ASBIS Middle East
ASBIS Middle East's Overview
ASBIS Middle East FZE is a prominent IT distributor and solutions provider operating as a subsidiary of ASBISc Enterprises PLC, a leading Value Add Distributor, developer, and supplier of IT and IoT products, solutions, and services in the growing markets of Europe, Middle East, and Africa (EMEA). ASBIS Middle East focuses on distributing a wide range of IT components, finished products, and cloud-based services, catering to system integrators, assemblers, VARs, and retail channels. They partner with major global IT manufacturers to bring cutting-edge technology to the region, backed by strong local expertise, logistics, and technical support.
Where is ASBIS Middle East's Headquarters?
HQ Function
Serves as the central operational hub for distribution, sales, marketing, finance, logistics, and customer support for the Middle East region. It coordinates activities with other local offices and partners.
Notable Features:
Modern office spaces and extensive warehousing facilities within the Jebel Ali Free Zone, one of the world's largest free trade zones, offering excellent logistics and connectivity.
Work Culture:
A dynamic, fast-paced, and multicultural environment driven by technology innovation and customer satisfaction. Emphasis on teamwork, professionalism, and achieving regional growth targets.
HQ Significance:
The Dubai headquarters is pivotal for ASBIS's strategy in the MEA region, leveraging Dubai's status as a major trade and logistics hub to efficiently serve a diverse and growing market.
Values Reflected in HQ: The headquarters reflects values of efficiency, global connectivity, market reach, and a commitment to providing advanced technology solutions to the region.
Location:
ASBISc Enterprises PLC, the parent company of ASBIS Middle East, operates an extensive global network with offices and distribution centers in approximately 27 countries across Europe, the Middle East, and Africa (EMEA). This presence supports functions including IT product distribution (components, software, finished goods), value-added distribution (VAD), own-brand product development (e.g., Prestigio, Canyon), cloud solutions, and robust supply chain management for a wide array of international vendors and customers.
Street Address:
JAFZA South, Plot S20131, Near R/A 8
City:
Dubai
State/Province:
Dubai
Country:
United Arab Emirates
ASBIS Middle East's Global Presence
Limassol, Cyprus
Address: Diamond Court, 43 Kolonakiou Street, Ayios Athanasios, Limassol, CY-4103 (ASBISc Enterprises PLC - Group HQ)
Serves as the ultimate corporate and strategic decision-making center for the entire ASBIS group operating across EMEA.
Riyadh, Saudi Arabia
Address: Office 305, 3rd Floor, Olaya GOSI Complex, Olaya Main Street, Riyadh
To strengthen ASBIS's presence in Saudi Arabia, providing localized services and support for IT distribution and solutions.
Cairo, Egypt
Address: ASBIS Egypt LLC, Building 22, Street 298, New Maadi, Cairo
To cater to the specific IT needs of the Egyptian market and expand ASBIS's footprint in North Africa.
Warsaw, Poland
Address: ASBIS POLAND Sp. z o.o., ul. Gottlieba Daimlera 1, 02-460 Warszawa (One of many European offices)
Supports the group's extensive distribution network across Europe, serving a major market with a full range of IT products and solutions.
Buying Intent Signals for ASBIS Middle East
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of ASBIS Middle East
As of April 2025, ASBIS Middle East' leadership includes:
Investors of ASBIS Middle East
ASBIS Middle East has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
ASBIS maintains a stable executive team, with major changes typically announced in official company disclosures. No significant high-profile hires or exits specifically for ASBIS Middle East have been widely publicized in the last 12 months. Changes, if any, are often internal promotions or at the group level.
Departures
New Appointments:
Technology (Tech Stack) used by ASBIS Middle East
Discover the tools ASBIS Middle East uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
ASBIS Middle East Email Formats and Examples
ASBIS Middle East, as part of ASBISc Enterprises PLC, typically uses standardized corporate email formats. The most common format appears to be the first initial followed by the last name.
[first_initial][last_name]@[domain].com (e.g. jsmith@asbis.com or jsmith@asbis.ae)
Format
h.tantawi@asbis.com
Example
85%
Success rate
News and media
ASBIS Investors Relations • May 14, 2024
ASBISc Enterprises Plc reports record Q1 2024 results: revenue of USD 778 million and net profit of USD 16.3 million
ASBISc Enterprises Plc, parent company of ASBIS Middle East, announced strong financial results for the first quarter of 2024, achieving its highest ever Q1 revenue of USD 778 million and a net profit of USD 16.3 million. This growth was driven by strong performance in key markets and product segments....more
Zawya • February 27, 2024
ASBIS Middle East inks distribution deal with Pantheon Technologies
ASBIS Middle East has signed a distribution agreement with Pantheon Technologies, a leading provider of network observability and performance monitoring solutions. This partnership will allow ASBIS to offer Pantheon's cutting-edge solutions to its customers across the Middle East, enhancing their network management capabilities....more
TahawulTech.com • October 26, 2023
ASBIS Middle East Signs Distribution Agreement with Acronis
ASBIS Middle East announced a new distribution agreement with Acronis, a global leader in cyber protection. This partnership will enable ASBIS to provide Acronis’ comprehensive suite of cyber protection solutions, including backup, disaster recovery, and cybersecurity, to businesses throughout the Middle East....more
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