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Ambassatours Gray Line's Overview

Total employees84
HeadquartersHalifax
Founded1994

Ambassatours Gray Line is a leading provider of sightseeing tours, transportation services, and cruise ship shore excursions in Halifax and throughout Nova Scotia. Renowned for its iconic amphibious Harbour Hopper tours, the company offers a diverse range of experiences including city tours on double-decker buses, historical tours, and excursions to destinations like Peggy's Cove and Lunenburg. They cater to individual tourists, groups, and corporate clients, leveraging decades of experience to showcase the best of Atlantic Canada's culture, history, and scenic beauty. Ambassatours Gray Line is part of the global Gray Line network, ensuring high standards of service and a wide reach.

Where is Ambassatours Gray Line's Headquarters?

HQ Function

Serves as the main operational hub, primary ticket sales office, departure point for many tours, and houses administrative, marketing, and customer service functions.

Notable Features:

Prime waterfront location at Cable Wharf, offering high visibility and easy access for tourists. Facilities include a main booking office and tour coordination center.

Work Culture:

A dynamic, customer-centric environment, particularly bustling during peak tourist seasons. Emphasizes local expertise, friendly service, and operational excellence. Staff includes tour guides, drivers, sales agents, and administrative personnel.

HQ Significance:

Central to their operations in Halifax, acting as the welcoming point for thousands of visitors. Its strategic waterfront location is integral to their brand and accessibility for harbour and city tours.

Values Reflected in HQ: Commitment to showcasing local heritage, customer accessibility, high-quality visitor experiences, and a strong connection to Halifax's maritime identity.

Location:

Ambassatours Gray Line's direct operations and physical offices are concentrated in Halifax and Nova Scotia, Canada. As a member of Gray Line Worldwide, they are part of an extensive global network of sightseeing tour operators. This affiliation provides international brand recognition, access to a global customer base, and adherence to international tourism standards, though their owned and operated services are focused locally.

Street Address:

1751 Lower Water Street (Cable Wharf)

City:

Halifax

State/Province:

Nova Scotia

Country:

Canada

Ambassatours Gray Line's Global Presence

Halifax Seaport, Nova Scotia/Canada

Address: Halifax Seaport, near cruise ship terminals (e.g., Pier 22, 1215 Marginal Rd, Halifax)

To efficiently serve the high volume of cruise ship tourists arriving in Halifax, providing immediate access to Ambassatours Gray Line's diverse tour offerings at their point of arrival.

Buying Intent Signals for Ambassatours Gray Line

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Ambassatours Gray Line

As of April 2025, Ambassatours Gray Line' leadership includes:

Jeff Farwell - President & CEO
Dennis Campbell - Founder & Chair

Investors of Ambassatours Gray Line

Ambassatours Gray Line has been backed by several prominent investors over the years, including:

an Gorta Mor (AGM) Inc.
Privately Held

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No specific major executive hires or exits have been publicly announced for Ambassatours Gray Line in the last 12 months. The current leadership, with Jeff Farwell as President & CEO and Dennis Campbell as Founder & Chair, reflects the structure established following the company's acquisition by AGM Inc. in 2019.

Technology (Tech Stack) used by Ambassatours Gray Line

Discover the tools Ambassatours Gray Line uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Ambassatours Gray Line Email Formats and Examples

Ambassatours Gray Line likely utilizes common professional email address formats for its employees, typically combining parts of an employee's name with the company domain @ambassatours.com. While exact patterns can vary, standard formats are generally adopted.

[first_initial][last]@ambassatours.com (e.g., jdoe@ambassatours.com) or [first].[last]@ambassatours.com (e.g., jane.doe@ambassatours.com)

Format

jdoe@ambassatours.com

Example

70%

Success rate

News and media

SaltWireOctober 26, 2023

Ambassatours Gray Line Expecting Strong Finish to Halifax's Record Cruise Season

Jeff Farwell, CEO of Ambassatours Gray Line and Murphy's on the Water, commented on the positive business impact of a record-breaking cruise ship season in Halifax, noting increased demand for tours and services....more

Global NewsMay 9, 2023

Ambassatours Gray Line's Harbour Hopper Tours Commence 2023 Season

Ambassatours Gray Line announced the launch of its popular Harbour Hopper tours for the 2023 season. These amphibious vehicle tours are a major attraction for visitors to Halifax, offering combined land and water sightseeing experiences....more

Tourism Nova ScotiaJuly 18, 2023

Ambassatours Gray Line / Murphy's on the Water Nominated for Tourism Award

Ambassatours Gray Line, along with Murphy's on the Water, was recognized as a finalist for the Tourism Champion Award at the 2023 Tourism Nova Scotia Awards, highlighting their significant contributions to the provincial tourism industry....more

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