ASIFMA (Asia Securities Industry & Financial Markets Association) is an independent, regional trade association with over 160 member firms, including leading financial institutions from both the buy and sell side. Its mission is to promote the development of liquid, deep, and broad capital markets in Asia. ASIFMA advocates for stable, innovative, and competitive financial markets that are necessary for the region's economic growth. It achieves this through policy and advocacy, market development initiatives, and fostering industry best practices and collaboration among its members and with regulators.
Serves as the central administrative and strategic hub for ASIFMA's operations, coordinating policy development, advocacy efforts, and member engagement across the Asia-Pacific region.
Located in Lippo Centre, a prominent twin-tower commercial complex in the heart of Hong Kong's business district, offering modern office facilities and accessibility.
Professional, collaborative, and policy-driven, focusing on expert analysis and engagement with financial industry stakeholders and regulators. Emphasis on fostering regional cooperation and thought leadership.
Its Hong Kong location places ASIFMA at the crossroads of Asian finance, facilitating close interaction with member firms, regulatory bodies, and international financial institutions operating in the region.
While primarily focused on the Asia-Pacific region, ASIFMA maintains a global outlook by collaborating with international industry bodies (such as GFMA) and engaging with global standard-setters. Its work supports member firms operating across diverse Asian markets including Hong Kong, Singapore, Mainland China, India, Japan, Korea, Australia, and various ASEAN countries. Functions supported globally and regionally include policy advocacy, market development, research, establishing industry best practices, and organizing industry events and conferences.
Unit 3603, Tower 2, Lippo Centre, 89 Queensway
Admiralty
Hong Kong
Hong Kong SAR, China
Address: One Raffles Quay, North Tower, #30-02, Singapore 048583
To strengthen ASIFMA's presence in Southeast Asia, facilitate dialogue with Singapore-based regulators and members, and address region-specific market issues and opportunities.
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As of April 2025, ASIFMA' leadership includes:
ASIFMA has been backed by several prominent investors over the years, including:
The most significant executive leadership change at ASIFMA in the last 12 months was the appointment of Alice Law as the new Chief Executive Officer in August 2023. This followed a period where Ashish Fafadia served as Acting CEO.
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ASIFMA primarily uses an email format combining the first initial and the full last name of the employee, followed by '@asifma.org'. This is a common and professional email structure for organizations.
[first_initial][last]@asifma.org
Format
alaw@asifma.org
Example
90%
Success rate
ASIFMA Press Release • June 12, 2024
ASIFMA today published a Best Practice Guide for Digital Asset Exchanges in Hong Kong. This guide aims to provide a framework for licensed Virtual Asset Trading Platform (VATP) operators and applicants to establish and maintain robust governance, operational resilience, investor protection, and market integrity standards....more
ASIFMA Press Release • August 7, 2023
ASIFMA announced the appointment of Ms. Alice Law as its new Chief Executive Officer, effective 7 August 2023. Ms. Law brings extensive experience from her previous roles, including at the Mandatory Provident Fund Schemes Authority (MPFA) and the Securities and Futures Commission (SFC) in Hong Kong....more
ASIFMA Press Release • May 15, 2024
ASIFMA issued a statement responding to Hong Kong's consultation on regulating Over-the-Counter (OTC) trading of virtual assets, highlighting key considerations for developing a balanced and effective regulatory framework....more
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