Armit Wines is a distinguished UK-based fine wine merchant, founded in 1988. They specialize in importing and distributing high-quality wines from iconic producers and rising stars, with a strong focus on Italy (particularly Tuscany and Piedmont), Bordeaux, Burgundy, Champagne, Spain, and other premium wine regions. Armit Wines serves private collectors, the on-trade (restaurants and hotels), and independent retailers, offering a curated portfolio, en primeur services, and expert advice.
The London headquarters serves as the central hub for Armit Wines' UK operations, including sales, marketing, procurement, finance, logistics coordination, and client relationship management for its fine wine import and distribution business.
Located in Fitzrovia, the office is a modern commercial space, likely equipped with facilities for wine tasting and client engagement, reflecting the company's focus on premium wine experiences.
The work culture at Armit Wines' headquarters is characterized by professionalism, a deep passion for fine wines, and a collaborative spirit. It emphasizes expertise, strong supplier relationships, and exceptional customer service.
The London HQ is strategically vital, positioning Armit Wines in a major global financial and cultural center. This provides access to key clientele, industry events, a diverse talent pool, and reinforces their status as a leading UK fine wine merchant.
Armit Wines maintains a significant global presence primarily through its extensive wine sourcing network and international sales channels. Key functions supported globally include: procurement from top vineyards across Europe (especially Italy, France, Spain) and the New World; international sales and distribution with a strong UK base and a dedicated office in Hong Kong for the Asian market; global logistics and supply chain management for wine importation and exportation; and building relationships with international producers and clients.
23 Fitzroy Street
London
London
United Kingdom
Address: Room 1003, 10/F, Yu Yuet Lai Building, 43-55 Wyndham Street, Central, Hong Kong
To expand Armit Wines' footprint in the dynamic Asian fine wine market, providing localized expertise, bespoke services, and access to their curated portfolio for a discerning clientele. It aims to capitalize on the region's strong demand for premium and rare wines.
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As of April 2025, Armit Wines' leadership includes:
Armit Wines has been backed by several prominent investors over the years, including:
The most significant event in the last 12 months was the acquisition of Armit Wines by InVivo Retail in October 2023. Brett Fleming's role as Managing Director was reconfirmed, ensuring leadership continuity. No other major new executive hires or departures at the top leadership level have been publicly announced during this period.
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Armit Wines likely uses a standard corporate email format, typically combining an employee's name with the company domain. While specific patterns can vary, a common structure is often [firstinitial][lastname]@armitwines.co.uk.
[firstinitial][lastname]@armitwines.co.uk
Format
jdoe@armitwines.co.uk
Example
70%
Success rate
Harpers Wine & Spirit • December 5, 2023
Armit Wines has been appointed as the exclusive UK distributor for Champagne Palmer & Co. This addition enhances Armit's prestigious Champagne offering and provides UK consumers and trade with broader access to Palmer & Co's range....more
The Drinks Business • October 4, 2023
French agricultural cooperative InVivo Group, through its retail division InVivo Retail, has acquired UK fine wine merchant Armit Wines from La Martiniquaise-Bardinet. Brett Fleming is set to continue as Armit’s managing director, leading the UK business....more
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