ANTONIOLI GROUP
ANTONIOLI GROUP's Overview
Antonioli S.R.L. is a prominent multi-brand luxury fashion retailer headquartered in Milan, Italy. Founded by Claudio Antonioli, the company is celebrated for its meticulously curated selection of avant-garde and contemporary designer clothing, footwear, and accessories for men and women. Antonioli operates through its flagship physical boutiques, known for their distinctive minimalist and industrial-chic aesthetic, and a significant global e-commerce platform (antonioli.eu). The brand caters to a discerning international clientele seeking cutting-edge fashion from established luxury houses and emerging design talents. In 2021, New Guards Group, a subsidiary of Farfetch, acquired a majority stake in Antonioli S.R.L., integrating it into a broader portfolio of influential fashion brands. Farfetch itself was subsequently acquired by Coupang in early 2024.
Where is ANTONIOLI GROUP's Headquarters?
HQ Function
Serves as the primary retail flagship, operational hub for buying, merchandising, e-commerce management, marketing, and overall brand direction.
Notable Features:
The Milan flagship is renowned for its minimalist, industrial-chic design, often featuring exposed concrete, metal fixtures, and dramatic lighting, creating an immersive and artful shopping environment that reflects its avant-garde fashion offerings.
Work Culture:
The work culture is likely fast-paced, fashion-forward, and highly creative, with a strong emphasis on luxury customer service, product knowledge, and maintaining the brand's cutting-edge image.
HQ Significance:
Its Milan location places Antonioli at the heart of the international fashion industry, providing direct access to designers, trends, and a sophisticated customer base. It's a landmark destination for fashion enthusiasts.
Values Reflected in HQ: The headquarters' design and operations reflect values of innovation, curated luxury, artistic expression, and a commitment to a unique and high-quality retail experience.
Location:
Antonioli S.R.L. supports its global customer base primarily through its robust e-commerce platform, antonioli.eu, which ships to numerous countries worldwide. While its physical boutiques are strategically located in key European cities (Milan, Turin, Ibiza, Lugano), its digital operations, international shipping capabilities, and participation in global fashion events ensure a worldwide reach and service for its avant-garde and luxury fashion offerings.
Street Address:
Via P. Paoli, 1
City:
Milan
State/Province:
MI (Metropolitan City of Milan)
Country:
Italy
ANTONIOLI GROUP's Global Presence
Turin, Italy
Address: Piazza Carlo Emanuele II, 19, 10123 Torino TO, Italy
To cater to the discerning luxury market in Turin and the surrounding Piedmont region, enhancing brand visibility and accessibility within Northern Italy.
Ibiza, Spain
Address: Carr. de Sant Miquel, km 2.9, 07814 Ibiza, Balearic Islands, Spain
To capture the luxury resort market in Ibiza, providing a unique fashion offering aligned with the island's chic and cosmopolitan vibe, and acting as a brand outpost in a key European leisure destination.
Lugano, Switzerland
Address: Via Nassa, 29, 6900 Lugano, Switzerland
To establish a strong brand presence in the Swiss market, appealing to local high-net-worth individuals and international visitors in Lugano, a significant financial and shopping hub.
Buying Intent Signals for ANTONIOLI GROUP
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Executive Team of ANTONIOLI GROUP
As of April 2025, ANTONIOLI GROUP' leadership includes:
Investors of ANTONIOLI GROUP
ANTONIOLI GROUP has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As Antonioli S.R.L. is part of the New Guards Group and ultimately Coupang Inc., major executive changes at the Antonioli brand level are not frequently publicized unless they are of significant strategic importance. The primary recent news impacting its leadership context is the acquisition of its parent company Farfetch by Coupang Inc. in early 2024.
Technology (Tech Stack) used by ANTONIOLI GROUP
Discover the tools ANTONIOLI GROUP uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
ANTONIOLI GROUP Email Formats and Examples
Antonioli S.R.L. likely utilizes common corporate email structures for its employees. Based on standard industry practices, email formats often combine first name, last name, or initials with the company domain.
A common format is likely `[first].[last]@antonioli.eu` or `[first_initial][last_name]@antonioli.eu`.
Format
example: `jane.doe@antonioli.eu` or `jdoe@antonioli.eu`
Example
70%
Success rate
News and media
Reuters • January 31, 2024
Antonioli's Parent Group (via Farfetch) Acquired by Coupang
South Korea's Coupang Inc. finalized its acquisition of Farfetch, the parent company of New Guards Group, which owns Antonioli S.R.L. This significant industry move places Antonioli under the umbrella of a major e-commerce player, potentially impacting its future digital strategy and market positioning....more
Business of Fashion • August 2, 2021
Antonioli Acquired by Farfetch's New Guards Group
New Guards Group, the Italian fashion production and distribution company owned by Farfetch, acquired a majority stake in luxury retailer Antonioli. The deal aimed to further strengthen New Guards Group's portfolio of brands and leverage Antonioli's strong position in the luxury market....more
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