AppInstitute
AppInstitute's Overview
App Institute is a Software as a Service (SaaS) company that provides a no-code app building platform, enabling businesses and individuals, particularly Small to Medium Enterprises (SMEs), to create, manage, and publish their own mobile applications for iOS and Android devices without requiring any coding skills. Their platform offers a drag-and-drop interface, a wide range of templates, modules (like loyalty programs, e-commerce, booking systems), and features designed to help users build professional apps quickly and affordably. App Institute aims to democratize app development, making it accessible for those without technical expertise to enhance customer engagement and business growth through mobile technology.
Where is AppInstitute's Headquarters?
HQ Function
Serves as the main hub for product development, marketing, sales operations, and customer support leadership.
Notable Features:
Located in a modern office building within Nottingham's city centre, offering a contemporary workspace designed for collaboration.
Work Culture:
Emphasizes innovation, customer-centricity, and agile methodologies. Fosters a collaborative environment where employees are encouraged to contribute ideas and develop new skills.
HQ Significance:
The Nottingham HQ is central to App Institute's strategic planning, global service delivery, and its roots in the UK tech scene.
Values Reflected in HQ: The HQ environment likely reflects values of innovation, accessibility (through its product), and teamwork.
Location:
App Institute primarily supports its global customer base through its online platform and a distributed team. Their no-code app builder is accessible worldwide, allowing users from numerous countries to create and deploy mobile applications. Customer support and success functions are structured to assist international clients effectively.
Street Address:
The Poynt, 45 Wollaton Street
City:
Nottingham
State/Province:
Nottinghamshire
Country:
United Kingdom
AppInstitute's Global Presence
Global (Remote Operations)
Address: N/A (Distributed Team)
To provide timely support and service to clients across different time zones and expand market reach without the necessity of multiple physical international offices for its SaaS product.
Buying Intent Signals for AppInstitute
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of AppInstitute
As of April 2025, AppInstitute' leadership includes:
Investors of AppInstitute
AppInstitute has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Based on publicly available information, there have been no major C-level or VP-level executive hires or exits publicly announced for App Institute in the last 12 months. The leadership team appears to be stable.
Technology (Tech Stack) used by AppInstitute
Discover the tools AppInstitute uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AppInstitute Email Formats and Examples
App Institute likely uses a common professional email format. Given the company's size and industry, a [first].[last]@[domain] or [first_initial][last]@[domain] structure is probable.
[first].[last]@appinstitute.com
Format
ian.naylor@appinstitute.com
Example
80%
Success rate
News and media
UKTN (UK Tech News) • February 19, 2019
AppInstitute raises £2.3m Series A to fuel global expansion of its no-code app builder
Nottingham-based AppInstitute, a platform that allows SMEs to create their own apps without coding knowledge, has secured £2.3m in a Series A funding round led by Foresight Group, with participation from Mercia Technologies, to accelerate its international growth and platform development....more
TechCrunch • October 25, 2017
AppInstitute, a UK ‘drag & drop’ app maker for SMEs, scores £500K from Mercia Fund
AppInstitute, a platform that lets SMEs build an app using a drag-and-drop interface and pre-baked templates, has picked up £500,000 in funding. The round is led by Mercia Fund Management, and brings total funding for the Nottingham, U.K.-based company to £1.1 million....more
App Institute Blog • April 12, 2023
App Institute Guides Restaurants on Building Custom Apps
App Institute published a comprehensive guide on its blog detailing how restaurants can leverage its no-code platform to build custom mobile apps. The guide highlights features like online ordering, table reservations, loyalty programs, and push notifications to enhance customer experience and streamline operations....more
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