Al Fakher is one of the world's most renowned shisha (flavored tobacco/molasses) manufacturers, established in the United Arab Emirates in 1999. The company is celebrated for its extensive portfolio of high-quality shisha flavors and commands a significant international market share, distributing its products to over 100 countries. Al Fakher blends traditional shisha-making artistry with modern innovation to cater to a diverse global consumer base, solidifying its reputation as a leader in the shisha industry.
The Ajman headquarters serves as the primary hub for Al Fakher's worldwide operations, encompassing core manufacturing, research and development, global strategy, marketing, and international sales and distribution oversight.
The headquarters complex includes extensive, state-of-the-art manufacturing facilities for shisha production, dedicated R&D laboratories for flavor development and quality assurance, and modern corporate offices to manage its global enterprise.
The work culture at Al Fakher's Ajman HQ likely fosters a commitment to excellence, quality craftsmanship, and innovation, reflecting its global leadership. It combines traditional Emirati business principles with an international perspective essential for its diverse market operations.
The Ajman headquarters is pivotal to Al Fakher's success, acting as the nerve center for its manufacturing excellence, product innovation, and global operational strategy, anchoring its brand reputation from the UAE.
Al Fakher Tobacco maintains a robust global presence, exporting its diverse range of shisha products to over 100 countries across the Middle East, Europe, Asia, the Americas, and Africa. Key global functions include international sales, regional marketing initiatives, management of extensive distributor networks, and customer relationship management. While primary manufacturing is centered in the UAE (Ajman), the company has expanded its production footprint with facilities in Egypt and a new factory in Poland to optimize supply and meet regional demands. Al Fakher actively participates in major international industry exhibitions to showcase innovations and engage with global partners.
Sheikh Khalifa Bin Zayed St, Ajman Industrial 1
Ajman
Ajman
United Arab Emirates
Address: [Address in Nowa Sól Industrial Park not publicly detailed]
To enhance supply chain efficiency for the European continent, reduce delivery times, and strengthen Al Fakher's market presence and production capacity in a key growth region.
Address: Unit 17, Transpennine Trading Estate, Rochdale, OL11 2PX, UK (Essential Shisha UK)
To consolidate and expand Al Fakher's distribution network and market penetration within the significant UK shisha market, leveraging local expertise.
Address: [Specific address not publicly detailed]
To cater to strong local consumer demand in Egypt and act as a strategic production and distribution point for the wider MENA region, utilizing local manufacturing capabilities.
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As of April 2025, Al Fakher' leadership includes:
Al Fakher has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no major C-suite executive hires or departures widely reported for Al Fakher Tobacco in the past 12 months (May 2023 - May 2024). The current core C-suite leadership team appears stable.
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Al Fakher Tobacco commonly utilizes an email format that combines the first initial of an employee's first name with their full last name, followed by the company domain. This structure is typical for corporate communications.
[first_initial][lastname]@alfakher.com
Format
ssarhan@alfakher.com
Example
85%
Success rate
Zawya • March 7, 2024
Al Fakher, a leading name in the shisha industry, announced the launch of its innovative non-tobacco shisha product line. This new range, showcased at World Shisha Dubai 2024, aims to cater to evolving consumer preferences and offers a tobacco-free shisha experience....more
TRBusiness • October 2, 2023
Al Fakher introduced 'Al Fakher Horizon,' a new range of shisha molasses exclusively for the global travel retail (GTR) channel, at the TFWA World Exhibition & Conference in Cannes. This strategic launch underscores their focus on expanding within the travel retail sector....more
TRBusiness • May 17, 2023
Al Fakher announced plans to open a new manufacturing facility in Poland in the second half of 2023. This strategic expansion aims to enhance service and supply chain efficiency for its growing customer base across Europe....more
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