Aframe was a pioneering cloud-based video collaboration platform specifically designed for professional video producers, broadcasters, and media organizations. Launched in 2009, it offered a suite of tools for uploading, transcoding, storing, reviewing, and approving video content remotely, aiming to significantly streamline complex video workflows. Aframe's innovative approach to media asset management in the cloud garnered significant attention and adoption. In May 2019, Aframe was acquired by Frame.io, another key player in the video collaboration space. Frame.io itself was subsequently acquired by Adobe in October 2021, integrating Aframe's legacy and technology into a larger ecosystem for creative professionals.
The London headquarters served as the central command for Aframe's global operations, housing its core product development, engineering, sales, marketing, executive leadership, and administrative functions.
While specific architectural details of their office at 2 Leman Street are not widely publicized, its location in a well-connected commercial district provided excellent accessibility and proximity to London's vibrant tech and media ecosystem.
As a venture-backed tech startup in a competitive space, Aframe's work culture was likely dynamic, innovative, and fast-paced. There would have been a strong emphasis on technological excellence, customer-focused solutions, and collaborative problem-solving to meet the demands of the professional video industry.
The London HQ was pivotal for Aframe's establishment and growth, anchoring its presence in the European market and serving as the launchpad for its international expansion and the development of its cloud-based video platform.
Although Aframe's physical offices were primarily in the UK and the US, its cloud-based platform was accessible to users globally. It supported international production companies, broadcasters, and enterprises, enabling them to manage, share, and collaborate on video content across geographical boundaries. The platform was designed with global accessibility and secure data transfer in mind.
2 Leman Street
London
England
United Kingdom
Address: [Specific Boston Address Not Publicly Available - General Area: Seaport District or similar tech hub]
To establish and grow Aframe's presence in the significant U.S. media and enterprise video market, providing localized services and direct engagement with American clientele.
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As of April 2025, Aframe' leadership includes:
Aframe has been backed by several prominent investors over the years, including:
Aframe was acquired by Frame.io in May 2019, and Frame.io was subsequently acquired by Adobe in October 2021. Therefore, Aframe no longer operates as an independent entity, and there have been no executive movements specific to 'Aframe' in the last 12 months. Any relevant leadership changes would now occur within Adobe's structure overseeing Frame.io.
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As Aframe is no longer an independent company, its email domain (aframe.com or aframe.io) is inactive. Historically, companies like Aframe commonly used email formats such as first.last@domain.com or firstinitial_last@domain.com.
[first].[last]@aframe.com or [f][last]@aframe.com (speculative historical formats)
Format
jane.doe@aframe.com (example of a speculative historical format)
Example
65%
Success rate
Frame.io Blog (archived reference) / Various Tech Publications • May 21, 2019
Frame.io, a leading video review and collaboration platform, announced its acquisition of Aframe, a UK-based pioneer in cloud video solutions for the enterprise. This strategic move was aimed at strengthening Frame.io's position in the enterprise market and enhancing its technological capabilities by integrating Aframe's robust platform and customer base....more
TechCrunch • September 10, 2014
Aframe, the cloud video production and collaboration platform, secured $7.5 million in Series B funding. The round was led by new investor Business Growth Fund (BGF), with participation from existing investors Northzone, Notion Capital, and Eden Ventures. The capital was intended to fuel Aframe's international expansion, particularly in the U.S., and further develop its platform....more
The Guardian • April 12, 2012
An early profile on Aframe highlighting its innovative approach to solving traditional video production bottlenecks by leveraging cloud technology. The article discussed how Aframe enabled remote collaboration, asset management, and review processes for video professionals....more
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