Anzu.io
Anzu.io's Overview
Anzu.io is an advanced intrinsic in-game advertising solution that brings real-world brand ads into video gaming and esports. Anzu helps advertisers reach engaged audiences in a non-disruptive way and enables game developers to monetize their content with new revenue streams. The platform is integrated with AAA games from leading publishers and offers IAB-recognized ad viewability, brand safety, and fraud detection in partnership with industry leaders like Oracle Moat and HUMAN.
Where is Anzu.io's Headquarters?
HQ Function
Core hub for R&D, product development, global strategy, and corporate operations. Key decisions and technological innovations originate here.
Notable Features:
Modern, collaborative workspace located in a prime Tel Aviv tech district, designed to inspire creativity and teamwork. Features state-of-the-art technology and amenities conducive to a high-performance tech environment.
Work Culture:
Fast-paced, innovative, and employee-centric, fostering a culture of continuous learning, collaboration, and passion for gaming and advertising technology. Emphasizes a global mindset with a diverse team.
HQ Significance:
Its Tel Aviv location provides access to top tech talent, a thriving startup ecosystem, and global connectivity, crucial for Anzu's leadership and innovation in the in-game advertising space.
Values Reflected in HQ: The headquarters environment embodies Anzu's commitment to innovation, cutting-edge technology, global collaboration, transparency, and a forward-thinking approach to revolutionizing in-game advertising.
Location:
Anzu.io supports its global operations through a network of offices in key markets including Tel Aviv, London, New York, Los Angeles, Cologne, Paris, Singapore, Sydney, and Sao Paulo. These locations facilitate worldwide sales, publisher relations, advertiser partnerships, campaign management, and customer support, ensuring a strong international reach for its intrinsic in-game advertising platform.
Street Address:
Rothschild Blvd 3
City:
Tel Aviv-Yafo
State/Province:
Tel Aviv District
Country:
Israel
Anzu.io's Global Presence
London, UK
Address: Specific street address not publicly listed, operating within a major business district.
To expand Anzu's footprint in the EMEA market, providing local support and driving adoption of intrinsic in-game advertising solutions.
New York, NY, USA
Address: Specific street address not publicly listed, located in a central NYC business area.
To spearhead growth in the lucrative North American advertising market and strengthen relationships with US-based game developers and advertisers.
Cologne, Germany
Address: Specific street address not publicly listed, serving the DACH region.
To cater to the specific needs of the DACH market, a significant gaming and advertising hub in Europe.
Los Angeles, CA, USA
Address: Specific street address not publicly listed, focusing on West Coast operations.
To tap into the dense ecosystem of gaming and entertainment industries centered in Southern California.
Buying Intent Signals for Anzu.io
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Anzu.io
As of April 2025, Anzu.io' leadership includes:
Investors of Anzu.io
Anzu.io has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Anzu.io has strategically strengthened its executive leadership over the past year with key appointments to drive global revenue, operations, and client success. No major executive departures have been publicly announced during this period.
New Appointments:
Technology (Tech Stack) used by Anzu.io
Discover the tools Anzu.io uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Anzu.io Email Formats and Examples
Anzu.io commonly uses the 'firstname.lastname' email format. Other potential formats might exist but this is a widely observed pattern for companies of its structure.
firstname.lastname@anzu.io
Format
jane.doe@anzu.io
Example
75%
Success rate
News and media
Anzu.io News • May 23, 2024
Anzu.io Joins Forces With Unity To Become Verified Solution, Making It Easier For Game Developers To Implement In-Game Ads
Anzu announced it has become a Unity Verified Solution. This move will make it easier for game developers working with Unity to implement Anzu’s intrinsic in-game ad placements within their games....more
Anzu.io News • May 16, 2024
Anzu.io and PubMatic Expand Partnership To Bring More Programmatic In-Game Advertising Opportunities To APAC
Anzu and PubMatic are deepening their partnership to allow more advertisers in the APAC region to programmatically buy intrinsic in-game ad inventory across mobile, PC, and console....more
Anzu.io News • January 24, 2024
Anzu.io and Oracle Moat Partner for First-Party Ad Verification in Roblox
Anzu.io teamed up with Oracle Moat to provide third-party ad verification for in-game ads on Roblox, using first-party data to measure viewability and invalid traffic (IVT)....more
Anzu.io News • September 27, 2023
Anzu.io Partners with Azerion to Bring Intrinsic In-Game Ads to Vast Games Portfolio
Anzu.io announced a partnership with Azerion, a digital entertainment and media platform, to integrate Anzu's intrinsic in-game advertising solutions into Azerion's extensive portfolio of games....more
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