APT Travel Group is a highly respected, Australian family-owned travel company with a rich history spanning over 95 years. Renowned for its award-winning luxury and premium escorted tours, river cruises, and expeditions across all seven continents, APT (Australian Pacific Touring) offers a diverse range of travel styles. The group prides itself on delivering unforgettable travel experiences, exceptional service, inclusive value, and a commitment to creating life-enriching journeys for its guests. Their portfolio includes brands like APT, Travelmarvel, and often partnerships or ownership in other travel-related ventures, catering to various market segments.
Serves as the global nerve center for APT Travel Group, overseeing strategic direction, product development, marketing, finance, and operations for its worldwide travel brands.
Modern office facilities designed to support a dynamic and innovative travel business, fostering collaboration among its diverse teams.
Characterized by a passion for travel, customer-centricity, and a strong sense of family heritage. Employees often describe a supportive and engaging environment focused on delivering high-quality travel products.
The headquarters in Australia anchors the company's global operations and reflects its deep roots in the Australian travel industry, from where it has expanded to become an international leader.
APT Travel Group maintains a significant global presence through its main offices in Australia, the UK, New Zealand, and Canada, along with a network of general sales agents (GSAs) and partnerships in other key markets. Functions supported globally include sales and marketing, tour operations and ground handling (often through local partners), customer service, product development adapted to regional preferences, and IT support. They operate tours and cruises across all seven continents, requiring extensive logistical coordination worldwide.
Level 4, 1230 Nepean Highway
Cheltenham
VIC
Australia
Address: Ground Floor, Building 6, Chiswick Park, 566 Chiswick High Road, London, W4 5HR, United Kingdom
To serve the UK and wider European travel market, providing localized expertise, sales support, and customer relations for European travellers and itineraries.
Address: Level 4, 139 Carlton Gore Road, Newmarket, Auckland 1023, New Zealand
To cater specifically to the New Zealand travel market, managing both outbound travel for Kiwis and inbound services where applicable.
Address: Suite 700 - 777 Hornby Street, Vancouver, BC V6Z 1S4, Canada
To develop and service the North American market, working closely with travel advisors and direct customers to promote APT's diverse travel offerings.
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As of April 2025, APT Travel Group' leadership includes:
APT Travel Group has been backed by several prominent investors over the years, including:
Based on publicly available information, APT Travel Group's senior executive team has shown stability with no major widely publicized exits in the last 12 months. There has been at least one significant hire.
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APT Travel Group primarily uses the aptouring.com domain for its email communications. Common corporate email formats are often variations of first name and last name.
[first].[last]@aptouring.com or [first_initial][last]@aptouring.com.au
Format
john.doe@aptouring.com
Example
80%
Success rate
Travel Daily AU • April 18, 2024
APT Travel Group has launched a new brand positioning, 'Live Fully,' accompanied by an inspiring video campaign. The refresh aims to connect more deeply with travellers seeking enriching and immersive experiences, highlighting the transformative power of travel....more
Karryon • February 7, 2024
APT Travel Group is rewarding its valued travel advisor partners with a 'mega famil' trip to Europe in 2024, offering them a firsthand experience of their popular European river cruising products. This initiative aims to strengthen trade relationships and product knowledge....more
Travel Weekly Australia • August 1, 2023
APT Travel Group announced the appointment of Paul Spulak as its new Chief Financial Officer (CFO). Spulak brings over 20 years of experience in finance and leadership roles to the travel company....more
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