Adtomic
Adtomic's Overview
adtomic, now a key product within Perpetua (an Assembly company), is a specialized Amazon advertising software. It empowers Amazon sellers, brands, and agencies to optimize their advertising campaigns through intelligent automation, bid management, and performance analytics. The platform aims to simplify complex Amazon Ads management, helping users increase visibility, improve ROAS (Return on Ad Spend), and scale their business on the marketplace. adtomic leverages data-driven insights to automate keyword harvesting, campaign creation, and budget allocation, making sophisticated advertising strategies accessible.
Where is Adtomic's Headquarters?
HQ Function
Serves as the central hub for Perpetua's operations, including the development, marketing, and support for its suite of e-commerce advertising tools like adtomic. Product strategy, engineering, and corporate leadership are primarily based here.
Notable Features:
Located in Toronto's vibrant tech and innovation district on Spadina Avenue, offering a modern and collaborative workspace. Close proximity to other tech companies and amenities, fostering an environment of innovation.
Work Culture:
Perpetua fosters a fast-paced, innovative, and collaborative work culture, characteristic of a leading tech company in the e-commerce advertising space. There's a strong emphasis on data-driven decision-making, continuous learning, and achieving customer success. The environment is typically described as dynamic and growth-oriented.
HQ Significance:
The Toronto headquarters is significant as it anchors Perpetua's (and thereby adtomic's) presence in the North American tech ecosystem, driving innovation in e-commerce advertising solutions for a global market. It's a key center for product development and strategic planning.
Values Reflected in HQ: The headquarters likely reflects values such as innovation, collaboration, customer-centricity, and agility through its physical layout, adoption of modern workplace technologies, and energetic atmosphere.
Location:
adtomic, as an integral part of Perpetua's offerings, supports global e-commerce advertising functions. This is facilitated by Perpetua's international office network across North America (Toronto), Europe (London), Asia-Pacific (Tokyo, Shanghai), and Latin America (São Paulo). These offices enable localized sales, customer success, strategic partnerships, and support services, ensuring adtomic users worldwide can effectively manage and optimize their advertising campaigns on various Amazon marketplaces and other e-commerce platforms relevant to their regions.
Street Address:
88 Spadina Avenue, Suite 210
City:
Toronto
State/Province:
Ontario
Country:
Canada
Adtomic's Global Presence
London, United Kingdom
Address: Second Floor, 16 Dufour's Place, London, W1F 7SP, United Kingdom
To cater to the growing demand for e-commerce advertising optimization in the UK and European markets, providing localized support, market insights, and expertise.
Tokyo, Japan
Address: WeWork Nogizaka, 1 Chome-24-3 Minamiaoyama, Minato City, Tokyo 107-0062, Japan
To provide dedicated support and solutions for the rapidly expanding e-commerce landscape in Japan and the wider Asia-Pacific region, adapting to local market nuances.
Shanghai, China
Address: Suite 2203, Hong Kong Plaza, 283 Huaihai Middle Road, Huangpu District, Shanghai, China
To tap into China's massive e-commerce market, offering specialized services, local expertise, and support for navigating its complex advertising landscape.
São Paulo, Brazil
Address: Av. Brg. Faria Lima, 4055 - Itaim Bibi, São Paulo - SP, 04538-133, Brazil
To establish a strong presence in the burgeoning Latin American e-commerce sector, supporting regional clients and adapting solutions to local consumer behavior and platforms.
Buying Intent Signals for Adtomic
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Adtomic
As of April 2025, Adtomic' leadership includes:
Investors of Adtomic
Adtomic has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
adtomic was co-founded by Christopher G. Lee and Timothy J. Lee and acquired by Perpetua in 2020. Perpetua was subsequently acquired by Assembly in 2021. Key Perpetua executives, Rosco Hill (former CEO) and Mark Power (former President), transitioned into significant roles at Assembly in early 2023, continuing their involvement with the product strategy that includes adtomic. Brandon Biss, former VP Product at Perpetua, now serves as VP Product at Assembly, directly overseeing the product line. These transitions reflect the integration and ongoing strategic development of adtomic within the larger Assembly organization. There have been no publicly announced executive hires or exits directly attributed solely to the adtomic brand in isolation in the last 12 months.
New Appointments:
Technology (Tech Stack) used by Adtomic
Discover the tools Adtomic uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Adtomic Email Formats and Examples
Perpetua, the company behind adtomic, commonly uses the email format {first}@perpetua.io. Another possible, though less common, format is {first}.{last}@perpetua.io. For important communications, it's always best to verify the email address through official channels or LinkedIn.
{first}@perpetua.io
Format
jane@perpetua.io
Example
85%
Success rate
News and media
GlobeNewswire • October 26, 2023
Perpetua (Home of adtomic) and Quartile Announce Strategic Partnership
Perpetua, which includes the adtomic software, partnered with Quartile to combine their strengths in retail media activation and analytics. This collaboration aims to offer enhanced, best-in-class retail media solutions for brands advertising on platforms like Amazon globally....more
PR Newswire • August 2, 2023
Assembly (Parent of Perpetua/adtomic) Expands AI Platform with New Capabilities
Assembly, the parent company of Perpetua (and its adtomic software), announced a significant expansion of its AI-powered platform. This includes new product discovery and market share capabilities, enhancing the features across its suite of e-commerce tools, thereby benefiting users of products like adtomic through improved data insights and automation....more
Perpetua Blog / PR • March 10, 2020
adtomic Acquired by Perpetua, Enhancing Amazon Advertising Solutions
Perpetua announced its acquisition of adtomic, a prominent Amazon advertising optimization software. This strategic move aimed to significantly enhance Perpetua's product offerings for Amazon sellers, brands, and agencies, marking adtomic's integration into the Perpetua suite of e-commerce advertising tools....more
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