by international broadcasts of its matches and merchandise sales. It also contributes to the global rugby community through player development and occasional international tours or friendly matches.
35 Rue du Clos Four
Clermont-Ferrand
Auvergne-Rhône-Alpes
France
Address: Complexe Sportif des Gravanches, Rue de la Presle, 63100 Clermont-Ferrand
Focuses on player development, elite training, and nurturing future talent for the club and French rugby, reinforcing ASM's commitment to long-term sporting success and youth integration.
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As of April 2025, ASM Clermont Auvergne' leadership includes:
ASM Clermont Auvergne has been backed by several prominent investors over the years, including:
Over the past year, ASM Clermont Auvergne has seen key appointments aimed at strengthening its sporting direction and management, including a new CEO and the return of a key figure in sports strategy.
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While specific individual email addresses for all staff at ASM Clermont Auvergne are not publicly listed, professional communications typically follow common corporate patterns. For general inquiries, the club provides contact forms or specific departmental email addresses (e.g., for ticketing, press, partnerships) on its official website.
A common professional email format is [first_initial][last_name]@asm-rugby.com or [first_name].[last_name]@asm-rugby.com.
Format
jdupont@asm-rugby.com or jean.dupont@asm-rugby.com
Example
70%
Success rate
L'Équipe • May 20, 2024
ASM Clermont Auvergne secured a crucial victory against Castres Olympique (28-17), keeping their hopes alive for a Top 6 finish in the Top 14 championship....more
Rugbyrama • May 15, 2024
Discussions around ASM Clermont's end-of-season form and the critical upcoming matches that will determine their qualification for European competitions next season....more
France Bleu Pays d'Auvergne • April 28, 2024
ASM Clermont suffered a defeat against Stade Français in Paris (37-17), a setback in their race for the Top 14 playoffs....more
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