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Rifai's Overview

Total employees255
HeadquartersChoueifat
Founded1948

Alrifai is a leading Lebanese multinational company renowned for its premium range of nuts, kernels, seeds, coffee, dried fruits, and confectionery. Established in 1948 in Beirut, Alrifai has grown from a home-based operation into a global brand with a strong retail presence and distribution network across the Middle East, Europe, and beyond. The company prides itself on quality, freshness, and innovation, offering a diverse product portfolio that caters to a wide range of consumer tastes. Alrifai operates its own state-of-the-art roasting and packaging facilities, ensuring the highest standards from sourcing to final product.

Where is Rifai's Headquarters?

HQ Function

The headquarters serves as the central hub for Alrifai's global operations, including corporate management, strategic planning, product development, international sales, marketing, and oversight of its manufacturing and roasting facilities.

Notable Features:

The headquarters is co-located with Alrifai's main state-of-the-art roasting and packaging facilities, showcasing their commitment to quality control and production excellence. It features modern office spaces and facilities for research and development.

Work Culture:

The work culture at Alrifai's headquarters likely emphasizes a blend of traditional family business values with a modern, professional approach. It would focus on quality, innovation, customer satisfaction, and teamwork, reflecting its long-standing heritage and global ambitions.

HQ Significance:

The Choueifat headquarters is significant as it represents the heart of Alrifai's operations, from where the company's global strategy is directed and its commitment to product excellence is maintained. It's the control center for their international expansion and product innovation.

Values Reflected in HQ: The headquarters reflects Alrifai's core values of quality, innovation, heritage, and global reach, through its modern facilities, strategic location for production and distribution, and role as the command center for its international brand.

Location:

Alrifai supports a wide array of functions globally, reflecting its international reach. These include retail operations through company-owned stores and franchises, extensive distribution networks for its packaged goods in supermarkets and specialty stores, e-commerce platforms for direct-to-consumer sales, and international sales and marketing teams. They also manage global sourcing of raw materials, quality control across their supply chain, and brand management adapted to diverse international markets. Key regions of operation include the Middle East (Lebanon, KSA, UAE, Kuwait, Qatar, Oman, Jordan, Egypt), Europe (UK, Sweden, Germany, Spain, Cyprus), and North America (Canada, USA), with ongoing expansion efforts.

Street Address:

Al Rifai Roastery S.A.L., Industrial City

City:

Choueifat

State/Province:

Mount Lebanon Governorate

Country:

Lebanon

Rifai's Global Presence

Limassol, Cyprus

Address: Arch. Makariou III, 169 K.MAIFORT COURT, Office 201, 3027 Limassol, Cyprus

To manage and support Alrifai's growing presence in Europe and act as a strategic base for international business development and corporate structuring.

London, United Kingdom

Address: Al Rifai Nuts UK Limited, 2nd Floor, Berkeley Square House, Berkeley Square, London, W1J 6BD, United Kingdom

To facilitate Alrifai's business activities in the United Kingdom, ensuring compliance and supporting market penetration and brand growth in a key European market.

Buying Intent Signals for Rifai

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Rifai

As of April 2025, Rifai' leadership includes:

Mohamed Alrifai - Chief Executive Officer
Moussa Alrifai - Chairman
Jean Hobeika - Group Chief Financial Officer
Karim Hajjali - Group Chief Commercial Officer

Investors of Rifai

Rifai has been backed by several prominent investors over the years, including:

Privately Held/Family-Owned Business

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Publicly available information on executive hires or exits at Alrifai in the last 12 months is limited, which is common for privately held companies. Major leadership changes, if any, have not been widely publicized in mainstream business news.

Technology (Tech Stack) used by Rifai

Discover the tools Rifai uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Rifai Email Formats and Examples

Alrifai most commonly uses the 'first.last@alrifai.com' email format. Other formats may exist within the organization but this is the most frequently observed pattern for professional communication.

first.last@alrifai.com

Format

john.doe@alrifai.com

Example

70%

Success rate

News and media

ZawyaFebruary 16, 2023

Alrifai Unveils New Travel Retail Concept at Beirut Duty Free

Alrifai announced the launch of a new, modernized travel retail concept at the Beirut Duty Free, Rafic Hariri International Airport. The updated store design aims to enhance customer experience and showcase their wide range of premium nuts, coffee, and confectionery to international travelers....more

Trade ArabiaOctober 26, 2023

Alrifai Showcases Latest Range at Gulfood Manufacturing

Alrifai participated in Gulfood Manufacturing 2023, presenting its latest innovations in nuts, coffee, and confectionery products. The company highlighted its commitment to quality and new product development for regional and international markets....more

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