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Aframe's Overview

Total employees45
HeadquartersLondon
Founded2009

Aframe was a pioneering cloud-based video collaboration platform specifically designed for professional video producers, broadcasters, and media organizations. Launched in 2009, it offered a suite of tools for uploading, transcoding, storing, reviewing, and approving video content remotely, aiming to significantly streamline complex video workflows. Aframe's innovative approach to media asset management in the cloud garnered significant attention and adoption. In May 2019, Aframe was acquired by Frame.io, another key player in the video collaboration space. Frame.io itself was subsequently acquired by Adobe in October 2021, integrating Aframe's legacy and technology into a larger ecosystem for creative professionals.

Where is Aframe's Headquarters?

HQ Function

The London headquarters served as the central command for Aframe's global operations, housing its core product development, engineering, sales, marketing, executive leadership, and administrative functions.

Notable Features:

While specific architectural details of their office at 2 Leman Street are not widely publicized, its location in a well-connected commercial district provided excellent accessibility and proximity to London's vibrant tech and media ecosystem.

Work Culture:

As a venture-backed tech startup in a competitive space, Aframe's work culture was likely dynamic, innovative, and fast-paced. There would have been a strong emphasis on technological excellence, customer-focused solutions, and collaborative problem-solving to meet the demands of the professional video industry.

HQ Significance:

The London HQ was pivotal for Aframe's establishment and growth, anchoring its presence in the European market and serving as the launchpad for its international expansion and the development of its cloud-based video platform.

Values Reflected in HQ: The choice of a major global city like London reflected Aframe's ambition for international reach. The focus on a functional, well-located office likely mirrored its values of efficiency, connectivity, and innovation in the media technology sector.

Location:

Although Aframe's physical offices were primarily in the UK and the US, its cloud-based platform was accessible to users globally. It supported international production companies, broadcasters, and enterprises, enabling them to manage, share, and collaborate on video content across geographical boundaries. The platform was designed with global accessibility and secure data transfer in mind.

Street Address:

2 Leman Street

City:

London

State/Province:

England

Country:

United Kingdom

Aframe's Global Presence

Boston, MA/USA

Address: [Specific Boston Address Not Publicly Available - General Area: Seaport District or similar tech hub]

To establish and grow Aframe's presence in the significant U.S. media and enterprise video market, providing localized services and direct engagement with American clientele.

Buying Intent Signals for Aframe

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Aframe

As of April 2025, Aframe' leadership includes:

David Peto - Founder and CEO
Paul Caffrey - Chief Technology Officer (CTO)
Tim Burton - Chief Financial Officer (CFO)

Investors of Aframe

Aframe has been backed by several prominent investors over the years, including:

Northzone
Notion Capital
BGF (Business Growth Fund)
Eden Ventures
RFC Capital (part of Angel CoFund)

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Aframe was acquired by Frame.io in May 2019, and Frame.io was subsequently acquired by Adobe in October 2021. Therefore, Aframe no longer operates as an independent entity, and there have been no executive movements specific to 'Aframe' in the last 12 months. Any relevant leadership changes would now occur within Adobe's structure overseeing Frame.io.

Departures

N/A, No Aframe-specific executive departures in the last 12 months due to its acquisition in 2019.

New Appointments:

N/A, No Aframe-specific executive new appointments in the last 12 months due to its acquisition in 2019.

Technology (Tech Stack) used by Aframe

Discover the tools Aframe uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Aframe Email Formats and Examples

As Aframe is no longer an independent company, its email domain (aframe.com or aframe.io) is inactive. Historically, companies like Aframe commonly used email formats such as first.last@domain.com or firstinitial_last@domain.com.

[first].[last]@aframe.com or [f][last]@aframe.com (speculative historical formats)

Format

jane.doe@aframe.com (example of a speculative historical format)

Example

65%

Success rate

News and media

Frame.io Blog (archived reference) / Various Tech PublicationsMay 21, 2019

Frame.io Acquires Aframe to Expand Enterprise Video Collaboration Offerings

Frame.io, a leading video review and collaboration platform, announced its acquisition of Aframe, a UK-based pioneer in cloud video solutions for the enterprise. This strategic move was aimed at strengthening Frame.io's position in the enterprise market and enhancing its technological capabilities by integrating Aframe's robust platform and customer base....more

TechCrunchSeptember 10, 2014

Aframe Nabs $7.5M Series B To Grow Its Cloud Video Collaboration Platform For Broadcasters And Production Houses

Aframe, the cloud video production and collaboration platform, secured $7.5 million in Series B funding. The round was led by new investor Business Growth Fund (BGF), with participation from existing investors Northzone, Notion Capital, and Eden Ventures. The capital was intended to fuel Aframe's international expansion, particularly in the U.S., and further develop its platform....more

The GuardianApril 12, 2012

Aframe: taking video production into the cloud

An early profile on Aframe highlighting its innovative approach to solving traditional video production bottlenecks by leveraging cloud technology. The article discussed how Aframe enabled remote collaboration, asset management, and review processes for video professionals....more

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