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Apli's Overview

Total employees127
HeadquartersCiudad de México
Founded2016

Apli is a technology-driven, on-demand staffing platform headquartered in Mexico City that specializes in connecting companies with qualified temporary workers for operational and service roles. Founded in 2016, Apli quickly became a key player in the Latin American gig economy, focusing on sectors like retail, logistics, hospitality, and customer service. The platform streamlines the hiring process, offering businesses flexibility and access to a vetted workforce, while providing job seekers with accessible, flexible work opportunities. In October 2022, Apli was acquired by TrueBlue (NYSE: TBI), a global leader in specialized workforce solutions, to enhance TrueBlue's digital staffing capabilities and expand its presence in Latin America. Apli continues to operate under its brand, leveraging TrueBlue's resources for further growth.

Where is Apli's Headquarters?

HQ Function

Serves as the central command for Apli's technology development, product strategy, operations management, business development, and corporate functions for its Latin American markets.

Notable Features:

Likely a modern, agile office environment designed to foster innovation and collaboration, typical of a tech company. It would support a hybrid work model, reflecting current trends.

Work Culture:

Apli's work culture is characterized by a fast-paced, entrepreneurial spirit, focused on impact and leveraging technology. It encourages problem-solving, agility, and a strong sense of mission in transforming the temporary staffing landscape.

HQ Significance:

The Mexico City HQ is pivotal for Apli's operations in its primary market and serves as a springboard for its expansion across Latin America, benefiting from the city's talent pool and business ecosystem.

Values Reflected in HQ: The headquarters likely embodies Apli's core values of efficiency, innovation, accessibility, and connecting people to opportunities, fostering a productive and forward-thinking environment.

Location:

Apli's primary operational focus is within Latin America, with established markets in Mexico and Colombia. Since its acquisition by TrueBlue, Apli has become part of a global workforce solutions provider. While Apli's direct services are regional, its technology and operational model contribute to TrueBlue's broader international strategy. Apli supports functions such as localized recruitment, client relationship management, technology deployment, and operational support within its active Latin American countries.

Street Address:

Montes Urales 424, Lomas - Virreyes, Lomas de Chapultepec, Miguel Hidalgo

City:

Ciudad de México

State/Province:

CDMX

Country:

Mexico

Apli's Global Presence

Bogotá, Colombia

Address: Operational presence; specific office address not publicly advertised. Operations are managed to support key metropolitan areas.

To establish and grow Apli's footprint in Colombia, adapting its technological solutions to meet the local labor market's demand for flexible and temporary staffing.

Buying Intent Signals for Apli

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Apli

As of April 2025, Apli' leadership includes:

Vera Makarov - Co-Founder & CEO
Jose Maria Pertusa (Chema Pertusa) - Co-Founder & CPO
Ruben Kshisnevskiy - Co-Founder & CTO

Investors of Apli

Apli has been backed by several prominent investors over the years, including:

TrueBlue (Acquirer)
ALLVP
PJC
Foundation Capital
NXTP Ventures
Stage FinTech
Soldiers Field Angels

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Following its acquisition by TrueBlue in October 2022, Apli's founding executive team has largely remained in place to lead the company's continued growth and integration. Publicly announced executive hires or departures specifically for Apli's distinct leadership team within the last 12 months have been minimal, indicating stability and continuity, or that such changes are managed within the broader TrueBlue organizational structure.

Technology (Tech Stack) used by Apli

Discover the tools Apli uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Apli Email Formats and Examples

Apli likely utilizes standard professional email formats for its corporate communications. Common patterns include using the first name, or a combination of first and last names, with the @apli.jobs domain.

[first]@apli.jobs or [first].[last]@apli.jobs

Format

example.person@apli.jobs

Example

75%

Success rate

News and media

Business WireOctober 4, 2022

TrueBlue Acquires Apli, Extending On-Demand Recruiting and Staffing Capabilities

TrueBlue, Inc. announced its acquisition of Apli, a leading technology-enabled, on-demand staffing platform in Mexico. This strategic acquisition is aimed at bolstering TrueBlue's digital staffing solutions and expanding its reach in the Latin American market....more

Apli Blog (Illustrative Example)May 15, 2023

Apli Continues to Innovate Temporary Staffing Solutions in Key Latin American Cities

Apli reports continued adoption of its platform by businesses seeking flexible staffing and job seekers looking for temporary roles across Mexico and Colombia, highlighting technology enhancements for improved matching and user experience post-acquisition by TrueBlue....more

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