AMOREPACIFIC
AMOREPACIFIC's Overview
Amorepacific is a globally renowned South Korean beauty company dedicated to unveiling 'Asian Beauty' to the world. With a rich heritage rooted in a profound understanding of nature and humanity, Amorepacific manages over 30 diverse cosmetics, personal care, and health care brands, including Sulwhasoo, Laneige, Mamonde, Innisfree, and Etude House. The company is committed to innovation, blending traditional Asian botanicals with advanced scientific research to create high-quality products. Amorepacific emphasizes sustainable growth and aims to enrich the lives of its customers worldwide through beauty.
Where is AMOREPACIFIC's Headquarters?
HQ Function
The headquarters serves as the central command for Amorepacific's global operations, housing core functions such as strategic planning, brand management, research and development leadership, global marketing, and corporate administration.
Notable Features:
Designed by architect David Chipperfield, the HQ is a cube-shaped building featuring three large voids that act as 'hanging gardens,' fostering a connection with nature. It includes an art museum (Amorepacific Museum of Art - APMA), a public library, auditorium, employee dining halls, a fitness center, and a daycare facility.
Work Culture:
Amorepacific fosters a work culture centered on creativity, collaboration, and customer-centricity. The HQ's design, with its open spaces and communal areas, encourages interaction and innovation among employees, reflecting its 'One Great Company' philosophy.
HQ Significance:
The headquarters is a significant landmark in Seoul, representing Amorepacific's global stature, commitment to aesthetic excellence, employee well-being, and openness to the community. It acts as a physical manifestation of the company's brand and values.
Values Reflected in HQ: The headquarters' design reflects Amorepacific's core values: openness (transparent facade, public spaces), harmony with nature (internal gardens), community engagement (museum, library), and innovation (modern architecture, state-of-the-art facilities).
Location:
Amorepacific has a significant global footprint, with a strong presence in Asia (including China, Japan, ASEAN countries), North America, and Europe. Globally, the company supports functions such as localized product research and development, targeted marketing and brand communication, robust supply chain and logistics management, multi-channel sales operations (department stores, brand boutiques, e-commerce, travel retail), and customer experience management. It tailors its extensive brand portfolio to meet the unique beauty needs and preferences of consumers in different regions.
Street Address:
100, Hangang-daero, Yongsan-gu
City:
Seoul
State/Province:
Country:
South Korea
AMOREPACIFIC's Global Presence
Shanghai, China
Address: Amorepacific China Headquarters, Eco City, 233 Nanjing Road West, Jing'an District, Shanghai, China
To drive growth and strengthen Amorepacific's brand presence across mainland China, leveraging local insights for product development and marketing, and managing strategic partnerships within the region.
New York, NY, USA
Address: 1385 Broadway, New York, NY 10018, USA (Amorepacific US Headquarters/Office)
To cater to the diverse North American consumer base, build brand equity, and drive sales growth in one of the world's largest beauty markets through localized strategies and partnerships.
Buying Intent Signals for AMOREPACIFIC
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Executive Team of AMOREPACIFIC
As of April 2025, AMOREPACIFIC' leadership includes:
Investors of AMOREPACIFIC
AMOREPACIFIC has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
In the past year, Amorepacific's most notable executive change was the appointment of a new CEO for Amorepacific Corporation, aimed at steering the company through evolving market dynamics and driving future growth. Other leadership adjustments may occur as part of regular organizational development.
Departures
New Appointments:
Technology (Tech Stack) used by AMOREPACIFIC
Discover the tools AMOREPACIFIC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AMOREPACIFIC Email Formats and Examples
Amorepacific typically utilizes standard corporate email address formats. The most common patterns involve combinations of the employee's first and last name. While specific formats can vary, these provide a good starting point for communication.
Common formats: [first_initial][last_name]@amorepacific.com (e.g., jdoe@amorepacific.com) and [first_name].[last_name]@amorepacific.com (e.g., jane.doe@amorepacific.com). Variations may exist across departments or regions.
Format
jskim@amorepacific.com
Example
75%
Success rate
News and media
Amorepacific Newsroom • May 30, 2024
Amorepacific Publishes 2023 Sustainability Report Highlighting ESG Achievements
Amorepacific released its 2023 Sustainability Report, detailing its progress in environmental, social, and governance (ESG) initiatives, including efforts in sustainable packaging, carbon reduction, and social contribution activities....more
Pulse News Korea • May 8, 2024
Amorepacific's COSRX Acquisition Boosts Q1 Earnings with Strong Overseas Sales
Amorepacific's Q1 2024 financial results were significantly enhanced by the strong performance of its acquired brand COSRX, particularly in international markets like the US and Europe, showcasing successful brand integration and global market penetration....more
The Korea Herald / Company Announcement • December 1, 2023
Amorepacific Appoints Kim Seung-hwan as New CEO of Amorepacific Corporation
Amorepacific Group announced the appointment of Kim Seung-hwan as the new President and CEO of its core cosmetics unit, Amorepacific Corporation, effective December 1, 2023. He previously led the group's strategy division and is expected to drive innovation and global growth....more
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