HQ Function

Serves as the central hub for Asket's design, product development, marketing, e-commerce operations, customer experience, and strategic management. It's where the brand's vision for transparent and sustainable fashion is driven.

Notable Features:

The HQ likely embodies Scandinavian design principles – minimalist, functional, and bright, reflecting the brand's aesthetic. It also houses their Stockholm Studio, a physical space for customers to experience products and engage with the brand.

Work Culture:

The work culture at Asket's HQ is collaborative, mission-driven, and innovative, with a strong emphasis on sustainability, transparency, and quality. Employees are passionate about changing the fashion industry for the better.

HQ Significance:

The Stockholm HQ is crucial as the nerve center for Asket's global operations, product lifecycle management, and brand storytelling. It's the birthplace of their 'permanent collection' and the heart of their transparency initiatives.

Values Reflected in HQ: The HQ design and operations reflect Asket's core values: transparency (potentially open-plan spaces), mindfulness (considered design), responsibility (efficient resource use), and quality (attention to detail).

Location:

Asket has a significant global presence primarily through its robust e-commerce platform, shipping its permanent collection to customers in numerous countries across Europe, North America, Asia, and Oceania. While its physical headquarters and studio are in Stockholm, its digital storefront and international logistics partnerships ensure worldwide accessibility. They support this global reach with customer service catering to an international audience and by providing transparent information on their global supply chain.

Street Address:

Holländargatan 22

City:

Stockholm

State/Province:

Stockholms län

Country:

Sweden