Affinity Group, Sales & Marketing Agency
Affinity Group, Sales & Marketing Agency's Overview
Affinity Group Sales is a dynamic and results-driven food brokerage company dedicated to building brands and driving sales for consumer-packaged goods (CPG) manufacturers. They specialize in providing comprehensive sales and marketing solutions, leveraging deep industry relationships and market insights to connect brands with retailers and consumers across various channels. Their focus is on creating mutually beneficial partnerships and delivering measurable growth for their clients in the competitive food industry.
Where is Affinity Group, Sales & Marketing Agency's Headquarters?
HQ Function
Serves as the central hub for strategic planning, national account management, administrative operations, and corporate leadership for the food brokerage.
Notable Features:
Located in a professional office suite within a modern business park in Brea, offering accessible and well-equipped facilities for corporate operations. Specific architectural highlights are typical of contemporary commercial office spaces.
Work Culture:
Likely fosters a collaborative, results-oriented environment focused on client success, market expertise, and strong relationships within the food industry. Emphasis on communication, agility, and strategic thinking to navigate the dynamic CPG landscape.
HQ Significance:
The Brea headquarters centralizes key decision-making processes and supports the company's widespread network of sales professionals and regional offices, ensuring consistent service delivery and effective strategy execution across all markets.
Values Reflected in HQ: The professional and strategically located headquarters likely reflects company values such as efficiency, client-centric service, market expertise, and a commitment to fostering strong business relationships and driving growth in the CPG industry.
Location:
While primarily focused on the North American market (USA and Canada), Affinity Group Sales supports brands that may have international distribution aspirations. Their core operations and direct office presence are concentrated within the United States, strategically located to cover key retail headquarters and regional markets. They help CPG brands navigate the complexities of the North American retail landscape, including national and regional grocery chains, mass merchandisers, club stores, and other specialized channels.
Street Address:
2500 E. Imperial Hwy, Suite 201-171
City:
Brea
State/Province:
CA
Country:
USA
Affinity Group, Sales & Marketing Agency's Global Presence
Bentonville, AR, USA
Address: 110 S. Main Street, Bentonville, AR 72712
Serves as the primary liaison with Walmart's corporate headquarters, facilitating product placement, promotions, and strategic partnerships for client brands.
Issaquah, WA, USA
Address: 180 NE Gilman Blvd, Suite 168, Issaquah, WA 98027
Supports client brands in navigating Costco's unique buying processes, developing club-specific packaging, and driving volume sales through this key retail channel.
Plano, TX, USA
Address: 5055 W. Park Blvd., Suite 400, Plano, TX 75093
Facilitates access to major retailers and distributors in Texas and surrounding states, leveraging local market knowledge to expand brand presence.
Buying Intent Signals for Affinity Group, Sales & Marketing Agency
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Affinity Group, Sales & Marketing Agency
As of April 2025, Affinity Group, Sales & Marketing Agency' leadership includes:
Investors of Affinity Group, Sales & Marketing Agency
Affinity Group, Sales & Marketing Agency has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Affinity Group Sales strengthened its executive team over the past 12 months with key appointments including a new President and a Chief Growth Officer, indicating a strategic focus on leadership development and business expansion. No major executive departures were publicly noted during this period.
New Appointments:
Technology (Tech Stack) used by Affinity Group, Sales & Marketing Agency
Discover the tools Affinity Group, Sales & Marketing Agency uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Affinity Group, Sales & Marketing Agency Email Formats and Examples
Common email formats for Affinity Group Sales likely utilize combinations of first name, last name, or initials with the company domain 'affinitygroupsales.com'. Based on industry standards and observed patterns, a frequently used format is the first initial followed by the last name.
[firstinitial][lastname]@affinitygroupsales.com
Format
jsmith@affinitygroupsales.com
Example
75%
Success rate
News and media
Affinity Group Sales • October 10, 2023
Affinity Group Sales Welcomes Tim Coolbaugh as Chief Growth Officer
Tim Coolbaugh joined Affinity Group Sales as Chief Growth Officer, tasked with driving expansion, developing new business opportunities, and enhancing client partnerships to further the company's market reach....more
Affinity Group Sales • August 17, 2023
Affinity Group Sales Announces Andrea Young As President
Affinity Group Sales appointed Andrea Young as its new President. With over 20 years of experience in the CPG industry, Young is expected to lead the company's growth and strategic initiatives, leveraging her deep expertise....more
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