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Agrimetrics's Overview

Total employees36
HeadquartersHarpenden
Founded2015

Agrimetrics is at the forefront of the agri-food data revolution, operating a powerful data marketplace that connects disparate datasets from across the agricultural and food supply chains. By cleaning, linking, and enriching this data, Agrimetrics provides actionable insights and advanced analytics tools. These empower businesses, researchers, and policymakers to make smarter, data-driven decisions, fostering improvements in productivity, environmental sustainability, supply chain efficiency, and innovation within the global food system. They are one of the four UK Agri-Tech Centres of Innovation.

Where is Agrimetrics's Headquarters?

HQ Function

Central hub for R&D, data science, product development, commercial operations, and strategic partnerships, driving agri-food data innovation.

Notable Features:

Situated within Rothamsted Research, a world-leading agricultural science institute, offering unparalleled access to agri-tech expertise and collaborative opportunities.

Work Culture:

Fosters a dynamic, collaborative, and innovative environment focused on solving critical challenges in the agri-food sector through data. Emphasizes agility, continuous learning, and impact-driven work.

HQ Significance:

Its location at Rothamsted underscores Agrimetrics' commitment to science-backed innovation and its pivotal role in connecting agricultural research with practical, data-driven solutions for the industry.

Values Reflected in HQ: The HQ's setting and focus reflect Agrimetrics' core values of scientific rigor, innovation, collaboration, and the pursuit of sustainable agricultural practices.

Location:

While headquartered in the UK, Agrimetrics supports global agri-food businesses and research initiatives by providing its data marketplace and advanced analytics platform internationally. Their services are utilized by organizations worldwide to address challenges in food production, supply chain optimization, and sustainability across diverse geographical regions. Agrimetrics actively participates in international projects and collaborations to extend the reach and impact of agri-food data.

Street Address:

Lawes Open Innovation Hub, Rothamsted Research, West Common

City:

Harpenden

State/Province:

Hertfordshire

Country:

United Kingdom

Agrimetrics's Global Presence

Buying Intent Signals for Agrimetrics

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Agrimetrics

As of April 2025, Agrimetrics' leadership includes:

Dr David Flanders - Chief Executive Officer
Richard Tiffin - Chief Scientific Officer
Rebecca Geraghty - Chief Commercial Officer
Dr Matthew Smith - Chief Product Officer

Investors of Agrimetrics

Agrimetrics has been backed by several prominent investors over the years, including:

Innovate UK (UK Government Cornerstone Funding)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Agrimetrics' executive team has maintained stability over the past 12 months, with no major publicly announced C-level appointments or departures. The leadership team continues to guide the company's strategic initiatives.

Technology (Tech Stack) used by Agrimetrics

Discover the tools Agrimetrics uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Agrimetrics Email Formats and Examples

Agrimetrics commonly utilizes the 'firstname.lastname@agrimetrics.co.uk' email format for its employees. While other formats might exist within the organization, this is the most frequently observed pattern in public communications.

firstname.lastname@agrimetrics.co.uk

Format

jane.doe@agrimetrics.co.uk

Example

85%

Success rate

News and media

agrimetrics.co.ukMarch 20, 2024

Agrimetrics and Promar International partner to drive data-led sustainability in dairy

Agrimetrics announced a strategic partnership with Promar International, a leading agricultural consultancy. The collaboration aims to integrate farm-level data with environmental metrics, empowering dairy farmers with insights to enhance sustainability practices and operational efficiency....more

agrimetrics.co.ukFebruary 15, 2024

Agrimetrics Discusses: The Data Catalyst - How connected data is accelerating agri-food innovation

In a recent insights piece, Agrimetrics explored the transformative impact of connected data within the agri-food sector. The article highlights how integrated data ecosystems are crucial for accelerating innovation, improving sustainability, and building resilience across food supply chains....more

agrimetrics.co.ukJanuary 24, 2024

Agrimetrics Case Study: How Barfoots used data to cut carbon and costs in sweetcorn production

Agrimetrics published a case study detailing its collaboration with Barfoots, a major agricultural producer. The study showcases how Barfoots leveraged Agrimetrics' data insights to optimize sweetcorn production, resulting in significant reductions in carbon emissions and operational costs....more

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