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Ambition's Overview

Total employees68
HeadquartersNashville
Founded2013

Ambition is a leading sales coaching and gamification platform designed to enhance sales performance, motivate teams, and drive revenue growth. By providing real-time performance insights, personalized coaching workflows, and engaging gamification mechanics, Ambition helps sales organizations improve productivity, foster a competitive spirit, and achieve their targets. The platform integrates with various CRMs (like Salesforce, HubSpot) and communication tools to streamline data collection and provide actionable intelligence for sales leaders and reps alike. They focus on making sales data visible and actionable to improve accountability and recognition within sales teams.

Where is Ambition's Headquarters?

HQ Function

The Nashville headquarters serves as the central hub for Ambition's operations, including executive leadership, product development, engineering, sales, marketing, customer success, and administrative functions.

Notable Features:

Located in the Gulch district, a vibrant and upscale neighborhood known for its modern architecture, boutiques, and restaurants. The office space is likely designed to foster collaboration and innovation, reflecting a modern tech company environment.

Work Culture:

Ambition promotes a results-driven, collaborative, and energetic work culture. They emphasize transparency, accountability, and continuous improvement, aligning with the core tenets of their sales performance management software. Employee reviews often mention a supportive team and opportunities for growth.

HQ Significance:

The Nashville HQ is strategically important for tapping into the city's growing tech talent pool and its central location for serving clients across the United States. It represents their commitment to being a key player in the sales technology landscape.

Values Reflected in HQ: The headquarters likely reflects Ambition's values of transparency (open office design), performance (data-driven environment), and collaboration (meeting spaces and communal areas).

Location:

While Ambition's physical offices are primarily in the USA (Nashville and historically Chattanooga), its SaaS platform serves a global clientele. The company supports international customers through its web-based software, remote sales, and customer success teams. Their digital infrastructure allows them to provide sales coaching and gamification solutions to businesses worldwide, regardless of their geographical location.

Street Address:

1033 Demonbreun St, Suite 300

City:

Nashville

State/Province:

TN

Country:

USA

Ambition's Global Presence

Chattanooga, TN, USA

Address: Previously listed at the INCubator, Hamilton County Business Development Center, 100 Cherokee Blvd, Chattanooga, TN 37405 (historical significance, may not be a primary active office now)

Leveraged the emerging tech ecosystem in Chattanooga and its supportive environment for startups. It provided access to early talent and resources crucial for product development.

Buying Intent Signals for Ambition

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Ambition

As of April 2025, Ambition' leadership includes:

Jared Houghton - Chief Executive Officer
Brian Trautschold - Co-Founder & Chief Operating Officer
Travis Truett - Co-Founder
Butler Raines - VP of Product
Mark McWatters - VP of Sales
Chad phosphorylates - VP of Engineering
Erin Falter - VP of Customer Success

Investors of Ambition

Ambition has been backed by several prominent investors over the years, including:

Primus Capital
Render Capital
Service Provider Capital
Google Ventures (GV)
Redpoint Ventures
High Alpha
Valor Ventures
Chattanooga Renaissance Fund

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information and LinkedIn updates, Ambition's core executive team appears relatively stable over the past 12 months. No major C-suite departures or high-profile external C-suite hires have been broadly announced in major news outlets. Minor adjustments or VP-level changes might occur but are not always publicly disclosed.

Technology (Tech Stack) used by Ambition

Discover the tools Ambition uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Ambition Email Formats and Examples

Ambition primarily uses the email format [first].[last]@ambition.com. This is a common structure for professional communication within the company.

[first].[last]@ambition.com

Format

jane.doe@ambition.com

Example

90%

Success rate

News and media

G2.comOctober 26, 2023

Ambition Consistently Rated as a Leader in Sales Gamification and Sales Coaching by G2 Users

Ambition has been recognized in G2's Fall 2023 Grid Reports as a Leader in both Sales Gamification and Sales Coaching categories. This ranking is based on high customer satisfaction scores and substantial market presence, reflecting user appreciation for its impact on sales team motivation and performance....more

PR NewswireFebruary 7, 2023

Ambition Named #1 Enterprise Sales Gamification Software in G2's Best Software Awards

Ambition was named the #1 Enterprise Sales Gamification software in G2's 2023 Best Software Awards. This accolade highlights Ambition's strength in serving large sales teams and its leadership position in the market, as determined by authentic user reviews....more

PR NewswireSeptember 15, 2022

Ambition Announces New Integration with Microsoft Teams

Ambition launched a new integration with Microsoft Teams, enabling sales teams to receive real-time performance alerts, goal updates, and recognition directly within their Teams channels. This integration aims to boost visibility and engagement for sales reps using the Microsoft ecosystem....more

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