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Alterian's Overview

Total employees100
HeadquartersChicago
Founded1997

Alterian is a leading provider of customer experience (CX) and journey orchestration solutions. Its platform empowers businesses to understand and engage with customers in real-time across all touchpoints. By leveraging AI and advanced analytics, Alterian helps companies deliver personalized experiences, optimize customer journeys, improve marketing effectiveness, and build lasting customer loyalty. They focus on making complex data actionable for marketers to create seamless and adaptive customer interactions.

Where is Alterian's Headquarters?

HQ Function

Serves as the main hub for North American operations, including sales, marketing, customer support, and strategic development for the Alterian platform.

Notable Features:

The Chicago office is situated in the 1 South Wacker Drive building, a prominent skyscraper in The Loop, offering modern office amenities and excellent connectivity within the city's business district.

Work Culture:

The work culture at Alterian fosters innovation, collaboration, and a customer-first approach. As part of Marigold, it aligns with a broader environment focused on cutting-edge marketing technology and client success.

HQ Significance:

The Chicago headquarters is significant for its strategic role in serving the extensive North American market, driving product innovation, and accessing a rich talent pool in one of the US's key tech cities.

Values Reflected in HQ: The choice of a modern, well-connected office in a major business hub reflects Alterian's commitment to growth, technological innovation, and providing high-quality service and support to its global client base.

Location:

Alterian, as part of Marigold, supports its global customer base through strategically located offices and a network of partners. It provides sales, customer support, professional services, and research & development for its real-time customer experience and journey orchestration platform across North America, EMEA, and APAC, ensuring comprehensive service worldwide.

Street Address:

1 S Wacker Dr, Suite 2160

City:

Chicago

State/Province:

IL

Country:

USA

Alterian's Global Presence

Bristol, UK

Address: Programme, 1st Floor, The Pithay, Bristol, BS1 2NB, UK

Acts as a primary center for EMEA operations, product development contributions, and client engagement, leveraging its historical roots and expertise in the region.

Buying Intent Signals for Alterian

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Alterian

As of April 2025, Alterian' leadership includes:

Robert Hale - Chief Executive Officer
Heath Locke - Chief Financial Officer
Mike McKay - Chief Revenue Officer
Izabella Pennie - Chief Product Officer
Martin Boddy - Chairman
Richard Smedley - Chief Technology Officer

Investors of Alterian

Alterian has been backed by several prominent investors over the years, including:

KKR (via Marigold)
Insight Partners (previously backed CM Group/Marigold)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major publicly announced hires or exits specific to the named Alterian leadership team (CEO, CFO, CPO, CRO, Chairman, CTO as listed on their website or LinkedIn) were found in the last 12 months. Alterian operates as a distinct brand within Marigold, and broader or parent-level leadership changes may occur at the Marigold level. For example, Marigold itself has had executive appointments that influence its portfolio companies.

Technology (Tech Stack) used by Alterian

Discover the tools Alterian uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Alterian Email Formats and Examples

Alterian primarily uses the [first].[last]@alterian.com email format. This is a common pattern for professional communication within the company. Other formats might exist but are less prevalent.

[first].[last]@alterian.com

Format

jane.doe@alterian.com

Example

85%

Success rate

News and media

alterian.comMay 21, 2024

Alterian Named a Leader in The Forrester Wave™: Journey Orchestration Platforms, Q2 2024

Alterian has been recognized as a Leader by Forrester Research in its 'The Forrester Wave™: Journey Orchestration Platforms, Q2 2024' report. This acknowledgment highlights Alterian's strong capabilities in enabling businesses to deliver real-time, personalized customer experiences and orchestrate complex customer journeys effectively....more

alterian.comOctober 24, 2023

Alterian Announces Winners of the 2023 All-Star Awards

Alterian celebrated its customers' innovative use of its platform by announcing the winners of the 2023 All-Star Awards. These awards recognize excellence in customer journey orchestration and the delivery of superior real-time customer experiences by organizations leveraging Alterian's technology....more

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