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Aqua-Leisure Recreation, LLC's Overview

Total employees71
HeadquartersAvon
Founded1970

Aqua-Leisure Industries is a leading designer, manufacturer, and marketer of high-quality, innovative outdoor recreational products. With a diverse portfolio of brands including Aqua, Airhead, Sportsstuff, and Yukon Charlie's, the company offers a wide range of items such as pool floats, towables, snowshoes, and marine accessories. For over 50 years, Aqua-Leisure has been dedicated to promoting fun and active lifestyles for families and outdoor enthusiasts. The company focuses on product innovation, quality, and customer satisfaction, distributing its products through major retailers and e-commerce channels globally. In January 2024, Aqua-Leisure was acquired by BCI Burke, a playground equipment manufacturer, and continues to operate as a standalone division.

Where is Aqua-Leisure Recreation, LLC's Headquarters?

HQ Function

Serves as the central hub for design, marketing, sales, operations, and administrative functions for its portfolio of recreational brands.

Notable Features:

Modern office space designed to foster collaboration and innovation in product development. Likely includes showrooms displaying its diverse product lines and R&D facilities.

Work Culture:

Aqua-Leisure Industries fosters a dynamic, collaborative, and creative work environment at its Avon headquarters. Employees are passionate about outdoor recreation, contributing to a culture of innovation and product excellence. The company likely encourages an active lifestyle, aligning with its brand ethos, and values teamwork in bringing high-quality leisure products to market.

HQ Significance:

The Avon headquarters centralizes strategic decision-making, product development, and brand management for Aqua-Leisure's North American and international operations. It is key for coordinating with global manufacturing sites and distribution partners.

Values Reflected in HQ: The headquarters likely reflects Aqua-Leisure's core values such as innovation in recreation, commitment to quality, customer enjoyment, and collaborative teamwork. The location also suggests a practical approach to business operations.

Location:

Aqua-Leisure Industries supports its global operations through its US headquarters in Avon, MA, and its international office in Hong Kong. These locations facilitate design, marketing, sales, and critically, global sourcing, manufacturing oversight, and distribution. Key functions supported globally include product development, supply chain management with Asian manufacturing partners, quality assurance, international sales, and logistics to serve markets across North America, Europe, Australia, and other regions where its recreational products are sold.

Street Address:

525 Bodwell Street Ext

City:

Avon

State/Province:

MA

Country:

USA

Aqua-Leisure Recreation, LLC's Global Presence

Kowloon, Hong Kong

Address: Aqua-Leisure (Asia) Ltd., Room 1201, 12/F, New East Ocean Centre, 9 Science Museum Road, T.S.T. East, Kowloon, Hong Kong

To manage and oversee the company's extensive manufacturing and sourcing operations in the Asian region, ensuring product quality and timely delivery to global markets.

Buying Intent Signals for Aqua-Leisure Recreation, LLC

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Aqua-Leisure Recreation, LLC

As of April 2025, Aqua-Leisure Recreation, LLC' leadership includes:

Steve Berenson - Chief Executive Officer
Leland Nichols - Chief Operating Officer
Patrick M. Castillo - Chief Financial Officer
Paul Bacci - Chief Revenue Officer
Melanie Northrop - VP, Marketing & eCommerce

Investors of Aqua-Leisure Recreation, LLC

Aqua-Leisure Recreation, LLC has been backed by several prominent investors over the years, including:

BCI Burke (Current Parent Company, acquired Jan 2024)
Blackford Capital (Former Private Equity Owner)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits1

In the past year, Aqua-Leisure Industries was acquired by BCI Burke, with CEO Steve Berenson's leadership being reaffirmed. The company saw the departure of its former CFO, John L. Collins. Patrick M. Castillo had been appointed CFO in March 2023, prior to this 12-month window.

Departures

John L. Collins, John L. Collins departed as Chief Financial Officer.

Technology (Tech Stack) used by Aqua-Leisure Recreation, LLC

Discover the tools Aqua-Leisure Recreation, LLC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Aqua-Leisure Recreation, LLC Email Formats and Examples

Aqua-Leisure Industries commonly uses the [first_initial][last] email format for its employees. This pattern is frequently observed for companies of its size and structure.

[first_initial][last]@aqualeisure.com

Format

jdoe@aqualeisure.com

Example

90%

Success rate

News and media

Business WireJanuary 9, 2024

BCI Burke Acquires Aqua-Leisure

BCI Burke, LLC (Burke), a leading manufacturer of commercial playground, park, and recreation equipment, announced its acquisition of Aqua-Leisure Industries, Inc. Aqua-Leisure will continue to operate as a standalone division of Burke, with CEO Steve Berenson and the current leadership team remaining in place....more

Blackford CapitalJanuary 9, 2024

Blackford Capital Sells Aqua-Leisure to BCI Burke Company, LLC

Blackford Capital announced the sale of Aqua-Leisure Industries, a leader in the aquatics and winter leisure markets, to BCI Burke. The sale marks a successful exit for Blackford, during which Aqua-Leisure expanded its product lines and market reach....more

Aqua-Leisure Industries Press Release (example, actual PR may vary)March 28, 2023

Aqua-Leisure Industries Appoints Patrick M. Castillo as Chief Financial Officer

Aqua-Leisure Industries announced the appointment of Patrick M. Castillo as its new Chief Financial Officer. Castillo brings extensive experience in financial management and strategy to support the company's continued growth. (Note: This appointment is slightly older than 12 months from mid-2024 but is a significant recent leadership change.)...more

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