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ALPINSTORE's Overview

Total employees14
HeadquartersSILLINGY
Founded2015

Alpinstore is a leading online retailer specializing in outdoor sports equipment and apparel. Catering to enthusiasts of skiing, snowboarding, mountaineering, hiking, climbing, and trail running, Alpinstore offers a vast selection of products from renowned international brands. Their mission is to provide customers with high-quality gear, expert advice, and a seamless shopping experience to help them fully enjoy their outdoor adventures. They emphasize passion for mountain sports and customer satisfaction.

Where is ALPINSTORE's Headquarters?

ALPINSTORE officeALPINSTORE officeALPINSTORE officeALPINSTORE office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Sillingy location serves as the central operational hub for Alpinstore, managing e-commerce operations, customer service, logistics, warehousing, and administrative functions for its online retail business.

Notable Features:

The facility is strategically located in Sillingy, near Annecy, an area central to outdoor sports in the French Alps. It's primarily a functional modern warehouse (expanded to 12,000 sqm in 2023) and office space designed for efficient online retail operations.

Work Culture:

As an e-commerce company focused on outdoor sports, the work culture likely fosters a passion for these activities, with a dynamic, customer-focused, and collaborative environment. Employees may share an enthusiasm for mountain sports and innovation in retail.

HQ Significance:

The headquarters' location in the Haute-Savoie region, close to the Alps, is significant as it places the company in the heart of a major outdoor sports destination, aligning with its product offerings and customer base. It facilitates product understanding and market relevance.

Values Reflected in HQ: The headquarters reflects values of efficiency for e-commerce, growth ambition (evidenced by expansion), passion for outdoor sports through its strategic location, and customer-centricity by housing key support functions.

Location:

Alpinstore supports a global customer base through its e-commerce platform, offering shipping to numerous countries across Europe and worldwide. Their website is available in multiple languages (including French, English, German, Spanish, Italian), reflecting their international reach. Customer support is also provided in these languages, catering to a diverse clientele of outdoor enthusiasts globally. While their physical operations are centralized in France, their digital presence and logistics network enable them to serve customers internationally.

Street Address:

183 RUE DES PRES ROSET

City:

SILLINGY

State/Province:

Haute-Savoie

Country:

France

ALPINSTORE's Global Presence

N/A - Operations Centralized

Address: N/A

N/A. The Sillingy HQ serves all regional and international markets.

Buying Intent Signals for ALPINSTORE

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ALPINSTORE

As of April 2025, ALPINSTORE' leadership includes:

Eric Bertrand - Co-Founder & Managing Director (Gérant)
Romain Lamsa - Co-Founder & Purchasing and Product Development Manager (Responsable des Achats et du Développement Produits)

Investors of ALPINSTORE

ALPINSTORE has been backed by several prominent investors over the years, including:

Alpinstore (operated by GPMC SAS) is a privately held company. It is primarily founder-led, and details regarding specific external investors are not publicly disclosed.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No significant changes in the core executive team (Co-Founders) of Alpinstore have been publicly reported in the last 12 months, indicating leadership stability. The company continues to be led by its founders.

Technology (Tech Stack) used by ALPINSTORE

Discover the tools ALPINSTORE uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ALPINSTORE Email Formats and Examples

Alpinstore likely uses common professional email formats for its corporate communications. These usually involve a combination of employee names and the company domain.

[first_initial][last]@alpinstore.com or [first].[last]@alpinstore.com

Format

jdoe@alpinstore.com

Example

70%

Success rate

News and media

Fashion NetworkOctober 26, 2023

Alpinstore strengthens its logistics and aims for 100 million euros

Alpinstore, the outdoor e-tailer based near Annecy, invested in a new 12,000 sqm warehouse to support its growth and international expansion. The company, which achieved €55 million in turnover in 2022 with about 100 employees, aims for €100 million in revenue within three years....more

EntreprendreSeptember 14, 2022

Alpinstore: the outdoor specialist that's climbing

This article details the growth trajectory of Alpinstore, highlighting its extensive range of outdoor equipment, customer-focused strategy, and its evolution from a startup to a significant online retailer in the European outdoor market....more

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