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Apex Car Rentals's Overview

Total employees120
HeadquartersChristchurch
Founded1992

Apex Car Rentals is a well-established car rental company known for offering affordable and reliable vehicle hire options, primarily catering to tourists and budget-conscious travelers in New Zealand and Australia. With a wide range of vehicles, from compact cars to larger family vehicles and 4WDs, Apex focuses on providing value for money and good customer service. They have numerous branches conveniently located at major airports and city centers across both countries. The company was founded in 1992 in Christchurch, New Zealand, and has since grown to become a significant player in the local car rental market before being acquired.

Where is Apex Car Rentals's Headquarters?

Apex Car Rentals officeApex Car Rentals officeApex Car Rentals officeApex Car Rentals office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the primary administrative and operational center for Apex Car Rentals in New Zealand, overseeing fleet management, customer service standards, marketing, and strategic planning for the region.

Notable Features:

Strategically located near Christchurch International Airport, facilitating efficient vehicle logistics, maintenance, and quick access for airport-arriving customers. The facility likely combines modern office spaces with areas for vehicle processing and preparation.

Work Culture:

A customer-focused and fast-paced environment, emphasizing teamwork, efficiency, and delivering value to travelers. The culture likely reflects the dynamic nature of the tourism and travel industry.

HQ Significance:

The Christchurch office is significant as the birthplace of Apex Car Rentals and remains crucial for managing its extensive New Zealand network, ensuring service consistency and operational excellence.

Values Reflected in HQ: The headquarters' location and functionality reflect Apex's core values of accessibility, efficiency, and customer service, by being close to a major travel hub and organized for smooth operations.

Location:

Apex Car Rentals primarily operates across New Zealand and Australia. It has established a comprehensive network of rental locations in major cities, popular tourist destinations, and at key airports in these two countries. While not 'global' in the sense of operating on every continent, it has a very strong and recognized presence within the Oceania region, serving both domestic and international travelers effectively.

Street Address:

25 Logistics Drive, Harewood (Christchurch Airport)

City:

Christchurch

State/Province:

Canterbury

Country:

New Zealand

Apex Car Rentals's Global Presence

Auckland, Auckland/New Zealand

Address: Corner of Tom Pearce and Rennie Drive, Auckland Airport, Auckland 2022, New Zealand

Provides essential car rental services for travelers arriving at Auckland International Airport, facilitating exploration of the North Island and catering to local demand.

Melbourne, Victoria/Australia

Address: Shop 3, 39-41 Discovery Road, Melbourne Airport, VIC 3043, Australia (Servicing Melbourne Airport)

Supports the significant tourism and business travel market in Victoria, providing convenient vehicle access for exploring Melbourne and the surrounding regions.

Queenstown, Otago/New Zealand

Address: 12 Grant Road, Frankton, Queenstown 9300, New Zealand (Servicing Queenstown Airport)

Provides vital car rental services for visitors to Queenstown and the surrounding lakes and mountains, supporting the region's extensive tourism activities.

Buying Intent Signals for Apex Car Rentals

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Apex Car Rentals

As of April 2025, Apex Car Rentals' leadership includes:

Grant Fleming - General Manager - New Zealand

Investors of Apex Car Rentals

Apex Car Rentals has been backed by several prominent investors over the years, including:

Avis Budget Group (via its acquisition of Jucy Group, which had previously acquired Apex Car Rentals)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No high-profile executive changes specific to the Apex Car Rentals brand have been publicly announced in the last 12 months. Leadership and strategic roles are typically integrated within the broader Jucy Group and Avis Budget Group structures following recent acquisitions.

Technology (Tech Stack) used by Apex Car Rentals

Discover the tools Apex Car Rentals uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Apex Car Rentals Email Formats and Examples

Apex Car Rentals likely utilizes standard corporate email formats for its communications. Common structures include a combination of the employee's first name, last name, or initial, followed by the company domain (e.g., @apexrentacar.co.nz or @apexrentacar.com.au).

[first_initial][last]@apexrentacar.co.nz

Format

gfleming@apexrentacar.co.nz

Example

70%

Success rate

News and media

Apex Car Rentals BlogDecember 11, 2023

Apex Car Rentals Sponsors The YES National Awards 2023

Apex Car Rentals announced its proud sponsorship of The Lion Foundation Young Enterprise Scheme (YES) National Awards for 2023, demonstrating its commitment to supporting young entrepreneurs and future business leaders in New Zealand....more

Avis Budget Group NewsroomNovember 2, 2022

Avis Budget Group Acquires Jucy Group, Parent of Apex Car Rentals

Avis Budget Group, Inc. announced the acquisition of Jucy Group Limited, a leading car and campervan rental company in Australia and New Zealand. Jucy Group had previously acquired Apex Car Rentals, bringing the Apex brand under the umbrella of Avis Budget Group's portfolio, significantly expanding its presence in the Australasian market....more

Apex Car Rentals BlogAugust 15, 2023

Apex Car Rentals Promotes Winter Travel in New Zealand

Apex Car Rentals published a guide encouraging travelers to explore New Zealand's winter landscapes, highlighting suitable vehicles from their fleet and popular winter destinations, aiming to boost off-season tourism....more

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