The Archery Trade Association (ATA) is the primary organization for manufacturers, retailers, distributors, sales representatives, and other businesses working in the archery and bowhunting industry. Its mission is to grow the archery and bowhunting industry and support its members. The ATA hosts the annual ATA Trade Show, the archery and bowhunting industry's largest and most inclusive trade event, providing a platform for commerce, education, and networking. The association also focuses on advocacy, research, and programs aimed at increasing participation in archery and bowhunting.
Serves as the central administrative and operational hub for the association, managing member services, organizing the annual ATA Trade Show, coordinating advocacy efforts, and overseeing industry growth initiatives.
As a trade association, the headquarters is likely a functional office space designed for administrative efficiency rather than a large, publicly recognized architectural landmark. Its importance lies in its role as the command center for industry support.
The work culture is likely professional, mission-driven, and collaborative, with a strong focus on serving its members and advancing the archery and bowhunting industry. Staff are passionate about the sport and business of archery.
The headquarters is significant as the operational core of the leading organization representing the archery and bowhunting industry in North America. From here, strategies are developed and implemented to support thousands of businesses and promote the sport.
While headquartered in the United States, the Archery Trade Association has a significant global impact. Its membership includes international companies, and the annual ATA Trade Show attracts exhibitors and attendees from across the globe. The ATA's standards and initiatives often influence the archery industry worldwide, fostering international collaboration and promoting the sport on a global scale.
100 South Minnesota Street
New Ulm
MN
USA
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As of April 2025, Archery Trade Association' leadership includes:
Archery Trade Association has been backed by several prominent investors over the years, including:
The Archery Trade Association saw a significant leadership transition with Jeff Poole taking over as President & CEO in early 2023, succeeding Matt Kormann. Other team adjustments may occur as part of ongoing organizational development.
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The Archery Trade Association commonly uses the email format of the first name initial followed by the full last name. General inquiries can often be directed to a generic 'info' address.
[firstinitial][lastname]@archerytrade.org
Format
jpoole@archerytrade.org
Example
90%
Success rate
Archery Trade Association • January 10, 2024
The Archery Trade Association’s Board of Directors elected new leadership during its Jan. 10 meeting at the 2024 ATA Show in St. Louis. Ben Summers, vice president of sales and marketing for an archery accessories company, was elected Chair....more
Archery Wire • January 12, 2023
Jeff Poole officially took the helm as President and CEO of the Archery Trade Association on January 9, 2023. He aims to prioritize member value, recruitment, retention, and reactivation of archery and bowhunting participants....more
Archery Trade Association • October 26, 2023
The Archery Trade Association warned its 2024 Show exhibitors about unofficial housing companies, or 'hotel pirates,' attempting to solicit hotel bookings, urging them to use only official channels....more
Archery Trade Association • Ongoing Annually
The ATA regularly announces future dates and locations for its annual Trade Show. The 2025 ATA Trade Show will be held in St. Louis, Missouri, January 7-9, and the 2026 show will be in Indianapolis, Indiana, January 8-10....more
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