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ADVEO's Overview

Total employees276
HeadquartersAjalvir
Founded

Adveo is a major European player in the wholesale distribution of office products, services, and solutions. The company offers a comprehensive portfolio that includes traditional office supplies, electronic office equipment, facilities management products, and school materials. Adveo serves a diverse client base, including office suppliers, retailers, and e-commerce platforms, by providing efficient logistics, a wide product assortment, and value-added services to help businesses equip their workplaces effectively.

Where is ADVEO's Headquarters?

ADVEO officeADVEO officeADVEO officeADVEO office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters in Ajalvir, Madrid, serves as the central hub for Adveo's European operations, overseeing strategic planning, finance, procurement, IT, and group-level management for its wholesale distribution network.

Notable Features:

Modern logistics and distribution center with integrated office spaces, strategically located in an industrial park designed for efficient European-wide supply chain operations.

Work Culture:

A dynamic and results-oriented work culture focused on operational excellence, customer service, and collaboration across its European teams. Emphasis on adapting to market changes and driving efficiency in the wholesale distribution sector.

HQ Significance:

The Madrid headquarters is strategically vital for managing Adveo's extensive European distribution network, coordinating operations across multiple countries, and spearheading the company's growth and innovation strategy in the office solutions market.

Values Reflected in HQ: The headquarters embodies Adveo's commitment to efficiency, reliability, customer focus, and European reach, reflected in its strategic location and operational setup designed to serve a wide distribution network.

Location:

Adveo boasts a significant European presence, with core operations and distribution centers strategically located in Spain (HQ), France, Germany, Italy, and Belgium (serving the Benelux region). This network facilitates the wholesale distribution of a vast range of office supplies, school materials, and workplace solutions to thousands of customers, including dealers, retailers, and e-commerce businesses across these key European markets. Adveo leverages localized expertise and extensive logistics capabilities to meet diverse regional demands.

Street Address:

Polígono Industrial A, Parcela 7

City:

Ajalvir

State/Province:

Madrid

Country:

Spain

ADVEO's Global Presence

Éragny-sur-Oise, France

Address: Parc d'activités de la Danne, Rue Denis Papin, 95610 Éragny-sur-Oise

To lead Adveo's market presence and logistical operations within France, ensuring efficient supply chain management and customer service tailored to the French market.

Wedemark, Germany

Address: Industriestraße 11-13, 30900 Wedemark OT Mellendorf

To manage and expand Adveo's business in Germany, a significant European market for office products, focusing on efficient delivery, a broad product assortment, and strong reseller partnerships.

Lier, Belgium

Address: Ondernemersstraat 12, 2500 Lier, Belgium

To consolidate Adveo's market position in the Benelux countries, offering tailored logistics, diverse product solutions, and dedicated support to meet the specific needs of this interconnected market.

Mulazzano, Italy

Address: Strada Provinciale 2 KM 4.200, 26837 Mulazzano (LO)

To drive Adveo's growth in the Italian market by providing a wide range of office supplies, efficient distribution services, and strong support to Italian businesses and resellers.

Buying Intent Signals for ADVEO

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ADVEO

As of April 2025, ADVEO' leadership includes:

Philippe Guillotin - CEO ADVEO Group
Maxence TRANIÉ - Chief Financial Officer ADVEO Group
Dominique BROGI - CIO ADVEO Group

Investors of ADVEO

ADVEO has been backed by several prominent investors over the years, including:

Sandton Capital Partners

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits0

Adveo significantly reinforced its group-level executive team in early 2023 with the appointments of a new Chief Financial Officer and a new Chief Information Officer. These strategic hires aim to bolster financial stewardship and accelerate technological advancements across Adveo's European operations.

New Appointments:

Maxence TRANIÉ, Maxence TRANIÉ was appointed as Chief Financial Officer for ADVEO Group, bringing extensive financial leadership experience to drive the company's financial strategy and performance.
Dominique BROGI, Dominique BROGI joined ADVEO Group as Chief Information Officer, tasked with leading the company's IT strategy and digital transformation initiatives across its European entities.

Technology (Tech Stack) used by ADVEO

Discover the tools ADVEO uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ADVEO Email Formats and Examples

Adveo primarily uses the email format [first_initial][last]@adveo.com (e.g., jsmith@adveo.com) or [first].[last]@adveo.com (e.g., john.smith@adveo.com). Variations might exist for specific country operations (e.g., @adveo.fr, @adveo.de).

[first_initial][last]@adveo.com or [first].[last]@adveo.com

Format

pguillotin@adveo.com

Example

80%

Success rate

News and media

pbs-business.deApril 25, 2024

Adveo presents new PrintSmart version

Adveo has launched an updated version of its PrintSmart managed print services (MPS) solution. This new iteration offers enhanced features for dealers to efficiently manage printer fleets and consumables for their customers, aiming to strengthen Adveo's value proposition in the office technology market....more

ChannelPartner.deDecember 7, 2023

Adveo expands EOS business

Adveo Germany announced initiatives to expand its Electronic Office Supplies (EOS) business, focusing on products like toners and inks. The company is optimizing its product range and logistics to better serve resellers in the German market, aligning with its strategy to enhance core profitable segments....more

Dealer SupportOctober 12, 2023

ADVEO Benelux launches Niceday private label

ADVEO Benelux has introduced its 'Niceday' private label brand, offering a diverse range of office products. This strategic launch aims to provide dealers in the Benelux region with a competitive, quality alternative, thereby strengthening Adveo's overall product portfolio....more

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