AFTCO (The American Fishing Tackle Company) is a family-owned and operated business founded in 1958. For over 65 years, AFTCO has been a leader in the fishing industry, providing anglers with high-quality, performance-driven fishing tackle, tools, and technical apparel. Known for its innovation and durability, AFTCO products are trusted by professional and recreational fishermen worldwide. A core value of the company is conservation, with AFTCO pledging to contribute 10% of company profits to protect fisheries and marine resources for future generations through its 10% Pledge to Protect & Conserve initiative.
Serves as the central hub for design, development, marketing, sales, customer service, and administrative operations for AFTCO's fishing tackle and apparel lines.
A modern facility housing product development labs, creative studios, warehousing, and distribution operations, designed to foster innovation and efficient workflow.
A family-oriented and collaborative atmosphere driven by a shared passion for fishing and conservation. The culture emphasizes quality, innovation, sustainability, and customer satisfaction. Employees often share a deep connection to the outdoors and fishing.
The headquarters is the heart of AFTCO's operations, where product innovation meets brand strategy. It's central to their ability to serve anglers globally and uphold their significant commitment to conservation efforts.
AFTCO's products are sold internationally through a wide network of authorized dealers, distributors, and online retailers. While its primary operations are based in the USA, its tackle and apparel are used by anglers around the world, reflecting its global reach in the fishing community. The company supports international fishing conservation projects as part of its 10% pledge.
2301 W. Lincoln Ave
Santa Ana
CA
USA
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, AFTCO - The American Fishing Tackle Company' leadership includes:
AFTCO - The American Fishing Tackle Company has been backed by several prominent investors over the years, including:
As a private, family-owned company, AFTCO does not frequently publicize executive team changes. No major public executive hires or exits have been reported in the last 12 months. Leadership remains stable with the Shedd family at the helm.
Discover the tools AFTCO - The American Fishing Tackle Company uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
AFTCO - The American Fishing Tackle Company likely uses a consistent email format for its employees. Based on publicly available information and common company practices, the most probable format is [firstname]@[domain].
[firstname]@aftco.com
Format
casey@aftco.com
Example
85%
Success rate
wired2fish.com • March 7, 2024
AFTCO pro angler Jacob Wheeler secured a victory at the Major League Fishing Bass Pro Tour Stage Two event held at Santee Cooper Lakes, showcasing his skill and the performance of AFTCO gear....more
fishingtackleretailer.com • February 15, 2024
AFTCO and Yamaha Rightwaters announced the extension of their Pescadero Program, a conservation initiative focused on recycling used fishing nets and promoting sustainable fishing practices in Mexico....more
bassmaster.com • April 25, 2023
AFTCO's partnership with Major League Fishing (MLF) was renewed, with AFTCO continuing as the Official Apparel of the MLF Heavy Hitters event, highlighting their strong presence in competitive fishing....more
aftco.com • Ongoing
AFTCO and the Shedd family consistently contribute over 10% of company profits to fisheries conservation, habitat restoration, and angler advocacy groups, demonstrating a long-standing commitment to sustainable sportfishing....more
See where a company’s workforce is located, by country or region.
View past and recent funding rounds with amounts and investors.
Understand company revenue estimates and financial scale.
Track active roles and hiring trends to spot growth signals.
Discover what a company offers—products, platforms, and solutions.
Get the company’s official SIC and NAICS classifications.
Analyze visitor volume, engagement, and top traffic sources.
Explore LinkedIn, Twitter, and other active social profiles.
Identify top competitors based on similar business traits.
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
Thousands of companies, including AFTCO - The American Fishing Tackle Company, are just a search away.