ALOHA Collection
ALOHA Collection's Overview
Aloha Collection, co-founded in 2014 by surfer and flight attendant Rachael Leinaʻala, and Kauai native Heather Aiu, is a California and Hawaii-based lifestyle brand. Born from a shared love for travel, adventure, and the ocean, the company specializes in creating lightweight, packable, and splash-proof bags and accessories. Their products are designed to keep wet items separate from dry belongings, making them ideal for travel, beach days, workouts, and everyday use. Aloha Collection aims to provide stylish and functional solutions for active lifestyles, embodying the spirit of 'Aloha' through their designs and brand ethos.
Where is ALOHA Collection's Headquarters?
HQ Function
Serves as the primary hub for design, marketing, sales, operations, and overall business strategy.
Notable Features:
The office likely embodies the brand's vibrant and relaxed aesthetic, fostering creativity and collaboration. Its Southern California location provides easy access to coastal inspiration.
Work Culture:
The work culture at Aloha Collection is described as collaborative, creative, and inspired by the 'Aloha Spirit.' Employees share a passion for the brand's lifestyle, which often includes travel, beach activities, and an appreciation for functional design. It emphasizes a positive and supportive environment.
HQ Significance:
The Carlsbad headquarters is strategically located in a region known for its surf culture and active lifestyle, which directly influences product development and brand marketing. It allows the company to stay connected to its core customer base.
Values Reflected in HQ: The headquarters likely reflects values such as adventure, practicality, style, and a connection to Hawaiian and Californian coastal cultures. Emphasis on quality and customer satisfaction is central to their operations.
Location:
While primarily based in California and Hawaii, Aloha Collection has a significant e-commerce presence, shipping its products to customers worldwide. They also partner with various retailers internationally, extending their reach to markets in Australia, Japan, Canada, and parts of Europe. Their global functions include international shipping logistics, customer support for a global audience, and digital marketing targeting diverse regions.
Street Address:
2250 exuberant ct ste 100
City:
Carlsbad
State/Province:
CA
Country:
USA
ALOHA Collection's Global Presence
Kailua, HI, USA
Address: 905 Kalanianaʻole Hwy, Kailua, HI 96734, USA (Retail Store & potentially regional operations)
Serves as a direct-to-consumer touchpoint in a high-traffic tourist and local area, strengthening brand loyalty and providing a physical embodiment of the Aloha spirit in its birthplace.
Newport Beach, CA, USA
Address: 1701 Westcliff Dr, Newport Beach, CA 92660, USA (Retail Store)
Expands retail footprint in Southern California, increasing brand visibility and sales in a market that aligns with the company's lifestyle focus.
Buying Intent Signals for ALOHA Collection
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Executive Team of ALOHA Collection
As of April 2025, ALOHA Collection' leadership includes:
Investors of ALOHA Collection
ALOHA Collection has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As a privately held company, specific executive movements are not always publicly announced. The founding team remains actively involved in leading the company. No major high-profile executive hires or departures have been noted in mainstream business news in the past 12 months.
Technology (Tech Stack) used by ALOHA Collection
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ALOHA Collection Email Formats and Examples
Aloha Collection likely utilizes common email formats for businesses of its size. These typically involve combinations of first name, last name, or first initial and last name.
[first]@aloha-collection.com or [firstinitial][lastname]@aloha-collection.com
Format
rachael@aloha-collection.com
Example
70%
Success rate
News and media
Shop Eat Surf • March 7, 2024
Aloha Collection Celebrates 10 Years
Aloha Collection is celebrating its 10th anniversary, marking a decade of growth since its founding. The company has expanded from a simple idea for splash-proof bags to an internationally recognized lifestyle brand....more
Maui Now • August 2, 2023
Aloha Collection continues efforts to support Maui fire relief
Aloha Collection, a brand with deep roots in Hawaiʻi, announced ongoing initiatives to support Maui fire relief efforts, including donating 100% of profits from specific products and direct monetary contributions....more
Forbes • December 1, 2022
How Aloha Collection Co-Founders Turned Their Passion Project Into A Multi-Million Dollar Company
Forbes featured Aloha Collection's co-founders, Rachael Leina’ala and Heather Aiu, detailing their journey from identifying a market need to building a successful multi-million dollar company based on their innovative splash-proof bags....more
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