Another Planet Entertainment
Another Planet Entertainment's Overview
Another Planet Entertainment (APE) is one of the largest independent concert promoters in the United States, based in Berkeley, California. Founded in 2003 by industry veteran Gregg Perloff, APE produces and promotes a wide range of live events, from intimate club shows to large-scale festivals like Outside Lands in San Francisco's Golden Gate Park. The company exclusively books renowned venues such as the Greek Theatre at UC Berkeley, the Fox Theater in Oakland, the Bill Graham Civic Auditorium in San Francisco, and The Independent. APE is known for its commitment to the artist and fan experience, bringing diverse musical acts and cultural events to Northern California and beyond.
Where is Another Planet Entertainment's Headquarters?
HQ Function
Serves as the central command for all company operations, including talent booking, event production and logistics, marketing and promotions, financial management, and corporate administration for its extensive portfolio of concerts and festivals.
Notable Features:
Strategically located in downtown Berkeley, the headquarters provides easy access to public transportation and is close to numerous cultural landmarks. The office space is designed to foster a creative and collaborative work environment, reflecting the dynamic nature of the live entertainment industry.
Work Culture:
The work culture at Another Planet Entertainment is characterized by a fast-paced, passionate, and collaborative environment. Employees share a deep love for live music and are dedicated to creating exceptional experiences for both artists and audiences. The atmosphere is energetic, with a strong emphasis on teamwork and innovation in event promotion and production.
HQ Significance:
The Berkeley headquarters is pivotal for APE's operations, strategically placing it within the core Northern California market it predominantly serves. This location facilitates close relationships with key venues, artists, local authorities, and community partners, enabling effective event management and market responsiveness.
Values Reflected in HQ: The headquarters embodies Another Planet Entertainment's core values: independence in spirit and operation, a profound respect for artistic integrity, strong community engagement through its events, and an unwavering dedication to delivering high-quality, memorable live entertainment experiences.
Location:
While Another Planet Entertainment's primary operations and venue management are concentrated in Northern California, its impact is global. The company brings internationally acclaimed artists to its stages and produces world-class festivals like Outside Lands, which attract attendees and media coverage from around the globe. APE collaborates with artists, agencies, and production partners worldwide, playing a significant role in the international live music touring circuit.
Street Address:
2261 Shattuck Avenue
City:
Berkeley
State/Province:
CA
Country:
USA
Another Planet Entertainment's Global Presence
Buying Intent Signals for Another Planet Entertainment
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Executive Team of Another Planet Entertainment
As of April 2025, Another Planet Entertainment' leadership includes:
Investors of Another Planet Entertainment
Another Planet Entertainment has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As a privately held company, Another Planet Entertainment does not frequently publicize executive changes. No major executive hires or exits have been prominently announced in the last 12 months, suggesting stability within the current leadership team.
Technology (Tech Stack) used by Another Planet Entertainment
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Another Planet Entertainment Email Formats and Examples
Another Planet Entertainment likely uses common corporate email patterns. The most probable formats are first initial followed by last name, or first name separated by a dot from the last name, at their domain apeconcerts.com.
f[last]@apeconcerts.com (e.g., jdoe@apeconcerts.com) or [first].[last]@apeconcerts.com (e.g., jane.doe@apeconcerts.com)
Format
gperloff@apeconcerts.com
Example
75%
Success rate
News and media
San Francisco Chronicle • May 15, 2024
Another Planet Entertainment's Outside Lands 2024 daily lineup revealed, single-day tickets on sale soon
Another Planet Entertainment announced the daily lineups for the 2024 Outside Lands festival, set to take place in Golden Gate Park. Headliners include Tyler, the Creator, The Killers, and Sturgill Simpson. Single-day tickets are expected to go on sale shortly, following the reveal....more
Pollstar • January 19, 2024
Gregg Perloff On Another Planet Entertainment’s 20th Anniversary: ‘We Struck A Nerve’
Reflecting on Another Planet Entertainment's 20th anniversary, CEO Gregg Perloff discussed the company's journey, its impact on the Northern California music scene, and its philosophy of being an independent promoter. He highlighted key milestones and the company's commitment to artists and fans....more
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