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AJIO's Overview

Total employees6000
HeadquartersBengaluru
Founded2016

AJIO, a digital commerce initiative of Reliance Retail, is a leading Indian e-commerce platform specializing in fashion and lifestyle products. Launched in April 2016, AJIO offers a curated and extensive collection of apparel, footwear, accessories, and tech gadgets. It features a wide array of national, international, and own-label brands, aiming to provide an unparalleled online shopping experience with a focus on trend-driven collections, exclusive offerings, and diverse styles for men, women, and children across India. AJIO emphasizes bringing fresh, original, and relevant fashion to its customers.

Where is AJIO's Headquarters?

HQ Function

Serves as the central hub for AJIO's e-commerce operations, including technology development, merchandising, marketing, customer service, and business strategy.

Notable Features:

Modern office infrastructure designed to support a dynamic and fast-paced e-commerce business, fostering collaboration and innovation among its teams.

Work Culture:

Characterized by a fast-paced, tech-driven, and customer-centric environment. Emphasis on innovation, agility, and staying ahead in the competitive fashion e-commerce landscape.

HQ Significance:

The Bengaluru headquarters is crucial for AJIO's technological advancements, market responsiveness, and overall operational efficiency in serving the Indian market.

Values Reflected in HQ: The headquarters' operations and environment reflect AJIO's commitment to innovation, customer satisfaction, digital excellence, and leadership in fashion e-commerce.

Location:

AJIO primarily focuses its operations and customer base within India. Its global functions are centered around sourcing international brands, fashion trends, and technologies to enhance its offerings for the Indian market. This includes establishing partnerships with global suppliers and brands to bring a diverse and contemporary product selection to its Indian e-commerce platform. AJIO does not typically ship products internationally, concentrating on the domestic Indian retail landscape.

Street Address:

SS Plaza, 74/2 Outer Ring Road, 29th Main Rd, BTM 1st Stage

City:

Bengaluru

State/Province:

Karnataka

Country:

India

AJIO's Global Presence

Mumbai, Maharashtra/India

Address: Various warehousing and fulfillment centers in key logistics parks (Specific addresses are generally not publicly listed for operational security).

To streamline last-mile delivery, manage robust inventory for a high-demand metropolitan region, and support pan-India logistics operations.

Delhi NCR/India

Address: Strategically located fulfillment centers and logistics hubs (Specific addresses are generally not publicly listed for operational security).

To enhance delivery speed and serviceability in North India, catering to a significant and growing online shopper demographic.

Multiple Tier-1 & Tier-2 Cities/India

Address: Network of fulfillment centers, sortation centers, and delivery stations across India.

To optimize supply chain efficiency, reduce delivery times, and improve customer experience nationwide by being closer to the end consumers.

Buying Intent Signals for AJIO

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of AJIO

As of April 2025, AJIO' leadership includes:

Vineeth Nair - Chief Executive Officer (CEO)
Sanjay Mehra - Chief Operating Officer (COO)
Mukul Bafana - Chief Product & Technology Officer (CPTO)
Akhilesh Prasad - CEO, Fashion & Lifestyle, Reliance Retail (Overseeing AJIO)

Investors of AJIO

AJIO has been backed by several prominent investors over the years, including:

Reliance Retail Ventures Ltd. (Parent Company)
Silver Lake (Investor in RRVL)
KKR (Investor in RRVL)
Mubadala Investment Company (Investor in RRVL)
Abu Dhabi Investment Authority (ADIA) (Investor in RRVL)
Public Investment Fund (PIF) of Saudi Arabia (Investor in RRVL)
General Atlantic (Investor in RRVL)
TPG (Investor in RRVL)
GIC (Investor in RRVL)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major publicly announced C-suite or equivalent executive hires or exits specifically for AJIO's top leadership have been prominent in the last 12 months. Leadership changes, if any, are often managed internally within the broader Reliance Retail structure or are not widely publicized for subsidiary-level roles.

Technology (Tech Stack) used by AJIO

Discover the tools AJIO uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

AJIO Email Formats and Examples

AJIO, being part of Reliance Retail, may utilize email formats common within the Reliance group or specific to AJIO.com. The most common professional email formats are typically combinations of first name, last name, and initials.

[first].[last]@ajio.com or [first_initial][last_name]@ajio.com

Format

jane.doe@ajio.com

Example

80%

Success rate

News and media

The Hindu Business LineNovember 24, 2023

Reliance Retail's fashion platform Ajio launches Sneakerhood 3.0

AJIO has launched the third edition of 'Sneakerhood', its dedicated platform for sneaker enthusiasts, offering a curated collection of sneakers from various international and domestic brands....more

Business StandardAugust 2, 2023

Reliance Retail's Ajio unveils premium menswear brand 'Produkt'

AJIO has expanded its private brand portfolio by launching 'Produkt', a premium menswear brand in collaboration with Danish fashion house Bestseller....more

The Economic TimesFebruary 27, 2024

Reliance Retail scales up beauty platform Tira, aims to integrate with Ajio

Reliance Retail is expanding its beauty platform Tira and plans to integrate its offerings more closely with Ajio, aiming to create a comprehensive fashion and beauty shopping experience....more

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