Applied Marketing Science (AMS) is a leading third-party consulting firm specializing in providing market research, Voice of the Customer (VOC) insights, innovation strategy, and litigation support services. Founded in 1989, AMS helps companies make informed decisions by translating customer needs into successful products, services, and business strategies. They are known for their rigorous methodologies, such as the 'Listening Posts®' approach, and actionable recommendations, serving a diverse range of industries globally.
The headquarters serves as the primary center for all consulting operations, research design, data analysis, client engagement, project management, and business development activities.
Located in Reservoir Place, a prominent Class A office park known for its modern amenities, professional environment, and accessibility. The park often features landscaped grounds and ample parking.
The work culture at AMS's Waltham headquarters is characterized by a collaborative, analytical, and client-centric environment. It fosters intellectual curiosity, rigorous research, professional development, and a commitment to delivering high-quality, actionable insights for clients.
The Waltham headquarters is strategically significant due to its location in the Greater Boston area, providing access to a rich talent pool from renowned universities and a vibrant ecosystem of technology and innovation-focused businesses. This supports AMS's role as a knowledge-based consultancy.
Applied Marketing Science supports global functions by providing market research and consulting services to multinational corporations and clients operating in international markets. This includes conducting Voice of the Customer studies across different geographies, supporting global product launches, assessing international market opportunities, and providing litigation support for cases with international dimensions. Their expertise helps clients understand diverse customer needs and navigate complex global markets, often through a combination of US-based project leadership and in-country research partners when necessary.
Reservoir Place, 1601 Trapelo Road, Suite 175
Waltham
MA
USA
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As of April 2025, Applied Marketing Science' leadership includes:
Applied Marketing Science has been backed by several prominent investors over the years, including:
In the last 12 months, Applied Marketing Science recognized the contributions of key leaders with promotions to Executive Vice President. Richard A. A. Moore and Robert H. Klein, both long-standing Principals, were elevated to these roles. No major external executive hires or departures have been publicly announced during this period.
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Applied Marketing Science (AMS) most commonly uses the email format [firstinitial][lastname]@ams-inc.com. This pattern is prevalent for employee communications. While other formats might exist in isolated cases, this is the primary structure observed.
flast@ams-inc.com
Format
jmitchell@ams-inc.com
Example
85%
Success rate
ams-inc.com • February 28, 2024
Applied Marketing Science (AMS) announced the promotion of Principals Richard A. A. Moore and Robert H. Klein to the role of Executive Vice President. These promotions recognize their outstanding contributions to the firm and their leadership in delivering innovative research solutions....more
ams-inc.com • October 10, 2023
AMS announced its participation and presentation at the PDMA Inspire Innovation Conference, sharing insights on product development and market research methodologies with industry professionals....more
ams-inc.com • September 11, 2023
Applied Marketing Science confirmed its speaking engagement at the Market Research in the Mobile World (MRMW) North America conference, highlighting advancements and best practices in modern market research....more
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