Appointed
Appointed's Overview
Appointed is an American-made brand of thoughtfully designed desktop goods, paper products, and organizational tools. Founded in 2015 by Suann Song, the company emerged from a desire for well-designed, functional, and domestically manufactured office supplies. Appointed's core philosophy is that beautiful tools inspire beautiful work. They create products that are both practical and aesthetically pleasing, emphasizing quality materials like bookcloth covers and smooth, responsibly sourced paper, along with minimalist design. Their range includes notebooks, planners, pens, desk organizers, and other accessories aimed at enhancing productivity and creativity for professionals, students, and design enthusiasts. The brand is known for its commitment to craftsmanship and its distinct, refined aesthetic.
Where is Appointed's Headquarters?
HQ Function
The headquarters serves as the central hub for product design and development, manufacturing and assembly of some products, brand management, marketing, e-commerce operations, and customer engagement. It also houses their flagship retail store.
Notable Features:
The Ivy City location features a bright, minimalist flagship store that showcases their complete product line and allows customers to experience the brand firsthand. The integrated studio and workshop space embodies their commitment to design and American manufacturing. The space sometimes hosts workshops and community events.
Work Culture:
The work culture at Appointed is likely creative, design-driven, and collaborative, with a strong focus on craftsmanship, attention to detail, quality, and a shared passion for stationery and organizational tools. As a founder-led company, there's probably a hands-on, entrepreneurial spirit.
HQ Significance:
Appointed's headquarters is significant as it physically embodies the brand's aesthetic and values. It serves as a creative workspace, a production site for some items, and a direct touchpoint with their customers through the flagship store, reinforcing their commitment to quality and American-made goods.
Values Reflected in HQ: The headquarters reflects Appointed's core values: thoughtful design, American craftsmanship, quality materials, minimalism, functionality, and community engagement through its retail presence.
Location:
While Appointed is an American-made brand primarily operating from its Washington D.C. headquarters, its products reach a global audience. This is achieved through its robust e-commerce platform which offers international shipping. Additionally, Appointed partners with a curated selection of international retailers and distributors, making their thoughtfully designed stationery and desk goods accessible to customers in various countries who appreciate quality, design, and American craftsmanship.
Street Address:
1500 Okie St NE
City:
Washington
State/Province:
D.C.
Country:
USA
Appointed's Global Presence
Buying Intent Signals for Appointed
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Executive Team of Appointed
As of April 2025, Appointed' leadership includes:
Investors of Appointed
Appointed has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No specific executive hires or exits have been publicly announced for Appointed in the last 12 months. As a private, founder-led company, leadership changes are often managed internally and may not be broadly publicized unless they represent a very significant shift in the company's structure or strategy.
Technology (Tech Stack) used by Appointed
Discover the tools Appointed uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Appointed Email Formats and Examples
Appointed likely uses common professional email formats. Based on standard practices for companies of its size and nature, email addresses are probably based on employee names using the company domain 'appointed.com'. The most common formats are likely first name or a combination of first initial and last name.
firstname@appointed.com (e.g., sarah@appointed.com) or firstinitiallastname@appointed.com (e.g., jdoe@appointed.com)
Format
hello@appointed.com (common contact email, individual formats vary)
Example
70%
Success rate
News and media
House Beautiful • November 2023
Appointed Product Featured in House Beautiful's 'Best Advent Calendars of 2023'
An Appointed product was highlighted in House Beautiful's curated list of the best advent calendars for the 2023 holiday season, showcasing the brand's innovative design in seasonal offerings....more
Architectural Digest • October 2023
Appointed Goods Recommended in Architectural Digest's 2023 Gift Guide
Architectural Digest featured an Appointed product in its 2023 gift guide for women, underscoring the brand's appeal to those with an eye for sophisticated design and quality....more
Real Simple • July 2023
Appointed Planner Recognized Among 'The 11 Best Planners of 2023' by Real Simple
Real Simple included an Appointed planner in its annual list of top planners, praising its design, paper quality, and effectiveness for organization....more
The Strategist - New York Magazine • January 18, 2023
Appointed Notebooks Featured as 'Best Upgraded Notebooks' by The Strategist
The Strategist by New York Magazine recommended Appointed notebooks in their guide to the best notebooks, specifically highlighting them as a top choice for an upgraded writing experience due to their quality and design....more
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