HQ Function

Served as the central command for Agrokor's strategic decision-making, financial management, and coordination of its diverse business units across Southeastern Europe.

Notable Features:

A prominent 92-meter high skyscraper, one of Zagreb's well-known landmarks, offering panoramic views of the city. It was originally built for the 1987 Summer Universiade.

Work Culture:

As the nerve center of a vast conglomerate, the HQ likely fostered a high-paced, results-driven environment, focused on expansion and market leadership under its former management. Decisions made here impacted tens of thousands of employees across multiple countries.

HQ Significance:

Symbolized Agrokor's economic power and its status as Croatia's largest private company prior to its financial issues. Its visibility made it a representation of the company's ambition and reach in the region.

Values Reflected in HQ: Historically, the HQ reflected ambition, centrality of control, and a desire for a prominent corporate presence in the capital city.

Location:

While historically referred to with broad ambitions, Agrokor's primary operational footprint, now continued and consolidated by Fortenova Grupa, is concentrated in Southeastern Europe (SEE). This includes significant operations in Croatia, Slovenia, Serbia, Bosnia and Herzegovina, and Montenegro. Functions supported across this region include agricultural production, food and beverage manufacturing, retail (supermarkets, hypermarkets, convenience stores), and wholesale distribution. While products are exported beyond this core region, the main infrastructure, employment, and market focus are based within SEE.

Street Address:

Trg Dražena Petrovića 3

City:

Zagreb

State/Province:

City of Zagreb

Country:

Croatia