Apricot Lane Boutique is a unique fashion franchise concept offering branded and private label apparel, jewelry, handbags, accessories, and gifts. With a focus on providing a curated, high-quality shopping experience, each boutique is locally owned and operated, reflecting the style of its community while benefiting from the buying power and support of a national brand. They cater to women seeking contemporary, on-trend fashion at accessible price points.
Serves as the central hub for franchise support, marketing, buying, operations, and training for Apricot Lane Boutique franchisees.
Modern office facilities designed to support franchise operations, potentially including meeting rooms, training areas, and showrooms for merchandising.
The work culture at the headquarters is likely focused on supporting franchise owners, fostering brand growth, and staying ahead of fashion trends. Emphasis on collaboration, retail expertise, and entrepreneurial spirit.
The Vacaville headquarters is crucial for maintaining brand consistency, providing resources to franchisees, and driving the overall strategic direction of the Apricot Lane franchise system.
Apricot Lane primarily operates within the United States through its network of franchise boutiques. While individual store owners may offer shipping options, the core franchise operations and brand presence are concentrated in the U.S. The franchise system supports local entrepreneurs in various states, providing them with brand recognition, buying power, and operational guidance.
1701 E. Monte Vista Ave, Ste 105
Vacaville
California
USA
Address: 1201 Lake Woodlands Dr, Ste 2146, The Woodlands, TX 77380 (Example Store Address)
Caters to the fashion needs of the local community in The Woodlands and surrounding areas, providing a personalized shopping experience.
Address: 236 North College Avenue, Fort Collins, CO 80524 (Example Store Address)
Serves the Northern Colorado market with unique fashion finds and a focus on customer service and community connection.
Address: Birkdale Village, 8712 Lindholm Dr #305, Huntersville, NC 28078 (Example Store Address)
Provides trendy and affordable fashion options to the Lake Norman area community, reflecting local tastes and current styles.
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As of April 2025, Apricot Lane Boutique' leadership includes:
Apricot Lane Boutique has been backed by several prominent investors over the years, including:
Specific executive new hires or exits for Apricot Lane's franchisor, Country Visions, Inc., are not widely publicized. As a privately held company, leadership changes are typically managed internally and not broadly announced unless they represent a very significant shift in strategy or operations.
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Apricot Lane's corporate communications, managed by its franchisor Country Visions, Inc., likely utilize professional email addresses associated with their domain. The primary domain for franchise inquiries appears to be 'apricotlaneusa.com'. Common corporate email patterns often involve combinations of first name, last name, or initials.
A common format is likely [first_initial][last]@[apricotlaneusa.com] or [first].[last]@[apricotlaneusa.com]. For general inquiries, info@apricotlaneusa.com is used.
Format
kpetersen@apricotlaneusa.com
Example
65%
Success rate
Cornelius Today • November 10, 2023
Apricot Lane Boutique held its grand opening in Birkdale Village, Huntersville, NC, offering a range of women's fashion apparel, jewelry, handbags, accessories, and gifts. The store is locally owned by Ali and John Active....more
Franchise Times • October 1, 2023
Apricot Lane Boutique was named to the Franchise Times Top 500 list, an annual ranking of the largest U.S. franchise systems by global systemwide sales. This recognition highlights the brand's continued growth and success in the retail franchise market....more
The Livingston Post • June 23, 2023
A new Apricot Lane Boutique, owned by franchisees Lori and Marty St. Louis, opened its doors in downtown Brighton, Michigan, bringing trendy and affordable fashion choices to the local community....more
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